Rückenwärmer

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -64.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €32K a year.

Searches, last 12 months

71K

Growth, 90 days vs prior 90

-64.3%

Conversion, latest week

2.3%

Market size, estimated

€32Ka year

Top search term

rückenwärmer67K searches a year

Listings sell for €20.05 on average, from €9.91 to €36.86. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At €20.05 that is €0 to €2K a year per listing.

Average price

€20.05inside the $15 to $100 sweet spot

Price range

€9.91–€36.86

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

€0–€2K

Returns

2.7%of orders · Amazon Germany median 1.1%

98% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #19 within Wärme- & Kältetherapie. It carries 2,366 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

95%

Out of stock, average day

4.1%

Average rank

#19in Wärme- & Kältetherapie

Average rating

4.40 starsAmazon Germany average 4.37 stars

Average reviews

2,366per listing

Listings tracked

44

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

46 months