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Reishi

Maybe

An estimated 0.1% of orders come back. But demand is soft, at -17.3% this quarter, so Reishi is a Maybe.

Flapen Score
54
54 / 100
Top 26% of 2,966 Drogerie & Körperpflege niches · +5 vs the category median of 49
Market size
€227K/yr100K searches / yr
90-day growth
-17.3%search demand this quarter
Competition
68%top-5 click share · 16 brands · 17 sellers

Flapen Score

Reishi against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Reishi is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Reishi market on Amazon at a glance

Shoppers on Amazon Germany searched for Reishi 100K times last year and spent an estimated €227K. The top 5 brands take 68% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 11.7% of those searches ended in a purchase.

Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 11.7% of those searches ended in a purchase. Searches in the last 90 days moved -17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €227K a year.

Searches, last 12 months
100K
Growth, 90 days vs prior 90
-17.3%
Conversion, latest week
11.7%
Market size, estimated
€227Ka year
Peak month
November1.3× the quietest month
Top search term
reishi41K searches a year

02 · Price

A sale here is worth €19.47.

Listings sell for €19.47 on average, from €9.82 to €27.27. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At €19.47 that is €5K to €10K a year per listing.

Average price
€19.47inside the $15 to $100 sweet spot
Price range
€9.82–€27.27
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
€5K–€10K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #104 within Pflanzliche Ergänzungsmittel. It carries 511 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
8.3%
Average rank
#104in Pflanzliche Ergänzungsmittel
Average rating
4.53 starsAmazon Germany average 4.37 stars
Average reviews
511per listing
Listings tracked
17

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Reishi products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

17

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

27%

  • Brand 124%
  • Brand 213%
  • Brand 311%
  • Brand 410%
  • Brand 59%
  • Brand 66%

Demand

Reishi search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '24Spike '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Reishi search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • reishi41K/yr
  • reishi kapseln30K/yr
  • reishi extrakt kapseln bio hochdosiert14K/yr
  • reishi pilz8K/yr
  • reishi extrakt5K/yr
  • ganoderma lucidum2K/yr

Reviews and returns

What reviews say buyers love and hate about Reishi

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Qualität insgesamt”
18%of negative reviews mention “Dosierung”
0.1%of orders come back
“30 Kapseln weniger, gleicher Preis”
A buyer, on “Dosierung”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Reishi questions

Answered from the same tracked data.