Is philips sonicare 6100 profitable to sell on Amazon Germany?

The niche generates €316K/yr across 11 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -12.6%. Flapen's verdict: Skip it (42/100).

How competitive is the philips sonicare 6100 niche?

2 brands and 100 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in philips sonicare 6100?

Top complaints mined from reviews: Haltbarkeit, Aufladen, Mundhygiene. The return rate is 1.6%.

When does demand for philips sonicare 6100 peak?

Demand peaks in Jul–Oct–Nov; the busiest month runs 2.2× the quietest.

What does it cost to enter the philips sonicare 6100 niche?

Listings span €49.23–€81.39; the average listing price is €68.36 (sweet spot $15–$100). The average incumbent carries 1,304 reviews — the moat a new listing must climb.

philips sonicare 6100

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Price range

Incredible€49.23–€81.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great€68.36

avg listing price — sweet spot $15–$100

Returns

Great1.6%

return rate — above 5% kills the launch gate

Review moat

Good1,304.36

avg incumbent reviews — the moat a new listing must climb

Market size

Good€316K

€316K/yr · 119K searches

Conversion

Okay3.9%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-12.6%

90-day search growth — must beat 0% to launch

Competition

Bad86%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals High Price

According to Flapen's Amazon Germany niche tracking, philips sonicare 6100 is a €316K/yr Amazon Germany market (119K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Oct–Nov. Verdict: Skip it — 42/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

philips sonicare 6100 market data

Units sold / yr: 5K–6K; avg 500–750/product
Revenue / yr: €342K–€410K; units × avg price
Conversion rate: 3.9%
Avg BSR: #29
Page quality: 0%
Prime: 100%
Sponsored: 73%
Out of stock: 0.0%
Avg brand age: 47 months
Avg seller age: 182 days

Competition & brand share

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 flat

Sellers

100

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

PHILIPS98%
WonderSmile2%

Demand & seasonality

Weekly Amazon search volume, last 91 weeks — -12.6% search growth over the last 90 days.

Peak months: Jul, Oct, Nov · busiest ÷ quietest = 2.2×

Open Trend

Top philips sonicare 6100 search terms

philips sonicare 610075K/yr -11.8%4.8% conv.
sonicare 610040K/yr -12.3%4.6% conv.
philips sonicare protectiveclean 61004K/yr -28.5%3.6% conv.

All search terms

Top philips sonicare 6100 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Philips Sonicare 6100 elektrische Zahnbürste Schallzahnbürste mit 2 Putzmodi 3 Intensitätsstufen Andruckkontrolle EasyStart SmarTimer BrushPacer Hellblau Modell HX7406/02 [Neue Technologie]

PHILIPS€72.314.5★889 rev

Philips Sonicare 6100 elektrische Zahnbürste Schallzahnbürste mit 2 Putzmodi 3 Intensitätsstufen Andruckkontrolle EasyStart SmarTimer Reiseetui Weiß Modell HX7400/02 [Neue Technologie]

PHILIPS€80.114.5★889 rev

Philips Sonicare 6100 elektrische Zahnbürste Schallzahnbürste mit 2 Putzmodi und 3 Intensitätsstufen Andruckkontrolle EasyStart SmarTimer Schwarz Modell HX7401/07 [Neue Technologie]

PHILIPS€77.764.6★776 rev

Philips Sonicare Series 6100 Elektrische Zahnbürste - Technologie der nächsten Generation Drucksensor 6 Putzeinstellungen SmarTimer BrushPacer 21 Tage Laufzeit Reiseetui Marineblau HX7403/07

PHILIPS€79.224.6★776 rev

Philips Sonicare Series 6100 Elektrische Zahnbürste Technologie der nächsten Generation Drucksensor 6 Putzeinstellungen SmarTimer BrushPacer 21 Tage Laufzeit Reiseetui Schwarz HX7401/12

PHILIPS€81.394.6★776 rev

Newest

by launch date

Philips Sonicare Series 6100 Elektrische Zahnbürste - Technologie der nächsten Generation Drucksensor 6 Putzeinstellungen SmarTimer BrushPacer 21 Tage Laufzeit Reiseetui Marineblau HX7403/07

PHILIPS€79.22776 rev

4mo ago

Philips Sonicare Series 6100 Elektrische Zahnbürste Technologie der nächsten Generation Drucksensor 6 Putzeinstellungen SmarTimer BrushPacer 21 Tage Laufzeit Reiseetui Schwarz HX7401/12

PHILIPS€81.39776 rev

4mo ago

Philips Sonicare AdvancedClean Limited Edition Elektrische Zahnbürste - Smart Screen Drucksensor Erinnerungsfunktion zum Austausch des Bürstenkopfs 5 Putzmodi und SmarTimer Pink Modell HX3792/12

PHILIPS€71.77274 rev

11mo ago

Philips Sonicare 6100 elektrische Zahnbürste Schallzahnbürste mit 2 Putzmodi und 3 Intensitätsstufen Andruckkontrolle EasyStart SmarTimer Schwarz Modell HX7401/07 [Neue Technologie]

PHILIPS€77.76776 rev

1y ago

Philips Sonicare 6100 elektrische Zahnbürste Schallzahnbürste mit 2 Putzmodi 3 Intensitätsstufen Andruckkontrolle EasyStart SmarTimer BrushPacer Hellblau Modell HX7406/02 [Neue Technologie]

PHILIPS€72.31889 rev

1y ago

What buyers say about philips sonicare 6100

What buyers praise and complain about, mined from review topics.

What buyers love

Mundhygiene39%

“Super Produkt, sanfte Reinigung ⭐️⭐️⭐️⭐️⭐️ Wer mit der Oral B Zahnbürste nicht klar kommt, sollte die Sonicare probieren”

Qualität insgesamt11%

“Super Produkt”

Akkulaufzeit8%

“Viel Power, lange Akkulaufzeit”

Preis-Leistungs-Verhältnis7%

“Top Deal”

Einfache Reinigung5%

“Hervorragendes Putzergebnis”

beworben Vs Tatsächliches Produkt4%

“Tut was sie soll”

Benutzerfreundlichkeit2%

“Simple”

Design insgesamt2%

“schönes Design”

Reinigung2%

“Stylisch, handlich, super reinigend”

Zahnaufhellung2%

“Strahlende Zähne”

What buyers complain about

Haltbarkeit18%

“Worked for only three months”

Aufladen13%

“Ladeproblem”

Mundhygiene9%

“Hence, I don't recommend the newer Philips Sonicare toothbrushes”

Akkulaufzeit6%

“Bis jetzt funktioniert das Teil, was die anderen nach fast 2,5 Jahren an Akkuleistung nicht mehr taten”

Qualität insgesamt5%

“An sich sind die günstig”

Preis-Leistungs-Verhältnis4%

“Für den Preis inakzeptabel”

Einfache Reinigung3%

“Handbürste kommt an die Reinigungsleistung nicht ran”

Schwingung/Geschwindigkeitskontrolle3%

“Ziemlich laut und Vibrationstark”

Benutzerfreundlichkeit2%

“Keine gute Nutzer-Erfahrung”

Stärke2%

“Solide mit unnötigen Schwächen”

Top return reasons

Aufladen17%

Funktionalität insgesamt13%

Mundhygiene8%

Defekt Material/Teile7%

Schwingung/Geschwindigkeitskontrolle5%

Gesamtgröße4%

Stärke4%

Qualität insgesamt4%

Benutzerfreundlichkeit3%

Farbe3%

Common questions

Is philips sonicare 6100 profitable to sell on Amazon Germany?: The niche generates €316K/yr across 11 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -12.6%. Flapen's verdict: Skip it (42/100).
How competitive is the philips sonicare 6100 niche?: 2 brands and 100 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in philips sonicare 6100?: Top complaints mined from reviews: Haltbarkeit, Aufladen, Mundhygiene. The return rate is 1.6%.
When does demand for philips sonicare 6100 peak?: Demand peaks in Jul–Oct–Nov; the busiest month runs 2.2× the quietest.
What does it cost to enter the philips sonicare 6100 niche?: Listings span €49.23–€81.39; the average listing price is €68.36 (sweet spot $15–$100). The average incumbent carries 1,304 reviews — the moat a new listing must climb.