Philips Sonicare Ersatzbürsten Schwarz

Shoppers searched for this 168K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 12.7% of those searches ended in a purchase. Searches in the last 90 days moved -13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €514K a year.

Searches, last 12 months

168K

Growth, 90 days vs prior 90

-13.9%

Conversion, latest week

12.7%

Market size, estimated

€514Ka year

Peak month

November6.9× the quietest month

Top search term

sonicare a323K searches a year

Listings sell for €24.21 on average, from €7.97 to €40.62. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At €24.21 that is €18K to €24K a year per listing.

Average price

€24.21inside the $15 to $100 sweet spot

Price range

€7.97–€40.62

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

20K–25K

Units per listing a year

750–1,000

Revenue per listing a year

€18K–€24K

Returns

0.4%of orders · Amazon Germany median 1.1%

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #31 within Mund- & Zahnpflege. It carries 2,180 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

100%

Out of stock, average day

5.7%

Average rank

#31in Mund- & Zahnpflege

Average rating

4.58 starsAmazon Germany average 4.37 stars

Average reviews

2,180per listing

Listings tracked

14

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

44 months