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mepilex

Skip it

Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.

Market size 9Growth 38Conversion 65Competition 37Returns 100Price range 70Avg price 73Brand share 3Review moat 38Quality gap 30

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Good€14.72

avg listing price — sweet spot $15–$100

Price range

Good€5.63–€36.79

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.8%

search→purchase rate — share of searches ending in a sale

Growth

Okay+10.4%

90-day search growth — must beat 0% to launch

Review moat

Okay2,679.59

avg incumbent reviews — the moat a new listing must climb

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad€38K

€38K/yr · 44K searches

Brand share

Bad99%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, mepilex is a €38K/yr Amazon Germany market (44K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 41/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

mepilex market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
€44K–€59K
units × avg price
Conversion rate
5.8%
Avg BSR
#644
Page quality
0%
Prime
100%
Sponsored
82%
Out of stock
0.0%
Avg brand age
56 months
Avg seller age
201 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

6 rising

Sellers

42

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

0%

  • Mepilex70%
  • Medvance16%
  • Leikedun7%
  • XHSBBB5%
  • Smith & Nephew1%
  • SPOKKI1%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 100 weeks — +10.4% search growth over the last 90 days.
2K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 2.1×

Top mepilex search terms

  • mepilex12K/yr
  • schaumverband12K/yr
  • schaumverband selbstklebend6K/yr
  • schaumstoff wundauflage5K/yr
  • mepilex lite3K/yr
  • mepilex schaumverband6K/yr
All search terms

Top mepilex products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€2K10%€4K15%€6K20%€8K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

What buyers say about mepilex

What buyers praise and complain about, mined from review topics.

What buyers love

Preis-Leistungs-Verhältnis14%

“Preis Leistung absolute okay”

Qualität insgesamt14%

“Super Produkt”

Haftung/Klebrigkeit10%

“Sie haften super”

beworben Vs Tatsächliches Produkt8%

“Der Artikel erfüllte meine Erwartungen”

Gelenkschmerzen8%

“Für Feuchtwunden im Einsatz”

Haltbarkeit7%

“Zuverlässigkeit”

Benutzerfreundlichkeit6%

“Einfach”

Komfort insgesamt4%

“hohen Tragekomfort bei gleichzeitig schonender Haftung.”

Unterstützung insgesamt3%

“Sehr guter Halt und gut verträglich”

Schutz3%

“Das beste Pflaster für Wundheilung & Schutz”

What buyers complain about

Haftung/Klebrigkeit23%

“klebt nicht direkt auf der Wunde fest”

Preis-Leistungs-Verhältnis20%

“aber etwas teuer”

Qualität insgesamt17%

“aber von der Qualität nicht wirklich viel besser”

Allergien11%

“Allergische Reaktion”

Hautgesundheit3%

“fühlt sich insgesamt unangenehm auf meiner Haut an,”

Kissen3%

“Er polstert nicht”

Komfort insgesamt3%

“fühlt sich insgesamt unangenehm auf meiner Haut an, im Vergleich zum Allevyn ist es einfach schlecht vom Tragekomfort.”

Common questions

Is mepilex profitable to sell on Amazon Germany?
The niche generates €38K/yr across 17 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +10.4%. Flapen's verdict: Skip it (41/100).
How competitive is the mepilex niche?
6 brands and 42 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 99% of demand.
What do buyers complain about in mepilex?
Top complaints mined from reviews: Haftung/Klebrigkeit, Preis-Leistungs-Verhältnis, Qualität insgesamt. The return rate is 0.1%.
When does demand for mepilex peak?
Demand peaks in Jul–Aug; the busiest month runs 2.1× the quietest.
What does it cost to enter the mepilex niche?
Listings span €5.63–€36.79; the average listing price is €14.72 (sweet spot $15–$100). The average incumbent carries 2,680 reviews — the moat a new listing must climb.