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Prowin Air Bowl

Fail

Demand is soft, at -20.6% this quarter, so Prowin Air Bowl is a Fail.

Flapen Score
38
38 / 100
Ranks 2,684 of 2,966 Drogerie & Körperpflege niches · −11 vs the category median of 49
Market size
€159K/yr258K searches / yr
90-day growth
-20.6%search demand this quarter
Competition
67%top-5 click share · 8 brands · 21 sellers

Flapen Score

Prowin Air Bowl against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Prowin Air Bowl is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Prowin Air Bowl market on Amazon at a glance

Shoppers on Amazon Germany searched for Prowin Air Bowl 258K times last year and spent an estimated €159K. The top 5 brands take 91% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 258K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -20.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €159K a year.

Searches, last 12 months
258K
Growth, 90 days vs prior 90
-20.6%
Conversion, latest week
1.2%
Market size, estimated
€159Ka year
Peak month
November2.4× the quietest month
Top search term
prowin air bowl56K searches a year

02 · Price

A sale here is worth €52.51.

Listings sell for €52.51 on average, from €25.18 to €107.57. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At €52.51 that is €5K to €13K a year per listing.

Average price
€52.51inside the $15 to $100 sweet spot
Price range
€25.18–€107.57
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
€5K–€13K
Returns
3.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #206 within Lufterfrischer. It carries 3,079 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
53%
Out of stock, average day
8.2%
Average rank
#206in Lufterfrischer
Average rating
4.27 starsAmazon Germany average 4.37 stars
Average reviews
3,079per listing
Listings tracked
15

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
31 months

Products

Top Prowin Air Bowl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 rising

Sellers

21

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

5%

  • Brand 151%
  • Brand 215%
  • Brand 311%
  • Brand 47%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (2 brands, 5%)

Demand

Prowin Air Bowl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KPrime Day '24Spike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Prowin Air Bowl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • prowin air bowl56K/yr
  • airbowl luftreiniger32K/yr
  • air bowl31K/yr
  • airbowl24K/yr
  • luftreiniger wasser17K/yr
  • luftreiniger mit wasser19K/yr
  • luftreiniger mit duft13K/yr
  • airbowl luftreiniger prowin6K/yr
  • air bowl prowin7K/yr
  • prowin air bowl 26K/yr

Reviews and returns

What reviews say buyers love and hate about Prowin Air Bowl

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Geräuschpegel”
17%of negative reviews mention “Geräuschpegel”
3.7%of orders come back
“ständig (Blubber, Knack, Gurgelgeräusche) macht die einfach nur Nerven.”
A buyer, on “Geräuschpegel”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Prowin Air Bowl questions

Answered from the same tracked data.