Is narbenpflaster profitable to sell on Amazon Germany?

The niche generates €645K/yr across 16 tracked products. 4 of 6 products launched in the last 360 days are still selling. 90-day search growth is +8.2%. Flapen's verdict: Worth a look (58/100).

How competitive is the narbenpflaster niche?

13 brands and 43 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 77% of demand.

What do buyers complain about in narbenpflaster?

Top complaints mined from reviews: Haftung/Klebrigkeit, Allergien, Preis-Leistungs-Verhältnis. The return rate is 0.1%.

When does demand for narbenpflaster peak?

Demand peaks in May–Jun; the busiest month runs 4.0× the quietest.

What does it cost to enter the narbenpflaster niche?

Listings span €7.92–€22.86; the average listing price is €12.81 (sweet spot $15–$100). The average incumbent carries 474 reviews — the moat a new listing must climb.

narbenpflaster

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Conversion

Great7.3%

search→purchase rate — share of searches ending in a sale

Review moat

Great473.81

avg incumbent reviews — the moat a new listing must climb

Market size

Good€645K

€645K/yr · 689K searches

Avg price

Good€12.81

avg listing price — sweet spot $15–$100

Price range

Good€7.92–€22.86

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Growth

Okay+8.2%

90-day search growth — must beat 0% to launch

Competition

Bad72%

top-5 click share — a locked-up shelf

According to Flapen's Amazon Germany niche tracking, narbenpflaster is a €645K/yr Amazon Germany market (689K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in May–Jun. Verdict: Worth a look — 58/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

narbenpflaster market data

Units sold / yr: 50K–60K; avg 3,000–4,000/product
Revenue / yr: €641K–€769K; units × avg price
Conversion rate: 7.3%
Avg BSR: #55
Page quality: 0%
Prime: 100%
Sponsored: 94%
Out of stock: 5.6%
Avg brand age: 31 months
Avg seller age: 186 days

Competition & brand share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

Brands

13 flat

Sellers

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

18%

Evolsin27%
Wifamy19%
HUALIJIA19%
AIKUWWOIRQIA7%
Hansaplast5%
BS Luxry4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +8.2% search growth over the last 90 days.

Peak months: May, Jun · busiest ÷ quietest = 4.0×

Open Trend

Top narbenpflaster search terms

narbenpflaster223K/yr +7.1%4.5% conv.
silikonpflaster für narben57K/yr +13.3%7.5% conv.
silikon narbenpflaster139K/yr -14.7%5.5% conv.
narbenpflaster silikon68K/yr -7.5%5.0% conv.
silikonpflaster50K/yr +10.5%4.1% conv.
silicone scar tape23K/yr +54.8%4.8% conv.
narbenpflaster mit uv schutz wasserfest7K/yr +569.1%2.4% conv.
silikon pflaster20K/yr -8.8%4.7% conv.
sonnenschutz pflaster für narben9K/yr +169.9%0.9% conv.
silikon pflaster narbe9K/yr +10.2%7.2% conv.

All search terms

Top narbenpflaster products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Evolsin Silikon Narbenpflaster transparent Ideal für Kaiserschnitt & OP-Narben (200cm)

Evolsin€14.594.3★917 rev

Silikon Narbenpflaster 4cm x 300 cm Wiederverwendbar Hautfarben Wasserdicht Hautfreundlich & Atmungsaktiv (1 Rolle)

Wifamy€15.804.2★1,221 rev

Silikon-Narbenpflaster für die Haut (4cm x 1.9m) Silicone Scar Tape hautverträglich atmungsaktiv & wasserfest

HUALIJIA€10.794.3★217 rev

Silikonpflaster für Narben (4cm x 190cm) Wiederverwendbare Silikon-Narbenblätter hautfreundlich & haftstark Wasserdicht & für alle Hauttypen

AIKUWWOIRQIA€9.304.4★67 rev

Hansaplast Narben Reduktion (21 Stück je 3 8 cm x 6 8 cm) Narbenpflaster zur Reduktion der Sichtbarkeit von Narben macht Narben dauerhaft flacher heller und weicher

Hansaplast€22.864.3★725 rev

Newest

by launch date

Silikon Narbenpflaster 4cm x 150 cm Wiederverwendbar Hautfarben Wasserdicht Hautfreundlich & Atmungsaktiv(1 Rolle)

Wifamy€10.911,221 rev

5mo ago

Silikon Narbenpflaster 4cm x 300 cm Wiederverwendbar Hautfarben Wasserdicht Hautfreundlich & Atmungsaktiv (1 Rolle)

Wifamy€15.801,221 rev

6mo ago

TRUESTOLZ Silikon-Narbenpflaster 4×300 cm Testsieger (Note 1 2) Wiederverwendbares Silikonpflaster zur Narbenreduktion nach Kaiserschnitt OP Verbrennungen Akne & Keloiden UV-beständig

TRUESTOLZ€18.0130 rev

7mo ago

Tampen Narbenpflaster Transparente Silikonpflaster Pflege von Narben 3 5 x 200 cm Lässt Narben Flacher Heller und Weicher wirken

Tampen€11.0169 rev

8mo ago

4 x 150cm Silikon Narbenblätter Narbenpflaster Weich und Atmungsaktiv Silikon Narbenband Narbenpflaster für Gesicht und Körper Geeignet für Verschiedene Narbentypen Hautfarbe

YOLONCE€7.9226 rev

11mo ago

What buyers say about narbenpflaster

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt16%

“SUPER PRODUKT”

Haftung/Klebrigkeit14%

“Es klebt auch ganz ordentlich”

beworben Vs Tatsächliches Produkt8%

“Hält was es verspricht”

Komfort insgesamt7%

“bequem auf der Haut”

Haltbarkeit6%

“Verträglichkeit”

Preis-Leistungs-Verhältnis5%

“günstige Alternative”

Hautgesundheit5%

“Perfekte Haut Heilung”

Benutzerfreundlichkeit5%

“Einfache handhabe”

Weiches Gefühl5%

“Das Material fühlt sich weich”

Wasserbeständigkeit2%

“Gute Qualität, unauffällig unter der Kleidung und wasserfest”

What buyers complain about

Haftung/Klebrigkeit17%

“Geringe Haftung”

Allergien12%

“Allergie”

Preis-Leistungs-Verhältnis7%

“Geldverschwendung”

Hautgesundheit6%

“Hält bei mir nicht auf der Haut”

Stärke3%

“Hält nicht so gut”

Sichtweite3%

“kaum sichtbar”

Geruch3%

“Stinkt”

Qualität insgesamt3%

“Nicht mehr dasselbe Produkt, keine Qualität”

Haltbarkeit3%

“Aber schon nach 30 Minuten löst sich eine Ecke”

Recyceln/Wiederverwenden2%

“sind nicht wiederverwendbar”

Top return reasons

Haftung/Klebrigkeit36%

Funktionalität insgesamt9%

beworben Vs Tatsächliches Produkt9%

Qualität insgesamt9%

Gesamtgröße8%

Benutzerfreundlichkeit3%

Kompatibilität – insgesamt3%

Kratzfestigkeit3%

Materialqualität3%

Dicke2%

Common questions

Is narbenpflaster profitable to sell on Amazon Germany?: The niche generates €645K/yr across 16 tracked products. 4 of 6 products launched in the last 360 days are still selling. 90-day search growth is +8.2%. Flapen's verdict: Worth a look (58/100).
How competitive is the narbenpflaster niche?: 13 brands and 43 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 77% of demand.
What do buyers complain about in narbenpflaster?: Top complaints mined from reviews: Haftung/Klebrigkeit, Allergien, Preis-Leistungs-Verhältnis. The return rate is 0.1%.
When does demand for narbenpflaster peak?: Demand peaks in May–Jun; the busiest month runs 4.0× the quietest.
What does it cost to enter the narbenpflaster niche?: Listings span €7.92–€22.86; the average listing price is €12.81 (sweet spot $15–$100). The average incumbent carries 474 reviews — the moat a new listing must climb.