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Protein Pulver Neutral

Protein Pulver Neutral shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

61
Worth a look

Top 7% of 2,966 Drogerie & Körperpflege niches · +12 vs the category median of 49

Market size 56Growth 22Conversion 64Competition 52Returns 100Price range 93Avg price 95Brand share 59Review moat 54Quality gap 77
This niche Category average · 2,966 niches

Is Protein Pulver Neutral profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Protein Pulver Neutral is a €409K/yr Amazon Germany market (281K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Jan. Verdict: Worth a look — 61/100.

Protein Pulver Neutral: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -6.3% over the last 90 days and 5.7% of searches end in a purchase.

€409K

revenue / yr

Units sold / yr15K
Search volume / yr-6.3%281K
Conversion rate5.7%
Avg price€25.58

Who owns the niche?

The top 5 brands hold 70% of demand, so 30% of the market is open.

30%

open market share

Brands · sellers16 · 32
Top-5 product click share54%
Open market30%
Avg brand age63 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 23 products

Sponsored placement91%
New entrants (1y)4· 4 succeeded
Avg rating4.3★
Avg reviews1,326

Top Protein Pulver Neutral products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

€0€41K€82K€123K€163K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 rising

Sellers

32

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

54%

Top 20: 96%

Open market

25%

  • Bulk25%
  • betterprotein22%
  • natural elements8%
  • Body Attack7%
  • SUNDAY NATURAL7%
  • Nutri +6%

Protein Pulver Neutral demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume281KCVR5.7%Products23Brands16Top 5 Brands70%OOS Rate6.0%Rating4.3★Reviews1,326Avg BSR#12
15K10KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.9×

Top Protein Pulver Neutral search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • protein pulver neutral58K/yr
  • proteinpulver neutral32K/yr
  • whey protein neutral35K/yr
  • neutrales proteinpulver20K/yr
  • eiweißpulver neutral23K/yr
  • protein pulver geschmacksneutral15K/yr
  • whey neutral13K/yr
  • whey protein pulver neutral11K/yr
  • whey protein geschmacksneutral8K/yr
  • pure whey protein9K/yr

What reviews say buyers love and hate about Protein Pulver Neutral

What buyers mention most, as a share of all reviews.

What buyers love

75% of reviews
Geschmack insgesamt16%

Schmeckt

Ernährungs Gehalt15%

Bestes Proteinpulver

Löslichkeit10%

Das Pulver lässt sich gut in Wasser, Milchalternativen oder Smoothies einrühren und klumpt dabei kaum

Qualität insgesamt9%

Super Produkt

Geschmack9%

super geschmack

What buyers complain about

61% of reviews
Geschmack insgesamt16%

ekelhaft im shake

Geschmack13%

Geschmacklich ungeniessbar

Preis-Leistungs-Verhältnis7%

not worth it, auch wenn's günstig ist

Löslichkeit6%

Löst sich überhaupt nicht auf im shaker

Ernährungs Gehalt5%

Die Nährwerte sind zwar nicht absolut perfekt (es gibt Whey mit etwas mehr Proteinanteil und weniger Kohlenhydraten),

Protein Pulver Neutral return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geschmack insgesamt
27%
2Geschmack
13%
3Auslaufsicher
6%
4Vegan/Biologisch
6%
5Inhaltsstoffe – insgesamt
6%

Common Protein Pulver Neutral questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Protein Pulver Neutral 61/100 on Amazon Germany — Worth a look. The niche generates €409K/yr across 23 tracked products. 4 of 4 products launched in the last 360 days are still selling. Search demand moved -6.3% over the last 90 days.
Search demand for Protein Pulver Neutral on Amazon Germany peaks in Jan, where the busiest month runs 1.9× the quietest.