Is lorano profitable to sell on Amazon Germany?

The niche generates €142K/yr across 10 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +45.7%. Flapen's verdict: Worth a look (50/100).

How competitive is the lorano niche?

3 brands and 26 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 100% of demand.

When does demand for lorano peak?

Demand peaks in Mar–Apr–May–Jun; the busiest month runs 11.7× the quietest.

What does it cost to enter the lorano niche?

Listings span €6.40–€35.91; the average listing price is €16.74 (sweet spot $15–$100). The average incumbent carries 1,575 reviews — the moat a new listing must climb.

lorano

Worth a look

Shows low returns (0.0%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible15.5%

search→purchase rate — share of searches ending in a sale

Avg price

Great€16.74

avg listing price — sweet spot $15–$100

Price range

Good€6.40–€35.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+45.7%

90-day search growth — must beat 0% to launch

Review moat

Okay1,575.1

avg incumbent reviews — the moat a new listing must climb

Market size

Okay€142K

€142K/yr · 55K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad76%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, lorano is a €142K/yr Amazon Germany market (55K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Worth a look — 50/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

lorano market data

Units sold / yr: 8K–10K; avg 750–1,000/product
Revenue / yr: €134K–€167K; units × avg price
Conversion rate: 15.5%
Avg BSR: #13,247
Page quality: 0%
Prime: 80%
Sponsored: 60%
Out of stock: 0.0%
Avg brand age: 89 months
Avg seller age: 191 days

Competition & brand share

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

Lorano62%
Hexal31%
ADGC7%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +45.7% search growth over the last 90 days.

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 11.7×

Open Trend

Top lorano search terms

lorano25K/yr +46.0%11.4% conv.
lorano akut21K/yr +39.2%17.2% conv.
lorano akut 100 stück8K/yr +64.4%17.6% conv.

All search terms

Top lorano products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

LORANO akut Tabletten 50 St

Lorano€12.184.6★1,058 rev

Lorano akut Tabletten 100 St

Hexal€18.564.6★1,763 rev

LORANO PRO 5 mg Filmtabletten 50 St Die Power-Allergietablette

Lorano€17.724.6★3,031 rev

LORANO akut Tabletten 20 St

Hexal€7.414.5★409 rev

Lora ADGC - 100 Stück - Antiallergikum zur Behandlung von Allergiebeschwerden wie Heuschnupfen Juckreiz und Hautrötungen - langanhaltend & gut verträglich - Bereits für Kinder ab 2 Jahren

ADGC€16.494.6★3,396 rev

Newest

by launch date

Lorano Azelastin/Fluticason Allergiespray bei Heuschnupfen | 120 Sprühstöße | Gemeinsam stärker** und schneller* | Nasenspray

Lorano€11.253 rev

4mo ago

LoranoPro 5 mg bei Allergie Keine Allergietablette ist stärker* | 2x50 St | Die Allergietabletten für alle Heuschnupfen-Symptome | Macht nicht schläfrig***

Lorano€35.9113 rev

1y ago

Lorano akut - bewährtes Mittel gegen akute Beschwerden bei Heuschnupfen und Nesselsucht - Doppelpack zum Sparpreis (2x100 Tabletten)

Lorano€32.9616 rev

2y ago

LoranoPro 5 mg bei Allergie Keine Allergietablette ist stärker* | 6 St | Die Allergietabletten für alle Heuschnupfen-Symptome | Macht nicht schläfrig***

Lorano€6.403,031 rev

4y ago

LORANO PRO 5 mg Filmtabletten 50 St Die Power-Allergietablette

Lorano€17.723,031 rev

6y ago

What buyers say about lorano

What buyers praise and complain about, mined from review topics.

What buyers love

Effizienz20%

“Hilft sehr gut”

Spannung/Angst20%

“Machen nicht müde”

Dosierung20%

“Mir haben die Tabletten schnell geholfen”

Allergien20%

“Beste Tabletten für Allergiker”

Giftig/Chemikalien Frei10%

“Super Produkt und hilft mir, bei meinem Kampf gegen die Pollen”

Preis-Leistungs-Verhältnis10%

“Preis /Leistung stimmt”

Top return reasons

Bitter50%

Mundhygiene50%

Common questions

Is lorano profitable to sell on Amazon Germany?: The niche generates €142K/yr across 10 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +45.7%. Flapen's verdict: Worth a look (50/100).
How competitive is the lorano niche?: 3 brands and 26 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 100% of demand.
When does demand for lorano peak?: Demand peaks in Mar–Apr–May–Jun; the busiest month runs 11.7× the quietest.
What does it cost to enter the lorano niche?: Listings span €6.40–€35.91; the average listing price is €16.74 (sweet spot $15–$100). The average incumbent carries 1,575 reviews — the moat a new listing must climb.