Is maca profitable to sell on Amazon Germany?

The niche generates €564K/yr across 25 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is -17.9%. Flapen's verdict: Worth a look (63/100).

How competitive is the maca niche?

21 brands and 23 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 61% of demand.

What do buyers complain about in maca?

Top complaints mined from reviews: Funktionalität insgesamt, Nebenwirkungen, Dosierung. The return rate is 0.1%.

When does demand for maca peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the maca niche?

Listings span €8.77–€47.55; the average listing price is €19.83 (sweet spot $15–$100). The average incumbent carries 2,044 reviews — the moat a new listing must climb.

maca

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Great€19.83

avg listing price — sweet spot $15–$100

Price range

Great€8.77–€47.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Conversion

Great7.8%

search→purchase rate — share of searches ending in a sale

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Market size

Good€564K

€564K/yr · 363K searches

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,043.96

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-17.9%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand

According to Flapen's Amazon Germany niche tracking, maca is a €564K/yr Amazon Germany market (363K searches/yr). The top 5 brands hold 61% of demand. Verdict: Worth a look — 63/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

maca market data

Units sold / yr: 25K–30K; avg 1,000–1,250/product
Revenue / yr: €496K–€595K; units × avg price
Conversion rate: 7.8%
Avg BSR: #30
Page quality: 0%
Prime: 96%
Sponsored: 96%
Out of stock: 7.1%
Avg brand age: 53 months
Avg seller age: 178 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

21 rising

Sellers

Top-5 brand share

61%

Top 20: 99%

Top-5 click share

56%

Top 20: 95%

Open market

33%

TRUE NATURE19%
natural elements15%
plantomol12%
GEN GERMAN ELITE NUTRITION8%
NEW LEAF PRODUCTS7%
Nature Love5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -17.9% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top maca search terms

maca141K/yr -15.6%4.4% conv.
maca kapseln147K/yr -22.0%6.2% conv.
maca root12K/yr -18.5%3.8% conv.
macca11K/yr -13.3%9.0% conv.
maca kapseln hochdosiert10K/yr -21.7%4.7% conv.
maka8K/yr -21.4%1.1% conv.
maca l arginin4K/yr +25.3%2.0% conv.
maca hochdosiert5K/yr +6.7%5.2% conv.
vitamaze maca3K/yr +5.9%0.8% conv.
maca peruana4K/yr -30.2%2.5% conv.

All search terms

Top maca products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Maca Kapseln Gold - 24.000mg pro Tag - 20:1 hochdosiert - (200 Stück) Premium Maca Extrakt - Vegan Deutsche Produktion - TRUE NATURE

TRUE NATURE€17.214.3★3,175 rev

natural elements Bio Maca Schwarz 180 Kapseln 3000mg je Tagesdosis mit natürlichem Vitamin C biozertifiziert hochdosiert vegan laborgeprüft

natural elements€19.484.5★955 rev

30.000mg pro Kapsel - 180 Maca Kapseln hochdosiert - 750mg Maca-Extrakt 40:1 = 30.000mg Maca-Pulver - 1 Kapsel/Tag - Halbjahresvorrat

plantomol€21.684.3★660 rev

GEN GERMAN ELITE NUTRITION Maca Kapseln Extreme - 365 Kapseln - 30.000 mg

GEN GERMAN ELITE NUTRITION€17.244.3★532 rev

Maca Kapseln Hochdosiert 6000mg - 180 Vegane Kapseln mit Maca Wurzel Extrakt Ashwagandha KSM-66 Panax Ginseng & Schwarzem Pfeffer - 3 Monatsvorrat - Hergestellt in Großbritannien von New Leaf

NEW LEAF PRODUCTS€13.264.3★1,760 rev

Newest

by launch date

Schwarze Maca Kapseln für Männer hochdosiert Maca Schwarz 40:1 Extrakt 1000 mg Tagesdosis 120 vegane Kapseln mit Zink Bor Vitamin B6 & B12 + Piperin laborgeprüft Made in EU

Nordkraft€15.7644 rev

3mo ago

ESSENZ Maca Komplex - Kapseln mit Macawurzel Ashwagandha & Bockshornklee Nahrungsergänzungsmittel mit Pflanzenextrakten & Zink vegan

ESSENZ€47.5521 rev

3mo ago

OnEnergy Schwarzes Maca Komplex 24.000 mg 20:1 Extrakt 240 Kapseln Mit L-Arginin Zink Vitamin B6 und B12 XXL Vorrat Für Männer und Frauen

ONENERGY€18.5036 rev

7mo ago

Bio Maca Rot 180 Kapseln - 3.200 mg je Tagesdosis (entspricht 12.800 mg Maca-Wurzel aus Peru) Für Frauen - Mit natürlichem Vitamin C aus Acerola - Hochdosiert vegan & laborgeprüft

RAIBU€17.31258 rev

9mo ago

BIO Maca Kapseln (Schwarz) - 3200 mg je Tagesdosis (entspricht 12.800 mg Maca-Wurzel aus Peru) mit natürlichem Vitamin C - Bio-zertifiziert vegan & ohne Magnesiumstearat

RAIBU€17.11529 rev

1y ago

What buyers say about maca

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt18%

“Super Produkt”

Dosierung9%

“Nutz me es als daily”

Inhaltsstoffe – insgesamt7%

“Laut Hersteller enthält das Produkt neben einem Extrakt aus Maca Wurzel zusätzlich eine Vielzahl anderer Wirkstoffe inklusive diversen Vitaminen, Mineralstoffen und Aminosäuren”

Energieniveau7%

“Positive Energie”

Effizienz5%

“Wirkt”

Gesamtgröße5%

“Passt”

Preis-Leistungs-Verhältnis5%

“Top-Preisleistung”

Vitamin4%

“Vitamin”

beworben Vs Tatsächliches Produkt4%

“Gesehen, verglichen, Bestellt und zufrieden”

Sexuelles Wohlbefinden3%

“ESSENZ Libido - zufrieden”

What buyers complain about

Funktionalität insgesamt28%

“Unwirksam”

Nebenwirkungen10%

“Nicht bei jedem spürbare Wirkung”

Dosierung7%

“das Maca ist recht niedrig dosiert.”

Preis-Leistungs-Verhältnis4%

“spart euch das geld”

Qualität insgesamt4%

“habe keinerlei Vorteile ein Produkt positiv zu bewerten.”

Geschmack insgesamt4%

“Schmeckt nicht”

Geruch2%

“Geruch ist unangenehm”

Genauigkeit insgesamt2%

“Kann keinen Unterschied feststellen”

Säureregulator/Linderung von Magenschmerzen2%

“leider erhebliche Magen-Darm-Probleme.”

Sexuelles Wohlbefinden2%

“Leider wenig Wirkung, vorher Vitamoment Libido-Komplex gehabt”

Top return reasons

Säureregulator/Linderung von Magenschmerzen67%

Qualität insgesamt33%

Common questions

Is maca profitable to sell on Amazon Germany?: The niche generates €564K/yr across 25 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is -17.9%. Flapen's verdict: Worth a look (63/100).
How competitive is the maca niche?: 21 brands and 23 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 61% of demand.
What do buyers complain about in maca?: Top complaints mined from reviews: Funktionalität insgesamt, Nebenwirkungen, Dosierung. The return rate is 0.1%.
When does demand for maca peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the maca niche?: Listings span €8.77–€47.55; the average listing price is €19.83 (sweet spot $15–$100). The average incumbent carries 2,044 reviews — the moat a new listing must climb.