Melatonin Einschlafspray

Shoppers searched for this 520K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 16.9% of those searches ended in a purchase. Searches in the last 90 days moved -21.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €878K a year.

Searches, last 12 months

520K

Growth, 90 days vs prior 90

-21.1%

Conversion, latest week

16.9%

Market size, estimated

€878Ka year

Peak month

January1.4× the quietest month

Top search term

melatonin spray214K searches a year

Listings sell for €9.99 on average, from €4.29 to €19.17. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 4,000 to 5,000 of them. At €9.99 that is €40K to €50K a year per listing.

Average price

€9.99under the $15 to $100 sweet spot

Price range

€4.29–€19.17

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

80K–100K

Units per listing a year

4,000–5,000

Revenue per listing a year

€40K–€50K

Returns

0.1%of orders · Amazon Germany median 1.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #196 within Schlafen & Beruhigung. It carries 976 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

5.8%

Average rank

#196in Schlafen & Beruhigung

Average rating

4.27 starsAmazon Germany average 4.37 stars

Average reviews

976per listing

Listings tracked

15

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

44 months