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Oral B Zubehör

Fail

Demand is soft, at -22.1% this quarter, so Oral B Zubehör is a Fail.

Flapen Score
44
44 / 100
Ranks 2,115 of 2,966 Drogerie & Körperpflege niches · −5 vs the category median of 49
Market size
€565K/yr267K searches / yr
90-day growth
-22.1%search demand this quarter
Competition
67%top-5 click share · 9 brands · 112 sellers

Flapen Score

Oral B Zubehör against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Oral B Zubehör is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Oral B Zubehör market on Amazon at a glance

Shoppers on Amazon Germany searched for Oral B Zubehör 267K times last year and spent an estimated €565K. The top 5 brands take 94% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 3.6% of those searches ended in a purchase.

Shoppers searched for this 267K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -22.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €565K a year.

Searches, last 12 months
267K
Growth, 90 days vs prior 90
-22.1%
Conversion, latest week
3.6%
Market size, estimated
€565Ka year
Top search term
munddusche oral b97K searches a year

02 · Price

A sale here is worth €58.47.

Listings sell for €58.47 on average, from €18.49 to €161.61. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At €58.47 that is €15K to €29K a year per listing.

Average price
€58.47inside the $15 to $100 sweet spot
Price range
€18.49–€161.61
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
€15K–€29K
Returns
2.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #21 within Mund- & Zahnpflege. It carries 10,733 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
81%
Out of stock, average day
8.1%
Average rank
#21in Mund- & Zahnpflege
Average rating
4.22 starsAmazon Germany average 4.37 stars
Average reviews
10,733per listing
Listings tracked
16

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
24 months

Products

Top Oral B Zubehör products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 rising

Sellers

112

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

4%

  • Brand 177%
  • Brand 26%
  • Brand 35%
  • Brand 44%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (3 brands, 4%)

Demand

Oral B Zubehör search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '26DecJanFebMarAprMayJun

Peak months: Apr, May, Jun · busiest ÷ quietest = 3.7× · 7 of 12 months tracked

Search terms

Top Oral B Zubehör search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • munddusche oral b97K/yr
  • oral b munddusche55K/yr
  • elektrische zahnbürste mit munddusche30K/yr
  • munddusche braun10K/yr
  • oral b oxyjet8K/yr
  • braun munddusche8K/yr
  • oral b munddusche oxyjet6K/yr
  • mundduschen oral-b4K/yr
  • munddusche oral b oxyjet4K/yr
  • oral b aquacare 64K/yr

Reviews and returns

What reviews say buyers love and hate about Oral B Zubehör

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Mundhygiene”
20%of negative reviews mention “Haltbarkeit”
2.8%of orders come back
“Defekt innerhalb der Gewährleistung”
A buyer, on “Haltbarkeit”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Oral B Zubehör questions

Answered from the same tracked data.