Schülke
MaybeAn estimated 0.0% of orders come back. But shoppers spend an estimated $58K a year here, so Schülke is a Maybe.
- Flapen Score
- 52 / 100Top 35% of 2,966 Drogerie & Körperpflege niches · +3 vs the category median of 4952
- Market size
- €58K/yr39K searches / yr
- 90-day growth
- -11.2%search demand this quarter
- Competition
- 37%top-5 click share · 12 brands · 75 sellers
Flapen Score
Schülke against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Schülke is stronger. Inside it, weaker.
Market
The Schülke market on Amazon at a glance
Shoppers on Amazon Germany searched for Schülke 39K times last year and spent an estimated €58K. The top 5 brands take 88% of clicks. Demand peaks in Jan–Feb–Oct–Nov–Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 7.8% of those searches ended in a purchase.
Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved -11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €58K a year.
- Searches, last 12 months
- 39K
- Growth, 90 days vs prior 90
- -11.2%
- Conversion, latest week
- 7.8%
- Market size, estimated
- €58Ka year
- Peak month
- October1.9× the quietest month
- Top search term
- schülke11K searches a year
02 · Price
A sale here is worth €19.29.
Listings sell for €19.29 on average, from €5.43 to €82.79. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €19.29 that is €2K to €5K a year per listing.
- Average price
- €19.29inside the $15 to $100 sweet spot
- Price range
- €5.43–€82.79
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €2K–€5K
- Returns
- 0.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
32% of listings pay for placement with sponsored ads. 24% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #91 within Reinigungsmittel. It carries 432 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 32%
- Prime listings
- 24%
- Out of stock, average day
- 1.4%
- Average rank
- #91in Reinigungsmittel
- Average rating
- 4.66 starsAmazon Germany average 4.37 stars
- Average reviews
- 432per listing
- Listings tracked
- 38
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 88 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 88 months
Products
Top Schülke products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 37% of clicks. An open shelf where new products get seen.
Brands
12 falling
Sellers
75
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
37%
Top 20: 86%
Open market
8%
- Brand 144%
- Brand 224%
- Brand 310%
- Brand 46%
- Brand 55%
- Brand 63%
- Open — no brand owns it (6 brands, 8%)
Demand
Schülke search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 1.9×
Search terms
Top Schülke search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- schülke11K/yr
- schülke desinfektion12K/yr
- desderman händedesinfektion9K/yr
- desderman6K/yr
Reviews and returns
What reviews say buyers love and hate about Schülke
We read the reviews and the return reasons for every product selling here.
“Chlor-Geruch”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Schülke questions
Answered from the same tracked data.









