Protein Drink
Protein Drink shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 18% of 2,966 Drogerie & Körperpflege niches · +7 vs the category median of 49
Is Protein Drink profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Protein Drink is a €55K/yr Amazon Germany market (102K searches/yr). The top 5 brands hold 66% of demand. Verdict: Worth a look — 56/100.
Protein Drink: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +0.4% over the last 90 days and 2.3% of searches end in a purchase.
€55K
revenue / yr
Who owns the niche?
The top 5 brands hold 66% of demand, so 34% of the market is open.
34%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 38 products
Top Protein Drink products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Alpro Proteindrink Soja Schokolade 8x1L | 100% pflanzlich | laktosefrei | zuckerarm | reich an pflanzlichem Protein
- Price
- €15.58
- Rating
- 4.6/5
- Reviews
- 1,450
- Age
- 3y ago

mucki PROTEIN DRINK VANILLE Protein-Drink Fertig mit 40g Protein Zero Fat Trinkmahlzeit für Muskelaufbau & bewusste Ernährung 12 x 500 ml Vorratspack
- Price
- €37.61
- Rating
- 4.4/5
- Reviews
- 12
- Age
- 10mo ago

Mammut Nutrition Protein Shake RTD 6 x 500ml Chocolate 40g Protein pro Flasche Trinkfertige Eiweißshakes Laktosefrei wenig Fett ohne Zuckerzusatz Ideal für unterwegs
- Price
- €14.42
- Rating
- 4.7/5
- Reviews
- 31
- Age
- 6mo ago

Alpro Proteindrink Natur 100 Prozent pflanzlich laktosefrei zuckerarm und reich an pflanzlichem Protein 8 x 1L
- Price
- €32.85
- Rating
- 4.4/5
- Reviews
- 571
- Age
- 4y ago

Vilgain Protein Milkshake 33g Eiweiß pro Portion Laktosearm Fertiger Milchproteinshake Hochwertige Zutaten Ohne Künstliche Zusätze Mit Stevia Gesüßt (12x330ml Kokosnuss)
- Price
- €22.26
- Rating
- 4.8/5
- Reviews
- 25
- Age
- 1y ago
Trending
90-day click momentum
COLLIDE Kollagen Protein Drink Minze-Limette - 12 x 250ml - Zuckerfrei & High Protein - Mit Collagen Hydrolysat Peptiden Vitamin B6 &12 Folsäure Biotin & Koffein
- Price
- €18.51
- Rating
- 4.5/5
- Reviews
- 21
- Age
- 11mo ago

Best Body Nutrition Protein Shake RTD 6 x 500ml Vanilla Vibes 39g Protein pro Flasche Trinkfertige Eiweißshakes wenig Fett ohne Zuckerzusatz Ideal für unterwegs
- Price
- €14.88
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 5mo ago

mucki PROTEIN DRINK VANILLE Protein-Drink Fertig mit 40g Protein Zero Fat Trinkmahlzeit für Muskelaufbau & bewusste Ernährung 12 x 500 ml Vorratspack
- Price
- €37.61
- Rating
- 4.4/5
- Reviews
- 12
- Age
- 10mo ago

Mammut Nutrition Protein Shake RTD 6 x 500ml Chocolate 40g Protein pro Flasche Trinkfertige Eiweißshakes Laktosefrei wenig Fett ohne Zuckerzusatz Ideal für unterwegs
- Price
- €14.42
- Rating
- 4.7/5
- Reviews
- 31
- Age
- 6mo ago

LiveFresh Skyr Drink Probierpaket 30g Protein + Kollagen Kalorienarm Ohne Zuckerzusatz Protein Shake Alternative 24x250ml
- Price
- €60.72
- Rating
- 4.2/5
- Reviews
- 8
- Age
- 11mo ago
Newest
by launch date
Best Body Nutrition Protein Shake RTD 6 x 500ml Vanilla Vibes 39g Protein pro Flasche Trinkfertige Eiweißshakes wenig Fett ohne Zuckerzusatz Ideal für unterwegs
- Price
- €14.88
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 5mo ago

Best Body Nutrition Protein Shake RTD 6 x 500ml Chocolate Crush 40g Protein pro Flasche Trinkfertige Eiweißshakes wenig Fett ohne Zuckerzusatz Ideal für unterwegs
- Price
- €14.87
- Rating
- 4.5/5
- Reviews
- 5
- Age
- 5mo ago

Mammut Nutrition Protein Shake RTD 6 x 500ml Chocolate 40g Protein pro Flasche Trinkfertige Eiweißshakes Laktosefrei wenig Fett ohne Zuckerzusatz Ideal für unterwegs
- Price
- €14.42
- Rating
- 4.7/5
- Reviews
- 31
- Age
- 6mo ago

Body Attack High Protein Shake Schokolade 12 x 500 ml
- Price
- €42.50
- Rating
- 4.1/5
- Reviews
- 5
- Age
- 6mo ago

mucki PROTEIN DRINK VANILLE Protein-Drink Fertig mit 40g Protein Zero Fat Trinkmahlzeit für Muskelaufbau & bewusste Ernährung 12 x 500 ml Vorratspack
- Price
- €37.61
- Rating
- 4.4/5
- Reviews
- 12
- Age
- 10mo ago
Competition: brands, sellers & click share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
Brands
18 falling
Sellers
38
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
45%
Top 20: 81%
Open market
27%
- Alpro26%
- mucki14%
- Vilgain11%
- Mammut Nutrition8%
- Body Attack7%
- Chiefs7%
Protein Drink demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Protein Drink search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- protein drink37K/yr
- protein drink fertig14K/yr
- yopro protein drink9K/yr
- protein getränk6K/yr
- protein drinks fertig2K/yr
- alpro protein7K/yr
- protein drinks4K/yr
- protein shake fertigdrink4K/yr
- fertig proteinshake4K/yr
- proteindrink3K/yr
What reviews say buyers love and hate about Protein Drink
What buyers mention most, as a share of all reviews.
What buyers love
78% of reviews“Schmeckt”
“Chocolate und Vanilla sind sichere Klassiker und genau das mag ich daran”
“Clear Protein”
“Ein bisschen süß”
“Cremig”
What buyers complain about
62% of reviews“Schmeckt überhaupt nicht”
“Schade um's Geld”
“zu süß”
“der gefürchtete künstliche Beigeschmack von Süßstoff oder Protein fehlt hier komplett.”
“Geschmack 0/10”
Protein Drink return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Protein Drink questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









