Is magnesium glycinat pulver profitable to sell on Amazon Germany?

The niche generates €150K/yr across 18 tracked products. 5 of 8 products launched in the last 360 days are still selling. 90-day search growth is -11.7%. Flapen's verdict: Worth a look (53/100).

How competitive is the magnesium glycinat pulver niche?

14 brands and 27 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 75% of demand.

What do buyers complain about in magnesium glycinat pulver?

Top complaints mined from reviews: Magnesium, Geschmack insgesamt, Dosierung. The return rate is 0.1%.

When does demand for magnesium glycinat pulver peak?

Demand peaks in Jan–Feb; the busiest month runs 1.7× the quietest.

What does it cost to enter the magnesium glycinat pulver niche?

Listings span €12.35–€29.38; the average listing price is €19.70 (sweet spot $15–$100). The average incumbent carries 1,944 reviews — the moat a new listing must climb.

magnesium glycinat pulver

Worth a look

Shows low returns (0.1%), but soft demand (-11.7% this quarter) keeps it on the watch list.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Great€19.70

avg listing price — sweet spot $15–$100

Price range

Great€12.35–€29.38

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Conversion

Good5.3%

search→purchase rate — share of searches ending in a sale

Brand share

Good75%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,944.22

avg incumbent reviews — the moat a new listing must climb

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Market size

Okay€150K

€150K/yr · 142K searches

Growth

Bad-11.7%

90-day search growth — must beat 0% to launch

Signals Low Review Barrier

According to Flapen's Amazon Germany niche tracking, magnesium glycinat pulver is a €150K/yr Amazon Germany market (142K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Jan–Feb. Verdict: Worth a look — 53/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

magnesium glycinat pulver market data

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: €118K–€158K; units × avg price
Conversion rate: 5.3%
Avg BSR: #1,281
Page quality: 0%
Prime: 78%
Sponsored: 94%
Out of stock: 8.1%
Avg brand age: 44 months
Avg seller age: 179 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

19%

MGX35%
gloryfeel13%
NATURALFITNESS2412%
Buxtrade9%
KALA HEALTH6%
SUNDAY NATURAL6%

Demand & seasonality

Weekly Amazon search volume, last 66 weeks — -11.7% search growth over the last 90 days.

Peak months: Jan, Feb · busiest ÷ quietest = 1.7×

Open Trend

Top magnesium glycinat pulver search terms

magnesium bisglycinat pulver83K/yr -1.8%4.6% conv.
magnesium glycinat pulver35K/yr -26.2%3.8% conv.
magnesiumglycinat pulver6K/yr -35.5%3.6% conv.
magnesium glycinate powder4K/yr -12.4%4.1% conv.
magnesiumbisglycinat pulver4K/yr -21.0%3.5% conv.
magnesium bisglycinate powder3K/yr -12.0%3.2% conv.
bisglycinate magnesium pulver3K/yr -23.0%5.3% conv.
magnesium bisglycinat pulver bio3K/yr -19.5%5.1% conv.

All search terms

Top magnesium glycinat pulver products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

NEU MGX Magnesium Bisglycinat Pulver NEUTRAL [400g] - Magnesiumbisglycinat Pulver mit Neutralem Geschmack 2100 + mg Magnesium

MGX€24.974.4★99 rev

Magnesium Komplex Pulver 600g - hochdosiert mit Bisglycinat Citrat & Malat - Schnelle Löslichkeit - für Muskeln Nerven & Elektrolyt-Haushalt* - Zitronengeschmack - laborgeprüft

gloryfeel€18.984.2★688 rev

Natural-Fitness24 Magnesium Bisglycinat Pulver 500g Hochdosiert mit 220mg elementarem Magnesium pro Portion Ohne Aromen & Süßstoffe - ohne Oxid

NATURALFITNESS24€23.674.1★28 rev

NEU MGX Magnesium Bisglycinat Drink [400g] - Magnesiumbisglycinat Pulver mit Orangen-Geschmack

MGX€25.034.4★99 rev

Buxtrade€21.134.0★4 rev

Newest

by launch date

Magnesium-Bisglycinat-Tropfen 1000 mg 140 mg elementares Magnesium pro Portion liposomale Micellen-Technologie Zitronengeschmack | vegan | ohne Gentechnik | glutenfrei | 60 ml

Gaelikine€17.05365 rev

2mo ago

Actively NUTRITION Magnesiumbisglycinat - 300 Kapseln - 300mg elementares Magnesium pro Tagesdosis - Hochdosiert - Laborgeprüft vegan

Actively NUTRITION€15.0517 rev

5mo ago

SUNDAY NATURAL Magnesium Bisglycinat - 240 Kapseln - 300mg reines Magnesium pro Tagesdosis - Depot Magnesiumglycinat als organisches Aminosäurechelat - Laborgeprüft vegan

SUNDAY NATURAL€18.031,536 rev

8mo ago

SUNDAY NATURAL Magnesium Bisglycinat Premium - 240 Kapseln - 150mg reines Magnesium Glycinat Tagesdosis - Magnesiumglycinate als organisches Aminosäurechelat Laborgeprüft vegan

SUNDAY NATURAL€17.921,539 rev

8mo ago

NEU MGX Magnesium Bisglycinat Drink [400g] - Magnesiumbisglycinat Pulver mit Orangen-Geschmack

MGX€25.0399 rev

9mo ago

What buyers say about magnesium glycinat pulver

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt23%

“Good quality and easy to take”

Magnesium18%

“Beste Magnesiumart”

Schlafqualität8%

“kann aber jetzt schon bestätigen, dass, wenn man es 2 Stunden vor dem schlafengehen einnimmt, man deutlich besser schläft.”

Preis-Leistungs-Verhältnis6%

“Bestes + Preis/Leistung super”

beworben Vs Tatsächliches Produkt4%

“Bestellung wie angegeben”

Dosierung3%

“Die Dosierung ist optimal gewählt”

Linderung von Muskelschmerzen3%

“Das beste für Muskel- und Nervenentspannung und guten Schlaf”

Einfaches Kauen/Schlucken2%

“Die Tabletten lassen sich gut schlucken”

Benutzerfreundlichkeit2%

“Gut verträglich”

Geschmack insgesamt2%

“Schmeckt”

What buyers complain about

Magnesium18%

“das Magnesium wirkt nicht abführend,”

Geschmack insgesamt7%

“Pulver schmeckt ganz stark nach Ammoniak”

Dosierung6%

“das Handling mit dem Dosierlöffel ist etwas tricky”

Säureregulator/Linderung von Magenschmerzen4%

“dazu Magen- Darmprobleme”

beworben Vs Tatsächliches Produkt4%

“Irreführend”

Nebenwirkungen3%

“Leider keine Wirkung und muffiger Nachgeschmack”

Geschmack3%

“Keine Wirkung und muffiger Geschmack”

Inhaltsstoffe – insgesamt3%

“Oxid enthalten”

Schlafqualität3%

“Hatte echt schlafprobleme”

Qualität insgesamt2%

“Einmal Müll”

Top return reasons

Magnesium100%

Common questions

Is magnesium glycinat pulver profitable to sell on Amazon Germany?: The niche generates €150K/yr across 18 tracked products. 5 of 8 products launched in the last 360 days are still selling. 90-day search growth is -11.7%. Flapen's verdict: Worth a look (53/100).
How competitive is the magnesium glycinat pulver niche?: 14 brands and 27 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 75% of demand.
What do buyers complain about in magnesium glycinat pulver?: Top complaints mined from reviews: Magnesium, Geschmack insgesamt, Dosierung. The return rate is 0.1%.
When does demand for magnesium glycinat pulver peak?: Demand peaks in Jan–Feb; the busiest month runs 1.7× the quietest.
What does it cost to enter the magnesium glycinat pulver niche?: Listings span €12.35–€29.38; the average listing price is €19.70 (sweet spot $15–$100). The average incumbent carries 1,944 reviews — the moat a new listing must climb.