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seifenduftöl

Skip it

A small market ($19K/yr) — this niche doesn't clear our bar today.

Market size 5Growth 11Conversion 52Competition 44Returns 97Price range 9Avg price 35Brand share 41Review moat 65Quality gap 81

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Review moat

Good896.17

avg incumbent reviews — the moat a new listing must climb

Conversion

Good4.2%

search→purchase rate — share of searches ending in a sale

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Avg price

Okay€10.23

avg listing price — sweet spot $15–$100

Growth

Bad-28.3%

90-day search growth — must beat 0% to launch

Price range

Bad€4.82–€15.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad€19K

€19K/yr · 45K searches

According to Flapen's Amazon Germany niche tracking, seifenduftöl is a €19K/yr Amazon Germany market (45K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 41/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

seifenduftöl market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
€15K–€20K
units × avg price
Conversion rate
4.2%
Avg BSR
#64
Page quality
0%
Prime
96%
Sponsored
100%
Out of stock
14.2%
Avg brand age
45 months
Avg seller age
201 days

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 falling

Sellers

21

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

59%

Top 20: 96%

Open market

16%

  • DYESMEE29%
  • DecorRom17%
  • EasyCrafts16%
  • LUCPICT15%
  • Limino4%
  • Rayher4%
  • Open — no brand owns it (9 brands, 16%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -28.3% search growth over the last 90 days.
3K2KSpike '24Black Friday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 6.7×

Top seifenduftöl search terms

  • seifenduftöl20K/yr
  • seifenduft14K/yr
  • seifen duftöl11K/yr
All search terms

Top seifenduftöl products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€96310%€2K15%€3K20%€4K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about seifenduftöl

What buyers praise and complain about, mined from review topics.

What buyers love

Geruch56%

“Düfte”

Qualität insgesamt13%

“Super Produkt”

Geschenk Zweck4%

“ideal zum Verschenken.”

Preis-Leistungs-Verhältnis4%

“Für den Preis sind sie ok”

Farbe3%

“Tolle Farben”

Dosierung2%

“Lässt sich gut dosieren”

beworben Vs Tatsächliches Produkt2%

“Das große Set mit ätherischen Ölen entspricht genau der Produktbeschreibung und den Bildern”

Benutzerfreundlichkeit1%

“angenehm”

Mischung/Verhältnis1%

“Große Auswahl ❤️ Werde ich sicher nachkaufen wenn es aufgebraucht ist tolle Mischungen ❤️”

Zufriedenheit/Vergnügen1%

“Zufrieden”

What buyers complain about

Geruch61%

“Wenig Duft”

Inhaltsstoffe – insgesamt3%

“Mangelhafte Deklaration der Inhaltsstoffe”

Allergien3%

“Es gibt Alergie”

Vegan/Biologisch3%

“Kein Bioprodukt”

Natürliche Inhaltsstoffe2%

“Nicht synthetisch eher natürlich”

Haltbarkeit2%

“Hält nicht lange”

Komfort insgesamt2%

“Extrem unangenehm”

Produktzustand2%

“Erhaltene Ware nicht neu”

beworben Vs Tatsächliches Produkt2%

“Ist nicht zu gebrauchen für die Anwendung für was sie beschrieben sind”

Diffuser Mechanismus2%

“Nutzung im Duftdiffusor nicht empfehlenswert”

Top return reasons

Geruch60%
Qualität insgesamt6%
Ölig/fettig5%
Funktionalität insgesamt4%
Gesamtgröße4%
beworben Vs Tatsächliches Produkt2%
Preis-Leistungs-Verhältnis2%
Inhaltsstoffe – insgesamt2%
Lackqualität2%
Defekt Material/Teile2%

Common questions

Is seifenduftöl profitable to sell on Amazon Germany?
The niche generates €19K/yr across 24 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -28.3%. Flapen's verdict: Skip it (41/100).
How competitive is the seifenduftöl niche?
15 brands and 21 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in seifenduftöl?
Top complaints mined from reviews: Geruch, Inhaltsstoffe – insgesamt, Allergien. The return rate is 0.6%.
When does demand for seifenduftöl peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 6.7× the quietest.
What does it cost to enter the seifenduftöl niche?
Listings span €4.82–€15.99; the average listing price is €10.23 (sweet spot $15–$100). The average incumbent carries 896 reviews — the moat a new listing must climb.