Rückenwärmer Elektrisch
FailDemand is soft, at -54.6% this quarter, so Rückenwärmer Elektrisch is a Fail.
- Flapen Score
- 47 / 100Ranks 1,689 of 2,966 Drogerie & Körperpflege niches · −2 vs the category median of 4947
- Market size
- €70K/yr50K searches / yr
- 90-day growth
- -54.6%search demand this quarter
- Competition
- 46%top-5 click share · 21 brands · 41 sellers
Flapen Score
Rückenwärmer Elektrisch against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Rückenwärmer Elektrisch is stronger. Inside it, weaker.
Market
The Rückenwärmer Elektrisch market on Amazon at a glance
Shoppers on Amazon Germany searched for Rückenwärmer Elektrisch 50K times last year and spent an estimated €70K. The top 5 brands take 70% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 5.6% of those searches ended in a purchase.
Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -54.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €70K a year.
- Searches, last 12 months
- 50K
- Growth, 90 days vs prior 90
- -54.6%
- Conversion, latest week
- 5.6%
- Market size, estimated
- €70Ka year
- Peak month
- November8.1× the quietest month
- Top search term
- rückenwärmer elektrisch17K searches a year
02 · Price
A sale here is worth €25.32.
Listings sell for €25.32 on average, from €7.93 to €45.68. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €25.32 that is €0 to €3K a year per listing.
- Average price
- €25.32inside the $15 to $100 sweet spot
- Price range
- €7.93–€45.68
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€3K
- Returns
- 2.9%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads and reviews.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.2% of listings are out of stock. The average listing ranks #39 within Wärme- & Kältetherapie. It carries 2,134 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 15.2%
- Average rank
- #39in Wärme- & Kältetherapie
- Average rating
- 4.37 starsAmazon Germany average 4.37 stars
- Average reviews
- 2,134per listing
- Listings tracked
- 34
04 · Newcomers
2 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Rückenwärmer Elektrisch products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Comfytemp Wärmegürtel Vibrationsmassage für Rücken mit 25Wh Akku 155x20cm Kabellos Massagegerät mit Kompressionsband Rückenwärmer Heizgürtel USB Heizkissen Geschenke für Mütter Frauen Mama Papa
- Price
- €36.86
- Rating
- 4.3/5
- Reviews
- 14,820
- Age
- 2y ago

Elektrische Heizkissen für Rücken Schulter 60 x 100 cm Wärmewickel mit Schneller Erwärmung 6 Temperaturstufen mit 4 Zeitschaltuhren heizdecke Rücken Auto-OFF-Timer Flanellmaterial Waschbar
- Price
- €23.46
- Rating
- 4.4/5
- Reviews
- 992
- Age
- 3y ago

ALLJOY 170CM Wärmegürtel Rücken Heizkissen Kabellos Massagegerät 5000mAh Heizkissen mit Abschaltautomatik Wärmekissen für Rücken mit 5 Massagemodi 3 Wärmestufen Geschenke für Männer Frauen
- Price
- €33.19
- Rating
- 4.5/5
- Reviews
- 125
- Age
- 5mo ago

Comfytemp gewichtetes Heizkissen für Rücken Schulter Nacken mit 9 Wärmestufen 0 5-9h Abschaltautomatik 1 1 kg Rückenwärmer Nackenwärmer Wärmekissen Geschenke für Mütter Frauen Mama Papa
- Price
- €33.02
- Rating
- 4.3/5
- Reviews
- 1,301
- Age
- 1y ago

Heizkissen für Rücken Schulter Nacken 60x100cm Wärmekissen mit Taillenriemen Schnelle Erwärmung 6 Heizstufen Rückenwärmer Abschaltautomatik Timer Flanell maschinenwaschbar EU-Stecker Grau
- Price
- €27.06
- Rating
- 4.6/5
- Reviews
- 474
- Age
- 1y ago
Trending
estimated 90-day click momentum
Wärmegürtel Rücken Elektrisches Heizkissen mit verstellbarem Hüftgurt für Damen und Herren (6 Stufen & 4 Timer-Modi)
- Price
- €23.43
- Rating
- 4.6/5
- Reviews
- 86
- Age
- 6mo ago

ALLJOY 170CM Wärmegürtel Rücken Heizkissen Kabellos Massagegerät 5000mAh Heizkissen mit Abschaltautomatik Wärmekissen für Rücken mit 5 Massagemodi 3 Wärmestufen Geschenke für Männer Frauen
- Price
- €33.19
- Rating
- 4.5/5
- Reviews
- 125
- Age
- 5mo ago

Cosi Home Heizkissen für Rücken Schulter Nacken 65 x 90cm - Heizkissen mit Abschaltautomatik - 6 Heizstufen Taillenriemen Überhitzungsschutz & Fernbedienung - Fleece Maschinenwaschbar (Grau)
- Price
- €23.30
- Rating
- 4.3/5
- Reviews
- 2,031
- Age
- 4y ago

Heizkissen zur Linderung von Rückenschmerzen elektrische Heizkissen mit 6 Temperaturen weiches abnehmbares Wärmekissen für Männer und Frauen (Grau)
- Price
- €24.13
- Rating
- 4.5/5
- Reviews
- 933
- Age
- 2y ago

Comfheat Kabellose Rücken-Heizauflage zur Schmerzlinderung Tragbare beheizte Rückenbandage mit 10000mAh Akku für Lendenwirbelbereich Krämpfe Menstruation Geschenk für Frauen Männer
- Price
- €31.25
- Rating
- 4.2/5
- Reviews
- 35
- Age
- 1y ago
Newest
by launch date
ALLJOY 170CM Wärmegürtel Rücken Heizkissen Kabellos Massagegerät 5000mAh Heizkissen mit Abschaltautomatik Wärmekissen für Rücken mit 5 Massagemodi 3 Wärmestufen Geschenke für Männer Frauen
- Price
- €33.19
- Rating
- 4.5/5
- Reviews
- 125
- Age
- 5mo ago

Wärmegürtel Rücken Elektrisches Heizkissen mit verstellbarem Hüftgurt für Damen und Herren (6 Stufen & 4 Timer-Modi)
- Price
- €23.43
- Rating
- 4.6/5
- Reviews
- 86
- Age
- 6mo ago

Heizkissen für Nacken Schulter Rücken Elektrisches Wärmekissen Kabellos mit 10000mAh Akku Nackenwärmer Schulterwärmer mit 3 Heizstufen & 3 Massagemoden Wärmegürtel Gewichtet mit Abschaltautomatik
- Price
- €36.13
- Rating
- 3.9/5
- Reviews
- 186
- Age
- 7mo ago

ITSHINY Heizkissen für Rücken Nacken Schultern Wärmekissen mit Automatischer Schnelle Erwärmung mit Taillenriemen Rückenwärmer Heizdecke 6 Heizstufen Auto-OFF-Timer Waschbar 60x108cm
- Price
- €27.67
- Rating
- 4.4/5
- Reviews
- 274
- Age
- 9mo ago

Wndys Dream Heizkissen für Rücken Schulter Nacken Elektrisches Heizkissen zur Schmerzlinderung von Rücken 70 * 90cm XXL Weiches Kaninchenfellimitat 5-stufige Temperaturregelung Auto-OFF-Timer
- Price
- €21.57
- Rating
- 4.3/5
- Reviews
- 112
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 falling
Sellers
41
Est. top-5 brand share
70%
Top 20: 100%
Est. top-5 click share
46%
Top 20: 86%
Open market
23%
- Comfytemp28%
- Mia&Coco16%
- Nalezuns10%
- OneAmg8%
- ALLJOY7%
- Letitwell7%
Demand
Rückenwärmer Elektrisch search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 8.1×
Search terms
Top Rückenwärmer Elektrisch search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- rückenwärmer elektrisch17K/yr
- wärme rücken13K/yr
- rücken wärme8K/yr
- heizkissen rücken kabellos7K/yr
- rücken wärmer4K/yr
Reviews and returns
What reviews say buyers love and hate about Rückenwärmer Elektrisch
We read the reviews and the return reasons for every product selling here.
“Ungleiche Wärmeverteilung”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rückenwärmer Elektrisch questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









