Is Reißverschluss Zipper profitable to sell on Amazon Germany?

Flapen scores Reißverschluss Zipper 44 out of 100 on Amazon Germany, a Fail. Shoppers spend €355K a year across 19 tracked products. 1 of the 5 products launched in the last year cleared the first-year sales bar. Search demand grew -52.6% in the last 90 days.

How competitive is the Reißverschluss Zipper niche on Amazon Germany?

12 brands and 17 sellers compete in Reißverschluss Zipper on Amazon Germany. The top 5 Reißverschluss Zipper products take 61% of clicks, and the top 5 brands take 78%.

What do buyers complain about in Reißverschluss Zipper?

Reißverschluss Zipper buyers on Amazon Germany complain most about Funktionalität insgesamt, Qualität insgesamt, and Haltbarkeit. An estimated 2.8% of orders come back.

When does demand for Reißverschluss Zipper peak?

Search demand for Reißverschluss Zipper on Amazon Germany peaks in Jan–Feb–Nov, and the busiest month runs 3.0× the quietest.

What does it cost to enter the Reißverschluss Zipper niche?

Reißverschluss Zipper sells for €6.99 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €2.71 to €11.27. The average product has 766 reviews, the count a new listing must catch up to.

Reißverschluss Zipper

Fail

Demand is soft, at -52.6% this quarter, so Reißverschluss Zipper is a Fail.

Filters Quality Gap Out of Stock

Flapen Score: 44
44 / 100Ranks 2,115 of 2,966 Drogerie & Körperpflege niches · −5 vs the category median of 49
Market size: €355K/yr1.1M searches / yr
90-day growth: -52.6%search demand this quarter
Competition: 61%top-5 click share · 12 brands · 17 sellers

Flapen Score

Reißverschluss Zipper against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Reißverschluss Zipper is stronger. Inside it, weaker.

44Fail

This niche Category average

See the method

Market

The Reißverschluss Zipper market on Amazon at a glance

Shoppers on Amazon Germany searched for Reißverschluss Zipper 1.1M times last year and spent an estimated €355K. The top 5 brands take 78% of clicks. Demand peaks in Jan–Feb–Nov. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -52.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €355K a year.

Searches, last 12 months: 1.1M
Growth, 90 days vs prior 90: -52.6%
Conversion, latest week: 4.5%
Market size, estimated: €355Ka year
Peak month: January3.0× the quietest month
Top search term: reißverschluss zipper170K searches a year

02 · Price

A sale here is worth €6.99.

Listings sell for €6.99 on average, from €2.71 to €11.27. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At €6.99 that is €10K to €14K a year per listing.

Average price: €6.99under the $15 to $100 sweet spot
Price range: €2.71–€11.27
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 60K–80K
Units per listing a year: 1,500–2,000
Revenue per listing a year: €10K–€14K
Returns: 2.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 29.9% of listings are out of stock. The average listing ranks #189 within Medizinische Geräte & Verbrauchsmaterialien. It carries 766 reviews at 3.56 stars, so a new listing needs social proof before a better product.

Sponsored listings: 89%
Prime listings: 100%
Out of stock, average day: 29.9%
Average rank: #189in Medizinische Geräte & Verbrauchsmaterialien
Average rating: 3.56 starsAmazon Germany average 4.37 stars
Average reviews: 766per listing
Listings tracked: 19

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 5
Successful launches: 1Amazon's first-year sales bar
Average brand age: 26 months

Products

Top Reißverschluss Zipper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

15%

Brand 131%
Brand 217%
Brand 311%
Brand 410%
Brand 58%
Brand 67%
Open — no brand owns it (6 brands, 15%)

Demand

Reißverschluss Zipper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Feb, Nov · busiest ÷ quietest = 3.0×

Search terms

Top Reißverschluss Zipper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

reißverschluss zipper170K/yr -34.0%2.9% conv.
reisverschluss-zipper ersatz184K/yr -57.4%3.6% conv.
zipper94K/yr -25.1%0.8% conv.
reißverschluss reparatur set131K/yr -58.4%3.1% conv.
reissverschluss zipper ersatz107K/yr -53.1%3.9% conv.
zipper für reißverschluss94K/yr -56.7%3.1% conv.
reisverschluss-reparaturset82K/yr -56.9%2.6% conv.
reissverschluss reparatur set57K/yr -62.9%3.1% conv.
reißverschluss zipper ersatz36K/yr -63.2%3.2% conv.
reisverschluss-zipper23K/yr -50.8%1.7% conv.

Reviews and returns

What reviews say buyers love and hate about Reißverschluss Zipper

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Qualität insgesamt”

22%of negative reviews mention “Funktionalität insgesamt”

2.8%of orders come back

“Funktioniert NICHT”

A buyer, on “Funktionalität insgesamt”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

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FAQ

Common Reißverschluss Zipper questions

Answered from the same tracked data.

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