Protein Snack
MaybeAn estimated 0.0% of orders come back. But demand is soft, at -11.4% this quarter, so Protein Snack is a Maybe.
- Flapen Score
- 60 / 100Top 8% of 2,966 Drogerie & Körperpflege niches · +11 vs the category median of 4960
- Market size
- €203K/yr561K searches / yr
- 90-day growth
- -11.4%search demand this quarter
- Competition
- 24%top-5 click share · 31 brands · 55 sellers
Flapen Score
Protein Snack against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Protein Snack is stronger. Inside it, weaker.
Market
The Protein Snack market on Amazon at a glance
Shoppers on Amazon Germany searched for Protein Snack 561K times last year and spent an estimated €203K. The top 5 brands take 61% of clicks. Demand peaks in Feb–May. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 3.5% of those searches ended in a purchase.
Shoppers searched for this 561K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -11.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €203K a year.
- Searches, last 12 months
- 561K
- Growth, 90 days vs prior 90
- -11.4%
- Conversion, latest week
- 3.5%
- Market size, estimated
- €203Ka year
- Peak month
- February1.9× the quietest month
- Top search term
- protein snacks174K searches a year
02 · Price
A sale here is worth €10.31.
Listings sell for €10.31 on average, from €0.91 to €37.61. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At €10.31 that is €3K to €5K a year per listing.
- Average price
- €10.31under the $15 to $100 sweet spot
- Price range
- €0.91–€37.61
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €3K–€5K
- Returns
- 0.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
84% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #38 within Nahrungsergänzung. It carries 729 reviews at 4.23 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 97%
- Out of stock, average day
- 7.2%
- Average rank
- #38in Nahrungsergänzung
- Average rating
- 4.23 starsAmazon Germany average 4.37 stars
- Average reviews
- 729per listing
- Listings tracked
- 67
04 · Newcomers
12 of last year's 14 launches cleared the first-year sales bar.
14 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 14
- Successful launches
- 12Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Protein Snack products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 24% of clicks. An open shelf where new products get seen.
Brands
31 falling
Sellers
55
Top-5 brand share
61%
Top 20: 94%
Top-5 click share
24%
Top 20: 60%
Open market
35%
- Brand 139%
- Brand 27%
- Brand 37%
- Brand 46%
- Brand 54%
- Brand 64%
Demand
Protein Snack search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, May · busiest ÷ quietest = 1.9×
Search terms
Top Protein Snack search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- protein snacks174K/yr
- high protein132K/yr
- corny protein riegel52K/yr
- protein snack45K/yr
- high protein snacks34K/yr
- protein essen18K/yr
- protein schokolade21K/yr
- corny protein11K/yr
- protein produkte14K/yr
- protein lebensmittel13K/yr
Reviews and returns
What reviews say buyers love and hate about Protein Snack
We read the reviews and the return reasons for every product selling here.
“0 Geschmack”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Protein Snack questions
Answered from the same tracked data.









