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philips epilierer damen

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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 29Growth 62Conversion 31Competition 49Returns 51Price range 34Avg price 82Brand share 0Review moat 50Quality gap 79

Avg price

Great€80.55

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Growth

Good+39.3%

90-day search growth — must beat 0% to launch

Returns

Good3.0%

return rate — above 5% kills the launch gate

Review moat

Okay1,512.84

avg incumbent reviews — the moat a new listing must climb

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Price range

Okay€23.35–€252.04

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay2.5%

search→purchase rate — share of searches ending in a sale

Market size

Okay€128K

€128K/yr · 65K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, philips epilierer damen is a €128K/yr Amazon Germany market (65K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Jul. Verdict: Skip it — 45/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

philips epilierer damen market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
€121K–€161K
units × avg price
Conversion rate
2.5%
Avg BSR
#37
Page quality
0%
Prime
100%
Sponsored
89%
Out of stock
0.0%
Avg brand age
31 months
Avg seller age
178 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

3 falling

Sellers

223

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

56%

Top 20: 100%

Open market

0%

  • PHILIPS85%
  • Braun9%
  • Panasonic6%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +39.3% search growth over the last 90 days.
4K3KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 2.5×

Top philips epilierer damen search terms

  • philips epilierer damen15K/yr
  • philips epilierer22K/yr
  • philips epilator9K/yr
  • epilierer philips7K/yr
  • philips epilierer series 80005K/yr
  • philips satinelle epilierer4K/yr
  • philips satinelle3K/yr
  • epilierer damen philipps498/yr
All search terms

Top philips epilierer damen products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€6K10%€13K15%€19K20%€26K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

What buyers say about philips epilierer damen

What buyers praise and complain about, mined from review topics.

What buyers love

Benutzerfreundlichkeit17%

“Ansonsten ist das Handling okay”

Qualität insgesamt16%

“Perfect product”

Preis-Leistungs-Verhältnis9%

“Beste Investition”

Akkulaufzeit7%

“bietet eine solide Akkulaufzeit”

beworben Vs Tatsächliches Produkt5%

“Tut was er soll”

Effizienz4%

“Funktioniert perfekt”

Weiches Gefühl4%

“Baby glatte Haut”

Aufladen3%

“noch nicht nachladen müssen”

Gesamtgröße3%

“Passt”

Griff2%

“Sehr guter Gripp, sehr gute Stärke, sehr gutes (reichhaltiges) Zubehör, angenehme Lautstärke!.”

What buyers complain about

Funktionalität insgesamt14%

“Wirkung = 0”

Haltbarkeit11%

“Hält nicht lange”

Preis-Leistungs-Verhältnis8%

“Schade um das viele Geld”

Qualität insgesamt8%

“Leider ein Flop”

Akkulaufzeit5%

“Akku hält keine 30Min wie beschrieben”

Benutzerfreundlichkeit5%

“ist etwas unhandlich”

Aufladen4%

“Nach gerade mal 10 Minuten ist er leer nach langem Laden”

beworben Vs Tatsächliches Produkt4%

“Hallo, die wahre ist zu mir so gekommen wir suf dem Fotos und bin damit nicht einverstanden”

Heizung4%

“Gerät wird heiß”

Defekt Material/Teile3%

“Gerät schnell defekt”

Top return reasons

Funktionalität insgesamt30%
Produktzustand10%
Defekt Material/Teile10%
Qualität insgesamt7%
beworben Vs Tatsächliches Produkt6%
Gesamtgröße4%
Add-Ons/Anhänge3%
Aufladen3%
Preis-Leistungs-Verhältnis2%
Benutzerfreundlichkeit2%

Common questions

Is philips epilierer damen profitable to sell on Amazon Germany?
The niche generates €128K/yr across 19 tracked products. 5 of 6 products launched in the last 360 days are still selling. 90-day search growth is +39.3%. Flapen's verdict: Skip it (45/100).
How competitive is the philips epilierer damen niche?
3 brands and 223 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in philips epilierer damen?
Top complaints mined from reviews: Funktionalität insgesamt, Haltbarkeit, Preis-Leistungs-Verhältnis. The return rate is 3.0%.
When does demand for philips epilierer damen peak?
Demand peaks in Jun–Jul; the busiest month runs 2.5× the quietest.
What does it cost to enter the philips epilierer damen niche?
Listings span €23.35–€252.04; the average listing price is €80.55 (sweet spot $15–$100). The average incumbent carries 1,513 reviews — the moat a new listing must climb.