Is Riechstifte profitable to sell on Amazon Germany?

Flapen scores Riechstifte 53 out of 100 on Amazon Germany, a Maybe. Shoppers spend €43K a year across 39 tracked products. 0 of the 20 products launched in the last year cleared the first-year sales bar. Search demand grew -21.9% in the last 90 days.

How competitive is the Riechstifte niche on Amazon Germany?

35 brands and 57 sellers compete in Riechstifte on Amazon Germany. The top 5 Riechstifte products take 45% of clicks, and the top 5 brands take 48%.

What do buyers complain about in Riechstifte?

Riechstifte buyers on Amazon Germany complain most about Geruch, Qualität insgesamt, and Preis-Leistungs-Verhältnis. An estimated 0.3% of orders come back.

What does it cost to enter the Riechstifte niche?

Riechstifte sells for €8.04 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €5.15 to €14.14. The average product has 114 reviews, the count a new listing must catch up to.

Riechstifte

Maybe

An estimated 0.3% of orders come back. But prices span $5.15–$14.14, mostly outside the sweet spot, so Riechstifte is a Maybe.

Filters No Dominant Brand Low Review Barrier

Flapen Score: 53
53 / 100Top 31% of 2,966 Drogerie & Körperpflege niches · +4 vs the category median of 49
Market size: €43K/yr84K searches / yr
90-day growth: -21.9%search demand this quarter
Competition: 45%top-5 click share · 35 brands · 57 sellers

Flapen Score

Riechstifte against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Riechstifte is stronger. Inside it, weaker.

53Maybe

This niche Category average

See the method

Market

The Riechstifte market on Amazon at a glance

Shoppers on Amazon Germany searched for Riechstifte 84K times last year and spent an estimated €43K. The top 5 brands take 48% of clicks. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 6.4% of those searches ended in a purchase.

Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €43K a year.

Searches, last 12 months: 84K
Growth, 90 days vs prior 90: -21.9%
Conversion, latest week: 6.4%
Market size, estimated: €43Ka year
Top search term: riechstifte32K searches a year

02 · Price

A sale here is worth €8.04.

Listings sell for €8.04 on average, from €5.15 to €14.14. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €8.04 that is €804 to €2K a year per listing.

Average price: €8.04under the $15 to $100 sweet spot
Price range: €5.15–€14.14
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 5K–6K
Units per listing a year: 100–250
Revenue per listing a year: €804–€2K
Returns: 0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

72% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 26.7% of listings are out of stock. The average listing ranks #337 within Alternative Medizin. It carries 114 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings: 72%
Prime listings: 97%
Out of stock, average day: 26.7%
Average rank: #337in Alternative Medizin
Average rating: 4.24 starsAmazon Germany average 4.37 stars
Average reviews: 114per listing
Listings tracked: 39

04 · Newcomers

0 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 20
Successful launches: 0Amazon's first-year sales bar
Average brand age: 25 months

Products

Top Riechstifte products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

35 falling

Sellers

Top-5 brand share

48%

Top 20: 87%

Top-5 click share

45%

Top 20: 82%

Open market

47%

Brand 113%
Brand 212%
Brand 312%
Brand 45%
Brand 55%
Brand 65%

Demand

Riechstifte search demand

Weekly searches over the year. Pick a range.

Search terms

Top Riechstifte search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

riechstifte32K/yr -22.8%3.5% conv.
riechstifte für ätherische öle24K/yr -31.6%7.2% conv.
riechstäbchen9K/yr -9.9%4.3% conv.
riechstift6K/yr -28.2%5.3% conv.
riechstifte zum befüllen4K/yr -9.8%5.9% conv.
aromastick4K/yr +11.8%1.4% conv.
riechfläschchen6K/yr -4.3%3.0% conv.

Reviews and returns

What reviews say buyers love and hate about Riechstifte

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Geruch”

42%of negative reviews mention “Geruch”

0.3%of orders come back

“Beide Sticks riechen hauptsächlich nach Menthol”

A buyer, on “Geruch”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

All Drogerie & Körperpflege niches

Best Flapen score

The highest-scoring niches we track right now, across every category.

All tracked niches

Ameisenköder

€2.3M/yr+499.6%

Wasserpistole

€2.2M/yr+734.9%

Pool Thermometer

€839K/yr>1,000%

Maulwurf Vertreiber

€2.0M/yr+17.4%

Gartenschlauch

€2.6M/yr+304.9%

FAQ

Common Riechstifte questions

Answered from the same tracked data.

Categories