Rückenkratzer

Shoppers searched for this 663K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 10.2% of those searches ended in a purchase. Searches in the last 90 days moved -6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €413K a year.

Searches, last 12 months

663K

Growth, 90 days vs prior 90

-6.2%

Conversion, latest week

10.2%

Market size, estimated

€413Ka year

Peak month

December1.9× the quietest month

Top search term

rückenkratzer510K searches a year

Listings sell for €6.09 on average, from €2.73 to €12.55. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,500 to 3,000 of them. At €6.09 that is €15K to €18K a year per listing.

Average price

€6.09under the $15 to $100 sweet spot

Price range

€2.73–€12.55

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

60K–80K

Units per listing a year

2,500–3,000

Revenue per listing a year

€15K–€18K

Returns

0.6%of orders · Amazon Germany median 1.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #36 within Wellness. It carries 2,258 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

6.9%

Average rank

#36in Wellness

Average rating

4.40 starsAmazon Germany average 4.37 stars

Average reviews

2,258per listing

Listings tracked

23

The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months