Lavendelkissen
FailDemand is soft, at -28.1% this quarter, so Lavendelkissen is a Fail.
- Flapen Score
- 48 / 100Ranks 1,556 of 2,966 Drogerie & Körperpflege niches · −1 vs the category median of 4948
- Market size
- €66K/yr73K searches / yr
- 90-day growth
- -28.1%search demand this quarter
- Competition
- 60%top-5 click share · 14 brands · 18 sellers
Flapen Score
Lavendelkissen against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Lavendelkissen is stronger. Inside it, weaker.
Market
The Lavendelkissen market on Amazon at a glance
Shoppers on Amazon Germany searched for Lavendelkissen 73K times last year and spent an estimated €66K. The top 5 brands take 72% of clicks. Demand peaks in Nov–Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 5.6% of those searches ended in a purchase.
Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -28.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €66K a year.
- Searches, last 12 months
- 73K
- Growth, 90 days vs prior 90
- -28.1%
- Conversion, latest week
- 5.6%
- Market size, estimated
- €66Ka year
- Peak month
- December3.0× the quietest month
- Top search term
- lavendelkissen40K searches a year
02 · Price
A sale here is worth €16.15.
Listings sell for €16.15 on average, from €5.44 to €23.29. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €16.15 that is €2K to €4K a year per listing.
- Average price
- €16.15inside the $15 to $100 sweet spot
- Price range
- €5.44–€23.29
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €2K–€4K
- Returns
- 0.4%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
53% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 22.8% of listings are out of stock. The average listing ranks #598 within Wärme- & Kältetherapie. It carries 312 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 53%
- Prime listings
- 89%
- Out of stock, average day
- 22.8%
- Average rank
- #598in Wärme- & Kältetherapie
- Average rating
- 4.43 starsAmazon Germany average 4.37 stars
- Average reviews
- 312per listing
- Listings tracked
- 19
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Lavendelkissen products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
KORN&KERN Manufaktur Lavendelkissen 20x30 cm 200 g getrocknete Lavendelblüten 100% Baumwolle Natürliches Duftkissen zur Entspannung Aromakissen
- Price
- €11.18
- Rating
- 4.0/5
- Reviews
- 23
- Age
- 5mo ago

LOVENDEL Lavendelkissen zum Schlafen 20x30 cm Duftkissen mit 150g Lavendel getrocknet Oeko-TEX Baumwolle Kräuterkissen o. Chemie Schlafkissen Aromakissen Einschlafhilfe Geschenk zur Entspannung
- Price
- €18.64
- Rating
- 4.3/5
- Reviews
- 72
- Age
- 2y ago

Strauss Home Körnerkissen mit Lavendel groß Mikrowellengeeignetes Wärmekissen gegen Verspannungen in Nacken Schultern und Rücken natürliche Weizenkörner - getrockneter Lavendel 20x50 cm
- Price
- €10.24
- Rating
- 4.5/5
- Reviews
- 106
- Age
- 1y ago

Lavendel Duftsäckchen Kleiderschrank: 20x Echter Lavendel getrocknet Das Original - Mottenschutz für Kleiderschrank bei Kleidermotten Auto Duft Raumduft Schrank Duft Inovida Lavendelsäckchen
- Price
- €7.97
- Rating
- 4.3/5
- Reviews
- 3,693
- Age
- 2y ago

Herbalind Lavendelkissen zum Schlafen Schlafgut Schlafkissen mit Füllung - mit Lavendel ohne Chemie - Bezug 100% Baumwolle 30x20 cm Kräuterkissen Duftkissen Deko Kissen - Geschenk für Frauen
- Price
- €20.31
- Rating
- 4.6/5
- Reviews
- 145
- Age
- 4y ago
Trending
estimated 90-day click momentum
KORN&KERN Manufaktur Lavendelkissen 20x30 cm 200 g getrocknete Lavendelblüten 100% Baumwolle Natürliches Duftkissen zur Entspannung Aromakissen
- Price
- €11.18
- Rating
- 4.0/5
- Reviews
- 23
- Age
- 5mo ago

Lavendelkissen mit Bezug Motiv 449 (Blume lila) 24 cm x 20 cm mit echtem Französischen Lavendel aus der Provence
- Price
- €20.28
- Rating
- 4.6/5
- Reviews
- 88
- Age
- 7y ago

Bodhi Weiches Augenkissen aus Baumwolle | Bio-Leinsamen & Bio-Lavendel Füllung | Vegan | Made in Germany | Warm & Kaltanwendungen | Augenmaske für Yoga Entspannung & Meditation | Lotus natur-grau
- Price
- €12.88
- Rating
- 4.7/5
- Reviews
- 530
- Age
- 4y ago

Lavendel Duftsäckchen Kleiderschrank: 20x Echter Lavendel getrocknet Das Original - Mottenschutz für Kleiderschrank bei Kleidermotten Auto Duft Raumduft Schrank Duft Inovida Lavendelsäckchen
- Price
- €7.97
- Rating
- 4.3/5
- Reviews
- 3,693
- Age
- 2y ago

Lavendelkissen 30x20cm Sorgenfrei + Bio Inlett natur - Bio-Lavendelblüten - Duftkissen Kräuterkissen
- Price
- €23.29
- Rating
- 4.6/5
- Reviews
- 199
- Age
- 8y ago
Newest
by launch date
KORN&KERN Manufaktur Lavendelkissen 20x30 cm 200 g getrocknete Lavendelblüten 100% Baumwolle Natürliches Duftkissen zur Entspannung Aromakissen
- Price
- €11.18
- Rating
- 4.0/5
- Reviews
- 23
- Age
- 5mo ago

Herbalind Lavendelkissen 30x20 cm Duftkissen mit Lavendelblüten und Schafschurwolle Bezug aus 100% Baumwolle Motiv Lavendelstrauch Farbe Lavender
- Price
- €20.92
- Rating
- 4.7/5
- Reviews
- 19
- Age
- 1y ago

Herbalind Lavendelkissen 20x20 cm Duftkissen mit Lavendelblüten und Schafschurwolle Baumwollbezug mit Aufdruck Schlafgut Farbe Lavender Blue Kräuterkissen & Dekokissen
- Price
- €16.41
- Rating
- 3.9/5
- Reviews
- 18
- Age
- 1y ago

Strauss Home Körnerkissen mit Lavendel groß Mikrowellengeeignetes Wärmekissen gegen Verspannungen in Nacken Schultern und Rücken natürliche Weizenkörner - getrockneter Lavendel 20x50 cm
- Price
- €10.24
- Rating
- 4.5/5
- Reviews
- 106
- Age
- 1y ago

Franzis Nähstube I Lavendelkissen I 20x30cm I kariert grün I 100% Baumwolle & 100% Lavendel I Duftkissen I Schlafhilfe & Stressabbau I Aromakissen
- Price
- €11.24
- Rating
- 4.0/5
- Reviews
- 41
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
18
Est. top-5 brand share
72%
Top 20: 100%
Est. top-5 click share
60%
Top 20: 100%
Open market
23%
- Korn & Kern Manufaktur26%
- Herbalind17%
- LOVENDEL13%
- Strauss Home10%
- Inovida6%
- Gerüche-Küche5%
Demand
Lavendelkissen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.0×
Search terms
Top Lavendelkissen search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- lavendelkissen40K/yr
- lavendelkissen zum schlafen18K/yr
- lavendel kissen11K/yr
- lavendelkissen klein4K/yr
Reviews and returns
What reviews say buyers love and hate about Lavendelkissen
We read the reviews and the return reasons for every product selling here.
“Duft nicht so intensiv”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lavendelkissen questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









