Raumspray
MaybeAn estimated 0.2% of orders come back. But demand is soft, at -14.6% this quarter, so Raumspray is a Maybe.
- Flapen Score
- 55 / 100Top 22% of 2,966 Drogerie & Körperpflege niches · +6 vs the category median of 4955
- Market size
- €486K/yr560K searches / yr
- 90-day growth
- -14.6%search demand this quarter
- Competition
- 30%top-5 click share · 14 brands · 117 sellers
Flapen Score
Raumspray against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Raumspray is stronger. Inside it, weaker.
Market
The Raumspray market on Amazon at a glance
Shoppers on Amazon Germany searched for Raumspray 560K times last year and spent an estimated €486K. The top 5 brands take 91% of clicks. Demand peaks in Jul. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 7.3% of those searches ended in a purchase.
Shoppers searched for this 560K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €486K a year.
- Searches, last 12 months
- 560K
- Growth, 90 days vs prior 90
- -14.6%
- Conversion, latest week
- 7.3%
- Market size, estimated
- €486Ka year
- Peak month
- July1.9× the quietest month
- Top search term
- raumspray179K searches a year
02 · Price
A sale here is worth €11.82.
Listings sell for €11.82 on average, from €1.85 to €34.89. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 500 to 750 of them. At €11.82 that is €6K to €9K a year per listing.
- Average price
- €11.82under the $15 to $100 sweet spot
- Price range
- €1.85–€34.89
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 500–750
- Revenue per listing a year
- €6K–€9K
- Returns
- 0.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
61% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #29 within Lufterfrischer. It carries 1,429 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 61%
- Prime listings
- 79%
- Out of stock, average day
- 5.4%
- Average rank
- #29in Lufterfrischer
- Average rating
- 4.54 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,429per listing
- Listings tracked
- 57
04 · Newcomers
3 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top Raumspray products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Air Wick Active Fresh Aerosolfreies Raumspray mit natürlichen ätherischen Ölen Duft: Frische Wäsche 1 x 237 ml
- Price
- €2.40
- Rating
- 4.6/5
- Reviews
- 695
- Age
- 2y ago

Glade Duftspray für langanhaltende Frische in allen Räumen Lufterfrischer Spray Ocean Adventure 1er Pack (1 x 300 ml)
- Price
- €2.06
- Rating
- 4.5/5
- Reviews
- 1,807
- Age
- 7y ago

Glade Duftspray für langanhaltende Frische in allen Räumen Lufterfrischer Spray Relaxing Zen 1er Pack (1 x 300 ml)
- Price
- €1.88
- Rating
- 4.5/5
- Reviews
- 1,807
- Age
- 10y ago

Jean & Len Home Perfume Bergamot & Cedarwood Raumduft 500 ml
- Price
- €13.24
- Rating
- 4.2/5
- Reviews
- 171
- Age
- 10mo ago

Febreze Lufterfrischer Spray Aprilfrisch 6 × 185 ml 2-in-1 Geruchsbekämpfung & Lang Anhaltende Frische für Die Wohnung
- Price
- €17.39
- Rating
- 4.5/5
- Reviews
- 374
- Age
- 1y ago
Trending
estimated 90-day click momentum
Febreze Lufterfrischer Spray Goldene Orchidee 6x185ml 2-in-1 Geruchsbekämpfung und Frische
- Price
- €7.59
- Rating
- 4.5/5
- Reviews
- 374
- Age
- 2y ago

Air Wick Active Fresh Aeorosolfreier automatischer Lufterfrischer Raumduft Cotton & Weiße Orchidee 4 x 228 ml Nachfüller
- Price
- €18.67
- Rating
- 4.6/5
- Reviews
- 113
- Age
- 1y ago

Febreze Lufterfrischer Spray Aprilfrisch 6 × 185 ml 2-in-1 Geruchsbekämpfung & Lang Anhaltende Frische für Die Wohnung
- Price
- €17.39
- Rating
- 4.5/5
- Reviews
- 374
- Age
- 1y ago

Air Wick Active Fresh Wasserbasierter automatischer Lufterfrischer Raumduft Jasminblüte 4 x 228 ml Nachfüller
- Price
- €18.73
- Rating
- 4.8/5
- Reviews
- 539
- Age
- 2y ago

Jean & Len Home Perfume Bergamot & Cedarwood Raumduft 500 ml
- Price
- €13.24
- Rating
- 4.2/5
- Reviews
- 171
- Age
- 10mo ago
Newest
by launch date
Jean & Len Home Perfume Bergamot & Cedarwood Raumduft 500 ml
- Price
- €13.24
- Rating
- 4.2/5
- Reviews
- 171
- Age
- 10mo ago

Glade Duftspray für langanhaltende Frische in allen Räumen Lufterfrischer Spray Refreshing Air 1er Pack (1 x 300 ml)
- Price
- €2.41
- Rating
- 4.5/5
- Reviews
- 238
- Age
- 1y ago

Glade Duftspray für langanhaltende Frische in allen Räumen Lufterfrischer Spray Eukalyptus & Lavendel Duft 1er Pack (1 x 300 ml)
- Price
- €2.44
- Rating
- 4.5/5
- Reviews
- 121
- Age
- 1y ago

BOHORIA Raumspray Lufterfrischer mit Frische Wäsche Duft stimulierender und frischer Raumduft für ein einzigartiges Dufterlebnis 500 ml (500ml Fresh Cotton)
- Price
- €13.73
- Rating
- 4.6/5
- Reviews
- 95
- Age
- 1y ago

Air Wick Active Fresh Aeorosolfreier automatischer Lufterfrischer Raumduft Cotton & Weiße Orchidee 4 x 228 ml Nachfüller
- Price
- €18.67
- Rating
- 4.6/5
- Reviews
- 113
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 30% of clicks, no more. An open shelf where new products get seen.
Brands
14 falling
Sellers
117
Est. top-5 brand share
91%
Top 20: 100%
Est. top-5 click share
30%
Top 20: 68%
Open market
6%
- Air Wick43%
- Glade28%
- Febreze15%
- Jean & Len4%
- BOHORIA3%
- fresh & more2%
- Open — no brand owns it (8 brands, 6%)
Demand
Raumspray search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.9×
Search terms
Top Raumspray search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- raumspray179K/yr
- duftspray68K/yr
- raumduft spray56K/yr
- air wick active fresh52K/yr
- airwick active fresh25K/yr
- febreze lufterfrischer spray29K/yr
- duftspray toilette19K/yr
- glade duftspray16K/yr
- wc spray13K/yr
- air wick active fresh nachfüller16K/yr
Reviews and returns
What reviews say buyers love and hate about Raumspray
We read the reviews and the return reasons for every product selling here.
“Faybrais stinkt”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Raumspray questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









