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Orthogürtel

Fail

Demand is soft, at -47.6% this quarter, so Orthogürtel is a Fail.

Flapen Score
46
46 / 100
Ranks 1,824 of 2,966 Drogerie & Körperpflege niches · −3 vs the category median of 49
Market size
€169K/yr294K searches / yr
90-day growth
-47.6%search demand this quarter
Competition
60%top-5 click share · 16 brands · 17 sellers

Flapen Score

Orthogürtel against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Orthogürtel is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Orthogürtel market on Amazon at a glance

Shoppers on Amazon Germany searched for Orthogürtel 294K times last year and spent an estimated €169K. The top 5 brands take 71% of clicks. Demand peaks in Jan–Feb–Sep–Oct–Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 294K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -47.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €169K a year.

Searches, last 12 months
294K
Growth, 90 days vs prior 90
-47.6%
Conversion, latest week
3.0%
Market size, estimated
€169Ka year
Peak month
October8.3× the quietest month
Top search term
isg gürtel37K searches a year

02 · Price

A sale here is worth €19.46.

Listings sell for €19.46 on average, from €8.71 to €53.21. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At €19.46 that is €5K to €10K a year per listing.

Average price
€19.46inside the $15 to $100 sweet spot
Price range
€8.71–€53.21
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
€5K–€10K
Returns
3.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 29.5% of listings are out of stock. The average listing ranks #69 within Medizinische Geräte & Verbrauchsmaterialien. It carries 815 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
29.5%
Average rank
#69in Medizinische Geräte & Verbrauchsmaterialien
Average rating
4.16 starsAmazon Germany average 4.37 stars
Average reviews
815per listing
Listings tracked
21

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top Orthogürtel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

17

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

60%

Top 20: 99%

Open market

23%

  • Brand 122%
  • Brand 218%
  • Brand 313%
  • Brand 410%
  • Brand 58%
  • Brand 66%

Demand

Orthogürtel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Sep, Oct, Nov, Dec · busiest ÷ quietest = 8.3×

Search terms

Top Orthogürtel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • isg gürtel37K/yr
  • ischias gürtel34K/yr
  • ortho gürtel39K/yr
  • orthogürtel isg original5K/yr
  • orthogürtel51K/yr
  • orthotal gürtel27K/yr
  • orthotal15K/yr
  • orthogürtel isg-kompressions-therapie19K/yr
  • ortho gürtel isg9K/yr
  • orthogürtel isg7K/yr

Reviews and returns

What reviews say buyers love and hate about Orthogürtel

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Komfort insgesamt”
26%of negative reviews mention “Geruch”
3.2%of orders come back
“Allerdings stinkt er extrem beim auspacken”
A buyer, on “Geruch”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Orthogürtel questions

Answered from the same tracked data.