Salted Caramel
FailThe top 5 brands take 100% of clicks, so Salted Caramel is a Fail.
- Flapen Score
- 36 / 100Ranks 2,793 of 2,966 Drogerie & Körperpflege niches · −13 vs the category median of 4936
- Market size
- €69K/yr64K searches / yr
- 90-day growth
- -0.7%search demand this quarter
- Competition
- 92%top-5 click share · 4 brands · 5 sellers
Flapen Score
Salted Caramel against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Salted Caramel is stronger. Inside it, weaker.
Market
The Salted Caramel market on Amazon at a glance
Shoppers on Amazon Germany searched for Salted Caramel 64K times last year and spent an estimated €69K. All 4 brands take every click. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 10.9% of those searches ended in a purchase.
Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 10.9% of those searches ended in a purchase. Searches in the last 90 days moved -0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €69K a year.
- Searches, last 12 months
- 64K
- Growth, 90 days vs prior 90
- -0.7%
- Conversion, latest week
- 10.9%
- Market size, estimated
- €69Ka year
- Top search term
- salted caramel39K searches a year
02 · Price
A sale here is worth €9.98.
Listings sell for €9.98 on average, from €1.62 to €26.66. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At €9.98 that is €2K to €5K a year per listing.
- Average price
- €9.98under the $15 to $100 sweet spot
- Price range
- €1.62–€26.66
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €2K–€5K
- Returns
- 0.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
43% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #9 within Nahrungsergänzung. It carries 536 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 43%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #9in Nahrungsergänzung
- Average rating
- 4.60 starsAmazon Germany average 4.37 stars
- Average reviews
- 536per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Salted Caramel products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
MORE Barista Zerup Salted Caramel 65 ml für Kaffee Tee und Heißgetränke vegan zero Kalorien - made in Germany
- Price
- €5.24
- Rating
- 4.7/5
- Reviews
- 258
- Age
- 1y ago

MORE Chunky Flavour Salted Caramel 150 g vegan
- Price
- €10.94
- Rating
- 4.4/5
- Reviews
- 471
- Age
- 2y ago

MORE Barista Zerup Salted Caramel
- Price
- €20.65
- Rating
- 4.9/5
- Reviews
- 52
- Age
- 1y ago

Werthers Original Salted Caramel Soft Eclair - 1 x 180 g - Weiche Karamelltoffees mit Karamellcremefüllung und leichter Salznote Einzeln verpackte Toffees
- Price
- €1.62
- Rating
- 4.7/5
- Reviews
- 1,645
- Age
- 4y ago

MORE Barista Zerup mixed 6er Bundle 6 x 65 ml
- Price
- €26.66
- Rating
- 4.6/5
- Reviews
- 174
- Age
- 1y ago
Trending
estimated 90-day click momentum
MORE Barista Zerup mixed 6er Bundle 6 x 65 ml
- Price
- €26.66
- Rating
- 4.6/5
- Reviews
- 174
- Age
- 1y ago

MORE Barista Zerup Salted Caramel 65 ml für Kaffee Tee und Heißgetränke vegan zero Kalorien - made in Germany
- Price
- €5.24
- Rating
- 4.7/5
- Reviews
- 258
- Age
- 1y ago

MORE Chunky Flavour Salted Caramel 150 g vegan
- Price
- €10.94
- Rating
- 4.4/5
- Reviews
- 471
- Age
- 2y ago

Schwartau Dessert Sauce Salted Caramel zum Verfeinern von Desserts und Eis 125ml
- Price
- €1.84
- Rating
- 4.5/5
- Reviews
- 88
- Age
- 3y ago

MORE Barista Zerup Salted Caramel
- Price
- €20.65
- Rating
- 4.9/5
- Reviews
- 52
- Age
- 1y ago
Newest
by launch date
MORE Barista Zerup Salted Caramel 65 ml für Kaffee Tee und Heißgetränke vegan zero Kalorien - made in Germany
- Price
- €5.24
- Rating
- 4.7/5
- Reviews
- 258
- Age
- 1y ago

MORE Barista Zerup Salted Caramel
- Price
- €20.65
- Rating
- 4.9/5
- Reviews
- 52
- Age
- 1y ago

MORE Barista Zerup mixed 6er Bundle 6 x 65 ml
- Price
- €26.66
- Rating
- 4.6/5
- Reviews
- 174
- Age
- 1y ago

MORE Chunky Flavour Salted Caramel 150 g vegan
- Price
- €10.94
- Rating
- 4.4/5
- Reviews
- 471
- Age
- 2y ago

Schwartau Dessert Sauce Salted Caramel zum Verfeinern von Desserts und Eis 125ml
- Price
- €1.84
- Rating
- 4.5/5
- Reviews
- 88
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 92% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
5
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
92%
Top 20: 100%
Open market
0%
- MORE NUTRITION87%
- Werther's Original5%
- House of Caramel4%
- Schwartau4%
- Open — no brand owns it (0%)
Demand
Salted Caramel search demand
Weekly searches over the year. Pick a range.
Search terms
Top Salted Caramel search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- salted caramel39K/yr
- more salted caramel6K/yr
- more zerup caramel5K/yr
- more caramel sirup4K/yr
- more zerup salted caramel6K/yr
- salzkaramell4K/yr
Reviews and returns
What reviews say buyers love and hate about Salted Caramel
We read the reviews and the return reasons for every product selling here.
“teuer”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Salted Caramel questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









