Our Essentials By Amazon
MaybeReturns run at only 0.3% of orders. But the top 5 brands take 98% of clicks, so Our Essentials By Amazon is a Maybe.
- Flapen Score
- 50 / 100Top 44% of 2,966 Drogerie & Körperpflege niches · +1 vs the category median of 4950
- Market size
- €881K/yr554K searches / yr
- 90-day growth
- -21.1%search demand this quarter
- Competition
- 70%top-5 click share · 6 brands · 18 sellers
Flapen Score
Our Essentials By Amazon against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Our Essentials By Amazon is stronger. Inside it, weaker.
Profitability
Is Our Essentials By Amazon profitable on Amazon?
Our Essentials By Amazon is a €881K a year market on Amazon Germany, with 554K searches a year. The top 5 brands take 98% of clicks. Demand peaks in Oct–Nov. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
Demand comes close.
Shoppers search 554K times a year and 8.2% buy. Search demand moved -21.1% in 90 days, so the €881K a year market is softening.
- Search volume
- 554K
- Search growth, 90 days
- -21.1%
- Conversion
- 8.2%
- Market size
- €881K
02 · Money
The money is there.
Shoppers bought 30K to 40K units at €19.34 on average, 1,500 to 2,000 per product. Units times price is €580K to €774K a year.
- Units sold
- 30K–40K
- Units per product
- 1,500–2,000
- Average price
- €19.34
- Units × price
- €580K–€774K
03 · Shelf
Sellers turn over faster than brands.
The average listing ranks #30. 95% of listings ship Prime. 76% of the shelf is sponsored, so budget for ads. The average listing is out of stock 10.9% of the time. The average brand has sold here for 42 months and the average seller for 179 days.
- Average BSR
- #30
- Prime
- 95%
- Sponsored
- 76%
- Out of stock
- 10.9%
- Average brand age
- 42 months
- Average seller age
- 179 days
Products
Top Our Essentials By Amazon products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
ESN Omega-3 60 Kapseln hochdosiert Fischöl mit 1200 mg EPA und 900 mg DHA pro Tagesportion
- Price
- €14.48
- Rating
- 4.6/5
- Reviews
- 99
- Age
- 6mo ago
ESN Omega-3 300 Kapseln hochdosiert Fischöl mit 1200 mg EPA und 900 mg DHA pro Tagesportion
- Price
- €42.91
- Rating
- 4.6/5
- Reviews
- 90
- Age
- 6mo ago
ESN Vitamin D3 + K2 Daily 300 Tabletten für Immunsystem und Knochen made in Germany
- Price
- €11.14
- Rating
- 4.7/5
- Reviews
- 362
- Age
- 8mo ago
ESN Vitamin D3 + K2 120 Kapseln für Immunsystem Knochen und Blutgewinnung made in Germany
- Price
- €17.92
- Rating
- 4.6/5
- Reviews
- 2,416
- Age
- 8y ago
Amazon Essentials Herren Classic-Fit-Chino-Shorts 23cm Kaki 36W
- Price
- €14.64
- Rating
- 4.2/5
- Reviews
- 39,461
- Age
- 6y ago
Trending
90-day click momentum
FM London Herren-t-Shirt (3/5er-pack) Herren T-Shirt Schwarz Burgunderrot Grün Marineblau Anthrazit (5er-Pack) L
- Price
- €21.84
- Rating
- 4.4/5
- Reviews
- 11,885
- Age
- 2y ago
Amazon Essentials Herren Classic-Fit-Chino-Shorts 23cm Dunkles Marineblau 38W
- Price
- €14.99
- Rating
- 4.2/5
- Reviews
- 39,454
- Age
- 6y ago
Amazon Essentials Herren 25cm Cargo-Shorts in klassischer Passform (erhältlich in Big & Tall) Schwarz 32W
- Price
- €16.78
- Rating
- 4.2/5
- Reviews
- 49,837
- Age
- 6y ago
Fm London Herren-t-shirt (3/5er-pack) Herren T-Shirt Schwarz (3er-pack) L
- Price
- €15.13
- Rating
- 4.4/5
- Reviews
- 11,885
- Age
- 3y ago
Amazon Essentials Herren Classic-Fit-Chino-Shorts 23cm Kaki 36W
- Price
- €14.64
- Rating
- 4.2/5
- Reviews
- 39,461
- Age
- 6y ago
Newest
by launch date
MORE Essentials O3-D3-K2 60 Fischöl Kapseln mit 500mg EPA & 250mg DHA pro Tag Vitamin D3 & Vitamin K2 Kapselhülle aus Rindergelatine
- Price
- €9.34
- Rating
- 4.4/5
- Reviews
- 1,025
- Age
- 4mo ago
ESN Omega-3 60 Kapseln hochdosiert Fischöl mit 1200 mg EPA und 900 mg DHA pro Tagesportion
- Price
- €14.48
- Rating
- 4.6/5
- Reviews
- 99
- Age
- 6mo ago
ESN Omega-3 300 Kapseln hochdosiert Fischöl mit 1200 mg EPA und 900 mg DHA pro Tagesportion
- Price
- €42.91
- Rating
- 4.6/5
- Reviews
- 90
- Age
- 6mo ago
ESN Omega-3 Vegan 120 Vegane Kapseln Hochdosiertes Algenöl 216 mg EPA & 432 mg DHA pro Portion
- Price
- €32.20
- Rating
- 4.5/5
- Reviews
- 44
- Age
- 6mo ago
ESN Vitamin D3 + K2 Daily 300 Tabletten für Immunsystem und Knochen made in Germany
- Price
- €11.14
- Rating
- 4.7/5
- Reviews
- 362
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 rising
Sellers
18
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
70%
Top 20: 99%
Open market
0%
- ESN70%
- Amazon Essentials18%
- FM London4%
- MORE NUTRITION4%
- natural elements2%
- GEN GERMAN ELITE NUTRITION2%
Demand
Our Essentials By Amazon search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 2.6×
Search terms
Top Our Essentials By Amazon search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- amazon essentials herren185K/yr
- esn omega 393K/yr
- essentials64K/yr
- omega 3 esn51K/yr
- esn omega 3 kapseln32K/yr
- esn vitamin d3 k229K/yr
- esn d3 k218K/yr
- vitamin d3 k2 esn16K/yr
- amazon essential7K/yr
- more essentials o3-d3-k29K/yr
Reviews and returns
What reviews say buyers love and hate about Our Essentials By Amazon
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
stinkt echt abartig
Stinkt verdorben
Fischiger Geruch
niedrig dosiert
Nutzloses Präparat
Endlich mal wirklich hochdosiert
Diese Hose fällt nicht knapp aus
Gute Kapseln, allerdings sehr groß
fällt am Bund aber dafür ca. 2 Größen zu klein aus.
relativ hochdosiert aber teuer.
Für 50 Euro darf das nicht passieren
Preis liegt im gehobenen Segment
Qualität ungenügend
habe keinerlei Vorteile, ein Produkt positiv zu bewerten.
Billigzeug, Finger weg
Love
Super Qualität
Top Produkt
Preis Leistung einer der besten
Preis Leistung einer der besten
Preis-Leistung wirkt fair
Super Preis-Leistung
Gute niedrige Dosierung
Beste Kapseln
120 Stück reichen lange
Super Vitamine
Vitamin
bestelle all meine supplements von Natural Elements
sind gut schluckbar
Gut zum schlucken
lassen sich dadurch so einfach schlucken, dass man sie gar nicht bemerkt.
Return
0.3% Return rate 3% Fixable by listing
Diese Hose fällt nicht knapp aus
Gute Kapseln, allerdings sehr groß
fällt am Bund aber dafür ca. 2 Größen zu klein aus.
Qualität ungenügend
habe keinerlei Vorteile, ein Produkt positiv zu bewerten.
Billigzeug, Finger weg
Keep looking
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Best Flapen score
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FAQ
Common Our Essentials By Amazon questions
Answered from the same tracked data.