Is Pen Nadeln profitable to sell on Amazon Germany?

Flapen scores Pen Nadeln 42 out of 100 on Amazon Germany, a Fail. Shoppers spend €144K a year across 15 tracked products. 6 of the 9 products launched in the last year cleared the first-year sales bar. Search demand grew +3.3% in the last 90 days.

How competitive is the Pen Nadeln niche on Amazon Germany?

8 brands and 41 sellers compete in Pen Nadeln on Amazon Germany. The top 5 Pen Nadeln products take 70% of clicks, and the top 5 brands take 92%.

What do buyers complain about in Pen Nadeln?

Pen Nadeln buyers on Amazon Germany complain most about Qualität insgesamt, Gesamtgröße, and beworben Vs Tatsächliches Produkt. An estimated 0.3% of orders come back.

When does demand for Pen Nadeln peak?

Search demand for Pen Nadeln on Amazon Germany peaks in Apr, and the busiest month runs 2.5× the quietest.

What does it cost to enter the Pen Nadeln niche?

Pen Nadeln sells for €14.02 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €3.42 to €20.75. The average product has 315 reviews, the count a new listing must catch up to.

Pen Nadeln

Fail

The top 5 brands take 92% of clicks, so Pen Nadeln is a Fail.

Filters Low Review Barrier Out of Stock

Flapen Score: 42
42 / 100Ranks 2,358 of 2,966 Drogerie & Körperpflege niches · −7 vs the category median of 49
Market size: €144K/yr195K searches / yr
90-day growth: +3.3%search demand this quarter
Competition: 70%top-5 click share · 8 brands · 41 sellers

Flapen Score

Pen Nadeln against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Pen Nadeln is stronger. Inside it, weaker.

42Fail

This niche Category average

See the method

Market

The Pen Nadeln market on Amazon at a glance

Shoppers on Amazon Germany searched for Pen Nadeln 195K times last year and spent an estimated €144K. The top 5 brands take 92% of clicks. Demand peaks in Apr. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 195K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €144K a year.

Searches, last 12 months: 195K
Growth, 90 days vs prior 90: +3.3%
Conversion, latest week: 5.3%
Market size, estimated: €144Ka year
Peak month: April2.5× the quietest month
Top search term: novofine plus 32g 4mm34K searches a year

02 · Price

A sale here is worth €14.02.

Listings sell for €14.02 on average, from €3.42 to €20.75. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At €14.02 that is €11K to €14K a year per listing.

Average price: €14.02under the $15 to $100 sweet spot
Price range: €3.42–€20.75
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 10K–13K
Units per listing a year: 750–1,000
Revenue per listing a year: €11K–€14K
Returns: 0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

47% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #13 within Diabetes. It carries 315 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings: 47%
Prime listings: 80%
Out of stock, average day: 7.7%
Average rank: #13in Diabetes
Average rating: 4.67 starsAmazon Germany average 4.37 stars
Average reviews: 315per listing
Listings tracked: 15

04 · Newcomers

6 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months: 9
Successful launches: 6Amazon's first-year sales bar
Average brand age: 40 months

Products

Top Pen Nadeln products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

Brand 136%
Brand 216%
Brand 315%
Brand 414%
Brand 511%
Brand 64%
Open — no brand owns it (2 brands, 4%)

Demand

Pen Nadeln search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Apr · busiest ÷ quietest = 2.5×

Search terms

Top Pen Nadeln search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

novofine plus 32g 4mm34K/yr +8.4%5.2% conv.
ozempic nadeln27K/yr +14.4%2.8% conv.
insulin pen nadeln25K/yr -10.5%3.5% conv.
pen nadeln 4mm15K/yr +21.6%5.9% conv.
bd ultra fine pro 4 mm pen nadeln18K/yr +6.6%5.6% conv.
pen nadeln für mounjaro8K/yr -24.1%2.3% conv.
pen nadeln11K/yr +5.9%3.6% conv.
wegovy pen nadeln9K/yr +28.0%4.9% conv.
nadeln für manjaro pen6K/yr +23.9%4.9% conv.
pen nadeln 4mm insulin4K/yr +8.2%2.8% conv.

Reviews and returns

What reviews say buyers love and hate about Pen Nadeln

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Qualität insgesamt”

46%of negative reviews mention “Qualität insgesamt”

0.3%of orders come back

“Leider schlechte Qualität”

A buyer, on “Qualität insgesamt”46% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

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FAQ

Common Pen Nadeln questions

Answered from the same tracked data.

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