Is Panthenol Spray profitable to sell on Amazon Germany?

Flapen scores Panthenol Spray 54 out of 100 on Amazon Germany, a Maybe. Shoppers spend €74K a year across 13 tracked products. 0 of the 1 products launched in the last year cleared the first-year sales bar. Search demand grew +272.9% in the last 90 days.

How competitive is the Panthenol Spray niche on Amazon Germany?

13 brands and 47 sellers compete in Panthenol Spray on Amazon Germany. The top 5 Panthenol Spray products take 80% of clicks, and the top 5 brands take 80%.

What do buyers complain about in Panthenol Spray?

Panthenol Spray buyers on Amazon Germany complain most about Allergien, Funktionalität insgesamt, and Textur/Konsistenz – insgesamt. An estimated 0.1% of orders come back.

When does demand for Panthenol Spray peak?

Search demand for Panthenol Spray on Amazon Germany peaks in May–Jun–Jul–Aug, and the busiest month runs 7.5× the quietest.

What does it cost to enter the Panthenol Spray niche?

Panthenol Spray sells for €11.19 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €2.92 to €26.30. The average product has 387 reviews, the count a new listing must catch up to.

Panthenol Spray

Maybe

An estimated 0.1% of orders come back. But the top 5 products take 80% of clicks, so Panthenol Spray is a Maybe.

Filters Trending Low Review Barrier

Flapen Score: 54
54 / 100Top 26% of 2,966 Drogerie & Körperpflege niches · +5 vs the category median of 49
Market size: €74K/yr76K searches / yr
90-day growth: +272.9%search demand this quarter
Competition: 80%top-5 click share · 13 brands · 47 sellers

Flapen Score

Panthenol Spray against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Panthenol Spray is stronger. Inside it, weaker.

54Maybe

This niche Category average

See the method

Market

The Panthenol Spray market on Amazon at a glance

Shoppers on Amazon Germany searched for Panthenol Spray 76K times last year and spent an estimated €74K. The top 5 brands take 80% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 8.7% of those searches ended in a purchase.

Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved +272.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €74K a year.

Searches, last 12 months: 76K
Growth, 90 days vs prior 90: +272.9%
Conversion, latest week: 8.7%
Market size, estimated: €74Ka year
Peak month: July7.5× the quietest month
Top search term: panthenol spray55K searches a year

02 · Price

A sale here is worth €11.19.

Listings sell for €11.19 on average, from €2.92 to €26.30. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At €11.19 that is €6K to €8K a year per listing.

Average price: €11.19under the $15 to $100 sweet spot
Price range: €2.92–€26.30
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 6K–8K
Units per listing a year: 500–750
Revenue per listing a year: €6K–€8K
Returns: 0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

46% of listings pay for placement with sponsored ads. 62% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,042 within Erste Hilfe. It carries 387 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings: 46%
Prime listings: 62%
Out of stock, average day: 0.0%
Average rank: #1,042in Erste Hilfe
Average rating: 4.60 starsAmazon Germany average 4.37 stars
Average reviews: 387per listing
Listings tracked: 13

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months: 1
Successful launches: 0Amazon's first-year sales bar
Average brand age: 68 months

Products

Top Panthenol Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

13 rising

Sellers

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

17%

Brand 130%
Brand 220%
Brand 317%
Brand 49%
Brand 55%
Brand 64%
Open — no brand owns it (7 brands, 17%)

Demand

Panthenol Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 7.5×

Search terms

Top Panthenol Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

panthenol spray55K/yr +254.9%5.9% conv.
panthenol spray für sonnenbrand5K/yr >1,000%7.1% conv.
sonnenbrand spray4K/yr >1,000%4.6% conv.
panthenol-spray6K/yr +125.9%2.3% conv.
panthenol schaum4K/yr +21.5%3.0% conv.
panthenol spray sonnenbrand2K/yr +669.6%2.3% conv.

Reviews and returns

What reviews say buyers love and hate about Panthenol Spray

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Qualität insgesamt”

22%of negative reviews mention “Allergien”

0.1%of orders come back

“Hautreizungen”

A buyer, on “Allergien”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

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FAQ

Common Panthenol Spray questions

Answered from the same tracked data.

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