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mehrkomponenten protein

Worth a look

Shows low returns (0.0%), but a small market ($53K/yr) keeps it on the watch list.

Market size 13Growth 18Conversion 62Competition 39Returns 100Price range 84Avg price 95Brand share 40Review moat 84Quality gap 63

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible€29.54

avg listing price — sweet spot $15–$100

Review moat

Great327.47

avg incumbent reviews — the moat a new listing must climb

Price range

Great€10.38–€44.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good5.4%

search→purchase rate — share of searches ending in a sale

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-13.3%

90-day search growth — must beat 0% to launch

Market size

Bad€53K

€53K/yr · 33K searches

According to Flapen's Amazon Germany niche tracking, mehrkomponenten protein is a €53K/yr Amazon Germany market (33K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Jul. Verdict: Worth a look — 50/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

mehrkomponenten protein market data

Units sold / yr
1K–2K
avg 0–100/product
Revenue / yr
€37K–€44K
units × avg price
Conversion rate
5.4%
Avg BSR
#78
Page quality
0%
Prime
88%
Sponsored
76%
Out of stock
4.3%
Avg brand age
77 months
Avg seller age
191 days

Competition & brand share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

28

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

9%

  • ESN26%
  • GEN GERMAN ELITE NUTRITION16%
  • Weider15%
  • OS NUTRITION13%
  • Bulk10%
  • PEAK10%
  • Open — no brand owns it (4 brands, 9%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -13.3% search growth over the last 90 days.
4K3KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.8×

Top mehrkomponenten protein products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€5K20%€11K30%€16K40%€21K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

What buyers say about mehrkomponenten protein

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt17%

“Schmeckt super”

Ernährungs Gehalt15%

“Der Perfect Carb Loader von ESN ist ein durchdachtes Kohlenhydrat-Supplement für Sportler, die ihre Glykogenspeicher optimal auffüllen”

Geschmack14%

“Guter Geschmack”

Löslichkeit9%

“Löslichkeit: 10/10”

Energieniveau9%

“Top Energie-Boost fürs Training – vielseitig & gut verträglich”

Qualität insgesamt8%

“Abgesehen davon aber wie gesagt ein hervorragendes Produkt”

Inhaltsstoffe – insgesamt3%

“Inhaltsstoffe & Qualität”

beworben Vs Tatsächliches Produkt3%

“hält was es verspricht”

Linderung von Muskelschmerzen2%

“Ich spüre deutliche Unterstützung beim Workout”

Brock/Klump/Sammlung2%

“Löst sich außerdem super auf, ohne Klumpen – einfach shaken und fertig”

What buyers complain about

Geschmack insgesamt13%

“Geschmack gewöhnungsbedürftig”

Geschmack8%

“Geschmack gewöhnungsbedürftig”

Geruch5%

“Riecht unangenehm und schmeckt schlecht”

Süße5%

“Ganz gut, leider viel zu süß”

Schmerzlinderung – insgesamt4%

“Es hat keinerlei Wirkung während des Trainings und verursacht nur Durst und Mundtrockenheit”

Künstliche Süßstoffe4%

“Nur undefinierbar süß”

Preis-Leistungs-Verhältnis3%

“Etwas happiger Preis”

Dosierung3%

“Die benötigte Dosierung ist viel zu groß”

Natürliche Inhaltsstoffe2%

“nicht besonders natürlich”

Säureregulator/Linderung von Magenschmerzen2%

“und sich auf meinen Magen”

Common questions

Is mehrkomponenten protein profitable to sell on Amazon Germany?
The niche generates €53K/yr across 17 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -13.3%. Flapen's verdict: Worth a look (50/100).
How competitive is the mehrkomponenten protein niche?
10 brands and 28 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 81% of demand.
What do buyers complain about in mehrkomponenten protein?
Top complaints mined from reviews: Geschmack insgesamt, Geschmack, Geruch. The return rate is 0.0%.
When does demand for mehrkomponenten protein peak?
Demand peaks in Jul; the busiest month runs 1.8× the quietest.
What does it cost to enter the mehrkomponenten protein niche?
Listings span €10.38–€44.11; the average listing price is €29.54 (sweet spot $15–$100). The average incumbent carries 327 reviews — the moat a new listing must climb.