Nachtsichtbrille

Shoppers searched for this 285K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -61.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €147K a year.

Searches, last 12 months

285K

Growth, 90 days vs prior 90

-61.6%

Conversion, latest week

2.8%

Market size, estimated

€147Ka year

Peak month

December6.4× the quietest month

Top search term

nachtsichtbrille69K searches a year

Listings sell for €18.72 on average, from €5.76 to €120.91. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At €18.72 that is €2K to €5K a year per listing.

Average price

€18.72inside the $15 to $100 sweet spot

Price range

€5.76–€120.91

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

€2K–€5K

Returns

3.0%of orders · Amazon Germany median 1.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 22.7% of listings are out of stock. The average listing ranks #1,288 within Kontaktlinsen & Brillen. It carries 3,155 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

22.7%

Average rank

#1,288in Kontaktlinsen & Brillen

Average rating

4.14 starsAmazon Germany average 4.37 stars

Average reviews

3,155per listing

Listings tracked

34

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

0Amazon's first-year sales bar

Average brand age

35 months