Keranat
a small market ($52K/yr) — Keranat doesn't clear our bar today.
Flapen Score
Ranks 2,115 of 2,966 Drogerie & Körperpflege niches · −5 vs the category median of 49
Is Keranat profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Keranat is a €52K/yr Amazon Germany market (26K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 44/100.
Keranat: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -25.0% over the last 90 days and 6.8% of searches end in a purchase.
€52K
revenue / yr
Who owns the niche?
The top 5 brands hold 90% of demand, so 10% of the market is open.
10%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 10 products
Top Keranat products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
fembites femcaps Hair - Nährstoffkomplex für die Haare mit Keranat Aminosäuren & Pflanzenextrakten - Vegan Natürlich & Laborgeprüft - 60 Kapseln
- Price
- €50.52
- Rating
- 4.2/5
- Reviews
- 57
- Age
- 1y ago
fembites femcaps Cleanse - Hochdosiertes Supplement für Hormonelle Balance - Mit Biotin Zink Vitamin C & Selen - Vegan & Laborgeprüft - 120 Kapseln
- Price
- €39.74
- Rating
- 4.0/5
- Reviews
- 122
- Age
- 4y ago
Keranat - Gesundheit von Haaren und Kopfhaut - Anti-Haarausfall - Angereichert mit Zink und Biotin (Vitamin B8) - Hilft einen normalen Stoffwechsel zu erhalten - SuperSmart
- Price
- €50.26
- Rating
- 4.5/5
- Reviews
- 184
- Age
- 5y ago
PregniVital - KERANAT Haar Vitamine - Mama Hair Rebuild Komplex mit 300mg Keranat (flüssiger Hirsesamenextrakt Miliacin Linolsäure und Ceramiden) + Zink und Selen - 60 Haarkapseln
- Price
- €27.07
- Rating
- 4.0/5
- Reviews
- 40
- Age
- 10mo ago
Haar Vitamine Haarausfall - 120 Kapseln I Hochdosiert mit Biotin Zink Selen OPC Hirse-Extrakt (reich an Silizium und Kieselerde) ohne chemische Haarwuchsmittel I Haarvitamine für Haar- & Bartwuchs
- Price
- €22.55
- Rating
- 4.4/5
- Reviews
- 1,421
- Age
- 8y ago
Trending
90-day click momentumHaar Vitamine Haarausfall - 120 Kapseln I Hochdosiert mit Biotin Zink Selen OPC Hirse-Extrakt (reich an Silizium und Kieselerde) ohne chemische Haarwuchsmittel I Haarvitamine für Haar- & Bartwuchs
- Price
- €22.55
- Rating
- 4.4/5
- Reviews
- 1,421
- Age
- 8y ago
fembites femcaps Cleanse - Hochdosiertes Supplement für Hormonelle Balance - Mit Biotin Zink Vitamin C & Selen - Vegan & Laborgeprüft - 120 Kapseln
- Price
- €39.74
- Rating
- 4.0/5
- Reviews
- 122
- Age
- 4y ago
natural elements Haar Vitamine 180 Kapseln hochdosiert mit Keratinhydrolysat Biotin Selen Zink Hirseextrakt B-Vitaminen & mehr für Haare Haut & Nägel* laborgeprüfte Qualität
- Price
- €22.46
- Rating
- 4.2/5
- Reviews
- 4,156
- Age
- 7y ago
HSN Hair Care Haarpflege* (mit Keranat) | 60 Pflanzliche Kapseln | *Biotin trägt zur Erhaltung normaler Haare bei | Ohne Gentechnik Vegan Glutenfrei
- Price
- €21.08
- Rating
- 5.0/5
- Reviews
- 7
- Age
- 1y ago
NATURTREU Haar Vitamine - 451mg Silizium hochdosiert & Biotin Zink Selen für Haare - Kieselsäure aus Bambus Kupfer Iod Brennnessel und B-Vitamine - 120 Kapseln - Vegan aus Deutschland
- Price
- €22.50
- Rating
- 4.4/5
- Reviews
- 2,807
- Age
- 6y ago
Newest
by launch datePregniVital - KERANAT Haar Vitamine - Mama Hair Rebuild Komplex mit 300mg Keranat (flüssiger Hirsesamenextrakt Miliacin Linolsäure und Ceramiden) + Zink und Selen - 60 Haarkapseln
- Price
- €27.07
- Rating
- 4.0/5
- Reviews
- 40
- Age
- 10mo ago
fembites femcaps Hair - Nährstoffkomplex für die Haare mit Keranat Aminosäuren & Pflanzenextrakten - Vegan Natürlich & Laborgeprüft - 60 Kapseln
- Price
- €50.52
- Rating
- 4.2/5
- Reviews
- 57
- Age
- 1y ago
HSN Hair Care Haarpflege* (mit Keranat) | 60 Pflanzliche Kapseln | *Biotin trägt zur Erhaltung normaler Haare bei | Ohne Gentechnik Vegan Glutenfrei
- Price
- €21.08
- Rating
- 5.0/5
- Reviews
- 7
- Age
- 1y ago
Medicusan Beauty Perfection II gegen Haarausfall 300g
- Price
- €32.14
- Rating
- 4.4/5
- Reviews
- 77
- Age
- 4y ago
fembites femcaps Cleanse - Hochdosiertes Supplement für Hormonelle Balance - Mit Biotin Zink Vitamin C & Selen - Vegan & Laborgeprüft - 120 Kapseln
- Price
- €39.74
- Rating
- 4.0/5
- Reviews
- 122
- Age
- 4y ago
Competition: brands, sellers & click share
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.
Brands
9 rising
Sellers
27
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
7%
- fembites57%
- Supersmart14%
- PregniVital8%
- NaroVital6%
- natural elements5%
- Priorin3%
- Open — no brand owns it (3 brands, 7%)
Keranat demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Keranat search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- fembites hair8K/yr
- femcaps hair7K/yr
- keranat6K/yr
- keranat haar kapseln5K/yr
What reviews say buyers love and hate about Keranat
What buyers mention most, as a share of all reviews.
What buyers love
79% of reviews“Haarwachstum”
“Super Produkt”
“Super Preis”
“Haar Vitamine”
“Hält was es verspricht”
What buyers complain about
68% of reviews“Unangenehmer Geruch”
“Haar Vitamin. Keine Ergebnisse”
“Wirkt nicht”
“viel Geld”
“Haare fallen immer noch extrem raus”
Keranat return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Keranat questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
