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Menicare Pure

Fail

The top 5 brands take 100% of clicks, so Menicare Pure is a Fail.

Flapen Score
46
46 / 100
Ranks 1,824 of 2,966 Drogerie & Körperpflege niches · −3 vs the category median of 49
Market size
€136K/yr28K searches / yr
90-day growth
+9.3%search demand this quarter
Competition
82%top-5 click share · 4 brands · 36 sellers

Flapen Score

Menicare Pure against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Menicare Pure is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Menicare Pure market on Amazon at a glance

Shoppers on Amazon Germany searched for Menicare Pure 28K times last year and spent an estimated €136K. All 4 brands take every click. Demand peaks in Jun. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 25.6% of those searches ended in a purchase.

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 25.6% of those searches ended in a purchase. Searches in the last 90 days moved +9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €136K a year.

Searches, last 12 months
28K
Growth, 90 days vs prior 90
+9.3%
Conversion, latest week
25.6%
Market size, estimated
€136Ka year
Peak month
June1.8× the quietest month
Top search term
menicare pure10K searches a year

02 · Price

A sale here is worth €18.89.

Listings sell for €18.89 on average, from €9.81 to €32.09. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At €18.89 that is €9K to €14K a year per listing.

Average price
€18.89inside the $15 to $100 sweet spot
Price range
€9.81–€32.09
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
€9K–€14K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #181 within Kontaktlinsen & Brillen. It carries 442 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
80%
Out of stock, average day
0.0%
Average rank
#181in Kontaktlinsen & Brillen
Average rating
4.69 starsAmazon Germany average 4.37 stars
Average reviews
442per listing
Listings tracked
10

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
78 months

Products

Top Menicare Pure products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 82% of clicks. A locked shelf that new listings rarely crack.

€0€14K€27K€41K€54K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 flat

Sellers

36

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

82%

Top 20: 100%

Open market

0%

  • Menicon66%
  • Menicare20%
  • Paule & Knopf10%
  • Divers4%
  • Open — no brand owns it (0%)

Demand

Menicare Pure search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Prime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 1.8×

Search terms

Top Menicare Pure search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • menicare pure10K/yr
  • progent intensivreiniger harte kontaktlinsen3K/yr
  • menicon4K/yr
  • menicon progent intensivreiniger3K/yr
  • progent2K/yr
  • menicare3K/yr
  • progent intensivreiniger4K/yr

Reviews and returns

What reviews say buyers love and hate about Menicare Pure

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Linsen”
21%of negative reviews mention “Linsen”
0.1%of orders come back
“Zur Zur Reinigung harter Kontaktlinsen erforderlich”
A buyer, on “Linsen”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Menicare Pure questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data