Papierhandtücher
PassPapierhandtücher scores 69 out of 100, a Pass. Shoppers spend an estimated $2.1M a year here, search demand grew +0.1% this quarter, and an estimated 0.1% of orders come back.
- Flapen Score
- 69 / 100Top 2% of 2,966 Drogerie & Körperpflege niches · +20 vs the category median of 4969
- Market size
- €2.1M/yr557K searches / yr
- 90-day growth
- +0.1%search demand this quarter
- Competition
- 52%top-5 click share · 14 brands · 111 sellers
Flapen Score
Papierhandtücher against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Papierhandtücher is stronger. Inside it, weaker.
Market
The Papierhandtücher market on Amazon at a glance
Shoppers on Amazon Germany searched for Papierhandtücher 557K times last year and spent an estimated €2.1M. The top 5 brands take 76% of clicks. Flapen scores it 69 out of 100, a Pass.
01 · Demand
An estimated 14.3% of those searches ended in a purchase.
Shoppers searched for this 557K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 14.3% of those searches ended in a purchase. Searches in the last 90 days moved +0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €2.1M a year.
- Searches, last 12 months
- 557K
- Growth, 90 days vs prior 90
- +0.1%
- Conversion, latest week
- 14.3%
- Market size, estimated
- €2.1Ma year
- Peak month
- February1.5× the quietest month
- Top search term
- papierhandtücher323K searches a year
02 · Price
A sale here is worth €26.23.
Listings sell for €26.23 on average, from €16.24 to €56.65. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 4,000 to 5,000 of them. At €26.23 that is €105K to €131K a year per listing.
- Average price
- €26.23inside the $15 to $100 sweet spot
- Price range
- €16.24–€56.65
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- €105K–€131K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
70% of listings pay for placement with sponsored ads. 52% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #174 within Papiere, Verpackungen & Tüten. It carries 934 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 52%
- Out of stock, average day
- 0.0%
- Average rank
- #174in Papiere, Verpackungen & Tüten
- Average rating
- 4.40 starsAmazon Germany average 4.37 stars
- Average reviews
- 934per listing
- Listings tracked
- 27
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 72 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 72 months
Products
Top Papierhandtücher products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
5000 Stück Papierhandtücher Natur 25x23 cm ZZ-Falz recycling
- Price
- €16.41
- Rating
- 4.3/5
- Reviews
- 1,551
- Age
- 17y ago

Tork weiche Zickzack Papierhandtücher Advanced 290143 - H3 Falthandtücher für Papierhandtuchspender - saugfähig und reißfest 2-lagig weiß - 15 x 250 Tücher
- Price
- €29.16
- Rating
- 4.6/5
- Reviews
- 2,095
- Age
- 7y ago

4000 Blatt Papierhandtücher 2-lagig Soft mit Zick Zack Falz | 20 x 200 Stück | saugstarke Einmalhandtücher in Weiß 25 x 23 cm | Ideal für Gastronomie Krankenhäuser Praxen uvm.
- Price
- €18.51
- Rating
- 4.4/5
- Reviews
- 337
- Age
- 7y ago

5.000 HERRMANN Papierhandtücher Natur Premium 1-lagig ZZ-Falz 25x23cm Tücher recycelt und umweltfreundlich Perfekte Hand-Tuch Falthandtücher für Spender 20x250 Stk
- Price
- €18.51
- Rating
- 4.4/5
- Reviews
- 2,481
- Age
- 7y ago

Papierhandtücher Hochweiß Premium | 4.000 Blatt | 2-lagig 25 x 23 cm | ZZ/V-Falz Falthandtücher geeignet für Handtuchspender | Ideal für Gastronomie Krankenhäuser Praxen uvm
- Price
- €18.19
- Rating
- 4.3/5
- Reviews
- 231
- Age
- 8y ago
Trending
estimated 90-day click momentum
PACKEO Papierhandtücher Natur 5000 Blatt ZZ-Falz Falthandtücher Recycling 25x23 cm Handtuchpapier für Spender
- Price
- €18.43
- Rating
- 3.6/5
- Reviews
- 6
- Age
- 17y ago

Tork 130043 Starke Mehrzweck Papierwischtücher für W4 Einzeltuch System / 2-lagige Papiertücher in Weiß / Premium Qualität / 200 Papiertücher / 38 5 x 32 4cm (B x L)
- Price
- €19.44
- Rating
- 4.2/5
- Reviews
- 62
- Age
- 8y ago

Scott Essential Papierhandtücher 2-lagiges weißes Narrowfold-Handtuchpapier aus FSC-zertifiziertem Papier 12x 220 Papierhandtücher (insg. 2.640) Artikel-Nr. 6603
- Price
- €24.63
- Rating
- 4.4/5
- Reviews
- 1,021
- Age
- 2y ago

Papierhandtücher 23 x 21 cm | 2-lagig Weiß | ZZ-/V-Falz Falthandtücher | 20 x 200 Stk. (ca. 4000 Blatt)
- Price
- €18.97
- Rating
- 4.4/5
- Reviews
- 30
- Age
- 10mo ago

Tork Schnellauflösende Zickzack Papierhandtücher - 0290190 - Falthandtücher zum Nachfüllen für Papiertuch Spender H3 Advanced - 2-lagig weiß - Großpackung mit 15 x 250 Tücher
- Price
- €56.65
- Rating
- 4.6/5
- Reviews
- 1,249
- Age
- 12y ago
Newest
by launch date
Papierhandtücher 4000 Blatt V-Falz/ZZ-Falz 24 × 21 cm 2-lagig hochweiß & hygienisch extra saugstark & reißfest ideal für Gastronomie Büro & Waschräume
- Price
- €19.34
- Rating
- 4.7/5
- Reviews
- 57
- Age
- 10mo ago

Papierhandtücher 23 x 21 cm | 2-lagig Weiß | ZZ-/V-Falz Falthandtücher | 20 x 200 Stk. (ca. 4000 Blatt)
- Price
- €18.97
- Rating
- 4.4/5
- Reviews
- 30
- Age
- 10mo ago

Scott Essential Papierhandtücher 2-lagiges weißes Narrowfold-Handtuchpapier aus FSC-zertifiziertem Papier 12x 220 Papierhandtücher (insg. 2.640) Artikel-Nr. 6603
- Price
- €24.63
- Rating
- 4.4/5
- Reviews
- 1,021
- Age
- 2y ago

Tork Xpress komprimierte weiche Multifold-Papierhandtücher Weiß H2 Advanced 2lagig MFalz saugfähig 6 × 200 Tücher 600454
- Price
- €26.87
- Rating
- 4.4/5
- Reviews
- 227
- Age
- 2y ago

Toneco Papierhandtücher 3.200 Blatt - Premium 2-lagig 24 x 21 cm ZZ-Falz - Extra weich und saugstark - Falthandtuch hochweiß aus Zellstoff - Geeignet für Handtuchspender in Toiletten und Büros
- Price
- €22.93
- Rating
- 4.6/5
- Reviews
- 316
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 flat
Sellers
111
Est. top-5 brand share
76%
Top 20: 100%
Est. top-5 click share
52%
Top 20: 92%
Open market
19%
- Tork31%
- Medi-Inn+19%
- Work-Inn14%
- Herrmann6%
- AmazonCommercial6%
- Papierhandtücher6%
Demand
Papierhandtücher search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Papierhandtücher search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- papierhandtücher323K/yr
- tork papierhandtücher40K/yr
- papiertücher29K/yr
- handtuchpapier25K/yr
- tork24K/yr
- falthandtücher14K/yr
- papierhandtücher 25x2313K/yr
- papiertücher für spender12K/yr
- papier handtücher11K/yr
- tork h310K/yr
Reviews and returns
What reviews say buyers love and hate about Papierhandtücher
We read the reviews and the return reasons for every product selling here.
“etwas dünn”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Papierhandtücher questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









