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Magnesium Sport

brand-locked demand (top 5 brands take 98% of clicks) — Magnesium Sport doesn't clear our bar today.

Flapen Score

39
Skip it

Ranks 2,622 of 2,966 Drogerie & Körperpflege niches · −10 vs the category median of 49

Market size 13Growth 34Conversion 90Competition 19Returns 100Price range 33Avg price 65Brand share 4Review moat 52Quality gap 22
This niche Category average · 2,966 niches

Is Magnesium Sport profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Magnesium Sport is a €51K/yr Amazon Germany market (34K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 39/100.

Magnesium Sport: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +7.6% over the last 90 days and 10.8% of searches end in a purchase.

€51K

revenue / yr

Units sold / yr4K
Search volume / yr+7.6%34K
Conversion rate10.8%
Avg price€13.85

Who owns the niche?

The top 5 brands hold 98% of demand, so 2% of the market is open.

2%

open market share

Brands · sellers6 · 34
Top-5 product click share77%
Open market2%
Avg brand age64 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 12 products

Sponsored placement83%
New entrants (1y)2· 1 succeeded
Avg rating4.7★
Avg reviews1,423

Top Magnesium Sport products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

€0€5K€10K€15K€20K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 flat

Sellers

34

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

0%

  • Dr Böhm62%
  • Doppelherz22%
  • ESN6%
  • natural elements4%
  • SUNDAY NATURAL4%
  • Verla2%
  • Open — no brand owns it (0%)

Magnesium Sport demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume34KCVR10.8%Products12Brands6Top 5 Brands98%OOS Rate0.0%Rating4.7★Reviews1,423Avg BSR#299
800600Black Friday '25Spike '26Jul '25Sep '25Nov '25Jan '26Mar '26Apr '26

Top Magnesium Sport search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • magnesium sport23K/yr
  • magnesium sport sticks5K/yr
  • dr böhm magnesium sport4K/yr
  • sport magnesium3K/yr

What reviews say buyers love and hate about Magnesium Sport

What buyers mention most, as a share of all reviews.

What buyers love

79% of reviews
Magnesium27%

Bestes Magnesium ever

Qualität insgesamt24%

Super Produkt

Preis-Leistungs-Verhältnis6%

Preis Leistung super

Schlafqualität5%

und bin überrascht dass ich nun wieder besser Schlafen kann ohne Melatonin einnehmen zu müssen.

beworben Vs Tatsächliches Produkt5%

Hält 100% was es verspricht

What buyers complain about

58% of reviews
Magnesium19%

Magnesium halt

Dosierung7%

Scheinbar hoher Anteil an (billigem) MG Oxid.

Säureregulator/Linderung von Magenschmerzen5%

Durchfall

Reguliert die Verdauung4%

Darmprobleme

Nebenwirkungen4%

Nebenwirkungen

Magnesium Sport return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Preis-Leistungs-Verhältnis
50%
2Magnesium
50%

Common Magnesium Sport questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Magnesium Sport 39/100 on Amazon Germany — Skip it. The niche generates €51K/yr across 12 tracked products. 1 of 2 products launched in the last 360 days are still selling. Search demand moved +7.6% over the last 90 days.
Magnesium Sport buyers on Amazon Germany complain most about Magnesium, Dosierung, Säureregulator/Linderung von Magenschmerzen, the themes mined from the niche's reviews. Its return rate is 0.0%.