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Reisprotein

Reisprotein shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

56
Worth a look

Top 18% of 2,966 Drogerie & Körperpflege niches · +7 vs the category median of 49

Market size 27Growth 21Conversion 89Competition 36Returns 99Price range 59Avg price 83Brand share 51Review moat 90Quality gap 80
This niche Category average · 2,966 niches

Is Reisprotein profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Reisprotein is a €112K/yr Amazon Germany market (59K searches/yr). The top 5 brands hold 74% of demand. Verdict: Worth a look — 56/100.

Reisprotein: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -7.4% over the last 90 days and 10.4% of searches end in a purchase.

€112K

revenue / yr

Units sold / yr8K
Search volume / yr-7.4%59K
Conversion rate10.4%
Avg price€18.25

Who owns the niche?

The top 5 brands hold 74% of demand, so 26% of the market is open.

26%

open market share

Brands · sellers11 · 14
Top-5 product click share64%
Open market26%
Avg brand age65 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 14 products

Sponsored placement79%
New entrants (1y)1· 1 succeeded
Avg rating4.2★
Avg reviews203

Top Reisprotein products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

€0€11K€22K€34K€45K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

14

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

18%

  • vom-Achterhof31%
  • Vita2You15%
  • Flügelschwinger11%
  • Erdschwalbe9%
  • Raab Vitalfood8%
  • Maskelmän8%
  • Open — no brand owns it (5 brands, 18%)

Reisprotein demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume59KCVR10.4%Products14Brands11Top 5 Brands74%OOS Rate0.0%Rating4.2★Reviews203Avg BSR#8
2K1KPrime Day '24Spike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Top Reisprotein search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • reisprotein31K/yr
  • reisprotein pulver bio11K/yr
  • reisprotein pulver9K/yr
  • reis protein pulver4K/yr
  • bio reisprotein3K/yr

What reviews say buyers love and hate about Reisprotein

What buyers mention most, as a share of all reviews.

What buyers love

72% of reviews
Ernährungs Gehalt14%

Sehr feines Proteinpulver

Geschmack insgesamt13%

Schmeckt

Qualität insgesamt13%

Super Produkt

Vegan/Biologisch8%

Vegan

Löslichkeit8%

Es lässt sich im Shaker mit Wasser problemlos anmischen

What buyers complain about

55% of reviews
Geschmack insgesamt22%

schmeckt wie Sand

Geschmack14%

hat null Eigengeschmack

Löslichkeit4%

Löst sich nicht richtig auf

Textur/Konsistenz – insgesamt3%

Geschmack und Konsistenz für mich nicht machbar

Künstliche Süßstoffe2%

versteh auch nicht warum ein Protein Pulver gesüßt sein muss oder irgendwie Geschmacksorte haben muss. Löst sich

Reisprotein return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geschmack insgesamt
26%
2Geschmack
17%
3Auslaufsicher
8%
4Qualität insgesamt
7%
5Ernährungs Gehalt
6%

Common Reisprotein questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Reisprotein 56/100 on Amazon Germany — Worth a look. The niche generates €112K/yr across 14 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved -7.4% over the last 90 days.
Search demand for Reisprotein on Amazon Germany is steady year-round — the busiest month runs 1.6× the quietest.