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Naproxen

Fail

The top 5 brands take 97% of clicks, so Naproxen is a Fail.

Flapen Score
39
39 / 100
Ranks 2,622 of 2,966 Drogerie & Körperpflege niches · −10 vs the category median of 49
Market size
€61K/yr73K searches / yr
90-day growth
-4.9%search demand this quarter
Competition
81%top-5 click share · 7 brands · 26 sellers

Flapen Score

Naproxen against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Naproxen is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Naproxen market on Amazon at a glance

Shoppers on Amazon Germany searched for Naproxen 73K times last year and spent an estimated €61K. The top 5 brands take 97% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 7.1% of those searches ended in a purchase.

Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €61K a year.

Searches, last 12 months
73K
Growth, 90 days vs prior 90
-4.9%
Conversion, latest week
7.1%
Market size, estimated
€61Ka year
Peak month
March1.5× the quietest month
Top search term
naproxen33K searches a year

02 · Price

A sale here is worth €11.86.

Listings sell for €11.86 on average, from €6.62 to €37.28. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At €11.86 that is €3K to €6K a year per listing.

Average price
€11.86under the $15 to $100 sweet spot
Price range
€6.62–€37.28
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
€3K–€6K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 58% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #4,400 within Alternative Medizin. It carries 581 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
58%
Out of stock, average day
4.4%
Average rank
#4,400in Alternative Medizin
Average rating
4.56 starsAmazon Germany average 4.37 stars
Average reviews
581per listing
Listings tracked
12

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 94 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
94 months

Products

Top Naproxen products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 81% of clicks. A locked shelf that new listings rarely crack.

€0€6K€12K€18K€24K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

26

Est. top-5 brand share

97%

Top 20: 100%

Est. top-5 click share

81%

Top 20: 100%

Open market

2%

  • AXICUR47%
  • 1A PHARMA21%
  • Dolormin15%
  • 1A Pharma9%
  • ratiopharm5%
  • Bodfeld Apotheke2%
  • Open — no brand owns it (1 brand, 2%)

Demand

Naproxen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Naproxen search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • naproxen33K/yr
  • naproxen 500mg17K/yr
  • naproxen 500mg gelenkschmerzen8K/yr
  • naproxen 250 mg8K/yr
  • naproxen schmerztabletten 500mg3K/yr
  • schmerztabletten naproxen 5004K/yr

Reviews and returns

What reviews say buyers love and hate about Naproxen

We read the reviews and the return reasons for every product selling here.

<0.1%of orders come back, a rate Amazon rounds to zero

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

1 topic

NegativePositive

FAQ

Common Naproxen questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data