Kiehls Ultra Facial Cream

Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved -10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €278K a year.

Searches, last 12 months

159K

Growth, 90 days vs prior 90

-10.4%

Conversion, latest week

7.5%

Market size, estimated

€278Ka year

Peak month

November2.6× the quietest month

Top search term

biotherm homme71K searches a year

Listings sell for €23.39 on average, from €8.75 to €51.34. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At €23.39 that is €12K to €18K a year per listing.

Average price

€23.39inside the $15 to $100 sweet spot

Price range

€8.75–€51.34

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

€12K–€18K

Returns

0.2%of orders · Amazon Germany median 1.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #124 within Rasur & Enthaarung. It carries 2,492 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

6.6%

Average rank

#124in Rasur & Enthaarung

Average rating

4.58 starsAmazon Germany average 4.37 stars

Average reviews

2,492per listing

Listings tracked

17

The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

54 months