Rasierklingen

Shoppers searched for this 2.9M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 10.9% of those searches ended in a purchase. Searches in the last 90 days moved +6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €7.1M a year.

Searches, last 12 months

2.9M

Growth, 90 days vs prior 90

+6.6%

Conversion, latest week

10.9%

Market size, estimated

€7.1Ma year

Peak month

November1.5× the quietest month

Top search term

gillette fusion 5 klingen1.1M searches a year

Listings sell for €22.66 on average, from €3.49 to €53.95. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 5,000 to 6,000 of them. At €22.66 that is €113K to €136K a year per listing.

Average price

€22.66inside the $15 to $100 sweet spot

Price range

€3.49–€53.95

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

250K–300K

Units per listing a year

5,000–6,000

Revenue per listing a year

€113K–€136K

Returns

0.1%of orders · Amazon Germany median 1.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #17 within Rasur & Enthaarung. It carries 5,306 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

2.0%

Average rank

#17in Rasur & Enthaarung

Average rating

4.37 starsAmazon Germany average 4.37 stars

Average reviews

5,306per listing

Listings tracked

52

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

4Amazon's first-year sales bar

Average brand age

49 months