Is nelkenöl profitable to sell on Amazon Germany?

The niche generates €211K/yr across 14 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +1.7%. Flapen's verdict: Skip it (48/100).

How competitive is the nelkenöl niche?

14 brands and 18 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 66% of demand.

What do buyers complain about in nelkenöl?

Top complaints mined from reviews: Geruch, Dosierung, beworben Vs Tatsächliches Produkt. The return rate is 0.5%.

When does demand for nelkenöl peak?

Demand peaks in Mar–Aug; the busiest month runs 1.6× the quietest.

What does it cost to enter the nelkenöl niche?

Listings span €2.57–€14.38; the average listing price is €8.46 (sweet spot $15–$100). The average incumbent carries 2,587 reviews — the moat a new listing must climb.

nelkenöl

Skip it

Prices mostly outside the sweet spot ($2.57–$14.38) — this niche doesn't clear our bar today.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Conversion

Incredible12.2%

search→purchase rate — share of searches ending in a sale

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Market size

Okay€211K

€211K/yr · 205K searches

Review moat

Okay2,587.07

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+1.7%

90-day search growth — must beat 0% to launch

Avg price

Bad€8.46

avg listing price — sweet spot $15–$100

Price range

Bad€2.57–€14.38

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon Germany niche tracking, nelkenöl is a €211K/yr Amazon Germany market (205K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Mar–Aug. Verdict: Skip it — 48/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

nelkenöl market data

Units sold / yr: 20K–25K; avg 1,500–2,000/product
Revenue / yr: €169K–€212K; units × avg price
Conversion rate: 12.2%
Avg BSR: #37
Page quality: 0%
Prime: 100%
Sponsored: 93%
Out of stock: 2.8%
Avg brand age: 61 months
Avg seller age: 183 days

Competition & brand share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 rising

Sellers

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

27%

Heldengrün27%
nedura12%
HIQILI9%
ENYORLI9%
EVOKE OCCU9%
rooted.7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +1.7% search growth over the last 90 days.

Peak months: Mar, Aug · busiest ÷ quietest = 1.6×

Open Trend

Top nelkenöl search terms

nelkenöl141K/yr +11.3%10.9% conv.
nelkenöl zahnschmerzen19K/yr -6.0%11.3% conv.
nelkenöl bio20K/yr -33.9%12.0% conv.
clove oil9K/yr -19.8%8.2% conv.
eugenol5K/yr +7.4%3.8% conv.
nelkenöl bio zum einnehmen3K/yr -22.4%10.7% conv.
gewürznelkenöl4K/yr +25.4%10.8% conv.
bio nelkenöl3K/yr -15.4%13.7% conv.

All search terms

Top nelkenöl products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Heldengrün BIO Nelkenöl [100% NATURREIN] Nelkenöl zum Einnhemen - Echtes Gewürznelkenöl - Ätherisches Nelkenöl Zahnschmerzen - Clove Oil

Heldengrün€14.384.6★9,619 rev

nedura BIO Nelkenöl [100% NATURREIN] - Echtes Nelkenöl Bio zum Einnehmen - Gewürznelkenöl in Lebensmittelqualität - Ätherisches Nelkenöl Zahnschmerzen - BIO Qualität - 30ml

nedura€13.014.5★718 rev

HIQILI Nelkenöl 100ml 100% Reines Naturreines Ätherisches Aromatherapie Öl Duftöle für Aromatherapie Diffusor Luftbefeuchter Hautpflege Entspannen Home DIY

HIQILI€7.854.6★212 rev

ENYORLI Ätherisches Nelkenöl 100% Naturreine Gewürznelkenöl Ätherisches Öl 100ml für Aromatherapie Diffuser Massage DIY Seifen & Kerzen - Mit Messpipette

ENYORLI€7.714.3★3,103 rev

EVOKE OCCU Nelke ätherisches Öl 118 ml reines Nelkenöl für Haut Massage Aromatherapie Diffusor- 4 FL Oz

EVOKE OCCU€8.004.6★159 rev

Newest

by launch date

GEWÜRZNELKE BIO - 5ml - Premium-Qualität Ätherisches Öl - 100% Rein Natürlich ChromaCert Garantie - Chemotypisiert & Vollspektrum

La Compagnie des Sens€2.577 rev

6mo ago

rooted. Bio Nelkenblätter Öl 10ml [100% NATURREIN] - Echte Gewürznelke - Eugenia Caryophyllus - Ätherisches Öl für Aromatherapie Duftlampe Diffusoren Raumduft Duftkerzen und -Seifen

rooted.€6.742,259 rev

10mo ago

Nelkenöl 100 ml Reines Nelke Ätherische Öle für Diffuser Nelkenöl Ätherisches Öl Aromatherapie Duftöle für Massage DIY Seife Kerzenherstellung Bad Entspannung Geschenke für Frauen Weihnachten

YUEONEWIN€7.1553 rev

1y ago

ENYORLI Ätherisches Nelkenöl 100% Naturreine Gewürznelkenöl Ätherisches Öl 100ml für Aromatherapie Diffuser Massage DIY Seifen & Kerzen - Mit Messpipette

ENYORLI€7.713,103 rev

1y ago

Nelkenöl 100ML MUNUSNA Ätherisches Öl Nelken für Lösen Sie Spannungen Saunaaufguss Ätherische Öle Naturrein Rein für Diffuser Duftöl Gewürznelken für Seife Kerzen Clove Oil

MUNUSNA€7.432,030 rev

1y ago

What buyers say about nelkenöl

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt30%

“Bestes Produkt”

Geruch18%

“sehr Aromaintensiv, pefekt”

beworben Vs Tatsächliches Produkt7%

“Erwartungen erfüllt”

Preis-Leistungs-Verhältnis5%

“Guter Preis”

Schädlings-/Insektenbekämpfung5%

“Insektenschutu”

Zahnempfindlichkeit4%

“Lindert die Zahnschmerzen”

Vegan/Biologisch4%

“Bio Ware”

Mundhygiene3%

“Hilft gut bei Zahnfleischentzündungen”

Geschmack insgesamt3%

“Sehr geschmackvoll”

Schmierung2%

“Öl hat gewirkt”

What buyers complain about

Geruch24%

“Verdorbener Geruch, musste es wegschmeissen”

Dosierung10%

“Kein Medikament”

beworben Vs Tatsächliches Produkt6%

“Völlig entgegen der Beschreibung keinerlei Nelken-Duft, sondern reiner Flieder-Duft”

Kontamination4%

“nur ganz leicht betäubt - ES IST NICHT ANNÄHERND REINES NELKENÖL!!!”

Schädlings-/Insektenbekämpfung4%

“Ich habe das gekauft, weil ich stark Probleme mit den Hornissen und Wespen habe”

Geschmack insgesamt4%

“schmeckt nicht”

Vegan/Biologisch4%

“NICHT Bio”

Verdünnt/wässrig3%

“unbedingt verdünnen.”

Produktzustand2%

“Das Fläschchen wurde vermutlich vorher geöffnet worden zu sein”

Inhaltsstoffe – insgesamt2%

“SYMTOM KOMISCHES VERHALTEN WIE MIT KATZENMINZE”

Top return reasons

Geruch28%

Funktionalität insgesamt11%

beworben Vs Tatsächliches Produkt9%

Qualität insgesamt6%

Mundhygiene5%

Natürliche Inhaltsstoffe4%

Inhaltsstoffe – insgesamt4%

Produktzustand3%

Auslaufsicher2%

Ölig/fettig2%

Common questions

Is nelkenöl profitable to sell on Amazon Germany?: The niche generates €211K/yr across 14 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +1.7%. Flapen's verdict: Skip it (48/100).
How competitive is the nelkenöl niche?: 14 brands and 18 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 66% of demand.
What do buyers complain about in nelkenöl?: Top complaints mined from reviews: Geruch, Dosierung, beworben Vs Tatsächliches Produkt. The return rate is 0.5%.
When does demand for nelkenöl peak?: Demand peaks in Mar–Aug; the busiest month runs 1.6× the quietest.
What does it cost to enter the nelkenöl niche?: Listings span €2.57–€14.38; the average listing price is €8.46 (sweet spot $15–$100). The average incumbent carries 2,587 reviews — the moat a new listing must climb.

nelkenöl

nelkenöl market data

Competition & brand share

Demand & seasonality

Top nelkenöl search terms

Top nelkenöl products on Amazon

Top sellers

Newest

Trending

What buyers say about nelkenöl

What buyers love

What buyers complain about

Top return reasons

Common questions

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