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Schungit

Fail

Shoppers spend an estimated $34K a year here, so Schungit is a Fail.

Flapen Score
45
45 / 100
Ranks 1,984 of 2,966 Drogerie & Körperpflege niches · −4 vs the category median of 49
Market size
€34K/yr50K searches / yr
90-day growth
-18.8%search demand this quarter
Competition
51%top-5 click share · 10 brands · 12 sellers

Flapen Score

Schungit against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Schungit is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schungit market on Amazon at a glance

Shoppers on Amazon Germany searched for Schungit 50K times last year and spent an estimated €34K. The top 5 brands take 87% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 4.2% of those searches ended in a purchase.

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -18.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €34K a year.

Searches, last 12 months
50K
Growth, 90 days vs prior 90
-18.8%
Conversion, latest week
4.2%
Market size, estimated
€34Ka year
Peak month
January1.7× the quietest month
Top search term
schungit18K searches a year

02 · Price

A sale here is worth €16.41.

Listings sell for €16.41 on average, from €4.48 to €41.22. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €16.41 that is €0 to €2K a year per listing.

Average price
€16.41inside the $15 to $100 sweet spot
Price range
€4.48–€41.22
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
1.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #171 within Alternative Medizin. It carries 692 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
88%
Out of stock, average day
5.8%
Average rank
#171in Alternative Medizin
Average rating
4.47 starsAmazon Germany average 4.37 stars
Average reviews
692per listing
Listings tracked
24

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Schungit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

12

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

51%

Top 20: 93%

Open market

8%

  • Brand 150%
  • Brand 215%
  • Brand 312%
  • Brand 45%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (4 brands, 8%)

Demand

Schungit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '24Holiday '24Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Schungit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • schungit18K/yr
  • schungit stein7K/yr
  • shungit8K/yr
  • schungit anhänger5K/yr
  • schungit pyramide4K/yr
  • edelschungit2K/yr
  • shungite2K/yr
  • schungit wassersteine1K/yr
  • edel schungit2K/yr

Reviews and returns

What reviews say buyers love and hate about Schungit

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Qualität insgesamt”
29%of negative reviews mention “Zertifizierungen”
1.3%of orders come back
“Zertifikat Fehlanzeige”
A buyer, on “Zertifizierungen”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Schungit questions

Answered from the same tracked data.