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57

protein pudding

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 31Growth 57Conversion 50Competition 23Returns 100Price range 60Avg price 89Brand share 37Review moat 95Quality gap 92

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Great104.07

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Avg price

Great€20.41

avg listing price — sweet spot $15–$100

Price range

Good€0.89–€36.29

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+30.8%

90-day search growth — must beat 0% to launch

Conversion

Good4.0%

search→purchase rate — share of searches ending in a sale

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Market size

Okay€145K

€145K/yr · 176K searches

Competition

Bad72%

top-5 click share — a locked-up shelf

According to Flapen's Amazon Germany niche tracking, protein pudding is a €145K/yr Amazon Germany market (176K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in May. Verdict: Worth a look — 57/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

protein pudding market data

Units sold / yr
8K–10K
avg 500–750/product
Revenue / yr
€163K–€204K
units × avg price
Conversion rate
4.0%
Avg BSR
#87
Page quality
0%
Prime
71%
Sponsored
57%
Out of stock
23.1%
Avg brand age
56 months
Avg seller age
188 days

Competition & brand share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

Brands

10 rising

Sellers

15

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

11%

  • MORE NUTRITION56%
  • Bodylab248%
  • RUF7%
  • IronMaxx6%
  • Nutri +6%
  • POWERSTAR FOOD6%
  • Open — no brand owns it (4 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +30.8% search growth over the last 90 days.
6K4KPrime Day '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 2.9×

Top protein pudding search terms

  • protein pudding64K/yr
  • more pudding20K/yr
  • more protein pudding17K/yr
  • protein pudding pulver19K/yr
  • more pudding protein9K/yr
  • more nutrition pudding7K/yr
  • high protein pudding6K/yr
  • esn pudding12K/yr
  • proteinpudding4K/yr
  • protein pudding ohne zucker4K/yr
All search terms

Top protein pudding products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%€22K30%€43K45%€65K60%€87K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

What buyers say about protein pudding

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt37%

“Schmeckt super”

Ernährungs Gehalt11%

“Protein Pudding”

Geschmack10%

“mega lecker mit n chunky flavour drin”

Qualität insgesamt5%

“Top Produkt”

Kochanleitung4%

“Easy Zubereitung und Top Nährwerte”

Textur/Konsistenz – insgesamt4%

“Die Optik und die Konsistenz entsprechen meinen Erwartungen an einen Pudding”

Backen3%

“Pudding leicht gemacht”

beworben Vs Tatsächliches Produkt3%

“Wie abgebildet geliefert”

Benutzerfreundlichkeit2%

“Schnell gemacht”

Preis-Leistungs-Verhältnis2%

“Super Preis-, Leistungsverhältnis”

What buyers complain about

Geschmack insgesamt36%

“Schmeckt absolut nicht”

Geschmack13%

“Spart Zeit, Geschmack 0”

Textur/Konsistenz – insgesamt13%

“Wird überhaupt nicht cremig, die Konsistenz ist wie „couscous“ total körnig und quellt nicht auf.”

Verdünnt/wässrig6%

“FLÜSSIG”

Süße4%

“Viel zu süß”

Knusprigkeit2%

“Schmeckt nicht und bleibt körnig”

Löslichkeit2%

“Ich musste das Pulver leider entsorgen”

Ernährungs Gehalt2%

“der Proteinanteil ist eine Kundentäuschung.”

Künstliche Süßstoffe2%

“Schmeckt wie massenhaft Süßstoff”

Preis-Leistungs-Verhältnis1%

“Geldverschwendung”

Top return reasons

Geruch17%
Süße17%
Auslaufsicher17%
Haftung/Klebrigkeit17%
Kontamination17%
Verdünnt/wässrig8%
Geschmack insgesamt8%

Common questions

Is protein pudding profitable to sell on Amazon Germany?
The niche generates €145K/yr across 14 tracked products. 90-day search growth is +30.8%. Flapen's verdict: Worth a look (57/100).
How competitive is the protein pudding niche?
10 brands and 15 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in protein pudding?
Top complaints mined from reviews: Geschmack insgesamt, Geschmack, Textur/Konsistenz – insgesamt. The return rate is 0.0%.
When does demand for protein pudding peak?
Demand peaks in May; the busiest month runs 2.9× the quietest.
What does it cost to enter the protein pudding niche?
Listings span €0.89–€36.29; the average listing price is €20.41 (sweet spot $15–$100). The average incumbent carries 104 reviews — the moat a new listing must climb.