Keranat
FailShoppers spend an estimated $52K a year here, so Keranat is a Fail.
- Flapen Score
- 44 / 100Ranks 2,115 of 2,966 Drogerie & Körperpflege niches · −5 vs the category median of 4944
- Market size
- €52K/yr26K searches / yr
- 90-day growth
- -25.0%search demand this quarter
- Competition
- 85%top-5 click share · 9 brands · 27 sellers
Flapen Score
Keranat against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Keranat is stronger. Inside it, weaker.
Market
The Keranat market on Amazon at a glance
Shoppers on Amazon Germany searched for Keranat 26K times last year and spent an estimated €52K. The top 5 brands take 90% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 6.8% of those searches ended in a purchase.
Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -25.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €52K a year.
- Searches, last 12 months
- 26K
- Growth, 90 days vs prior 90
- -25.0%
- Conversion, latest week
- 6.8%
- Market size, estimated
- €52Ka year
- Top search term
- fembites hair8K searches a year
02 · Price
A sale here is worth €29.94.
Listings sell for €29.94 on average, from €11.07 to €50.52. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 100 to 250 of them. At €29.94 that is €3K to €7K a year per listing.
- Average price
- €29.94inside the $15 to $100 sweet spot
- Price range
- €11.07–€50.52
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €3K–€7K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
80% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #100 within Mineralien. It carries 1,877 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 80%
- Out of stock, average day
- 12.0%
- Average rank
- #100in Mineralien
- Average rating
- 4.35 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,877per listing
- Listings tracked
- 10
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Keranat products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
fembites femcaps Hair - Nährstoffkomplex für die Haare mit Keranat Aminosäuren & Pflanzenextrakten - Vegan Natürlich & Laborgeprüft - 60 Kapseln
- Price
- €50.52
- Rating
- 4.2/5
- Reviews
- 57
- Age
- 1y ago

fembites femcaps Cleanse - Hochdosiertes Supplement für Hormonelle Balance - Mit Biotin Zink Vitamin C & Selen - Vegan & Laborgeprüft - 120 Kapseln
- Price
- €39.74
- Rating
- 4.0/5
- Reviews
- 122
- Age
- 4y ago

Keranat - Gesundheit von Haaren und Kopfhaut - Anti-Haarausfall - Angereichert mit Zink und Biotin (Vitamin B8) - Hilft einen normalen Stoffwechsel zu erhalten - SuperSmart
- Price
- €50.26
- Rating
- 4.5/5
- Reviews
- 184
- Age
- 5y ago

PregniVital - KERANAT Haar Vitamine - Mama Hair Rebuild Komplex mit 300mg Keranat (flüssiger Hirsesamenextrakt Miliacin Linolsäure und Ceramiden) + Zink und Selen - 60 Haarkapseln
- Price
- €27.07
- Rating
- 4.0/5
- Reviews
- 40
- Age
- 10mo ago

Haar Vitamine Haarausfall - 120 Kapseln I Hochdosiert mit Biotin Zink Selen OPC Hirse-Extrakt (reich an Silizium und Kieselerde) ohne chemische Haarwuchsmittel I Haarvitamine für Haar- & Bartwuchs
- Price
- €22.55
- Rating
- 4.4/5
- Reviews
- 1,421
- Age
- 8y ago
Trending
estimated 90-day click momentum
Haar Vitamine Haarausfall - 120 Kapseln I Hochdosiert mit Biotin Zink Selen OPC Hirse-Extrakt (reich an Silizium und Kieselerde) ohne chemische Haarwuchsmittel I Haarvitamine für Haar- & Bartwuchs
- Price
- €22.55
- Rating
- 4.4/5
- Reviews
- 1,421
- Age
- 8y ago

fembites femcaps Cleanse - Hochdosiertes Supplement für Hormonelle Balance - Mit Biotin Zink Vitamin C & Selen - Vegan & Laborgeprüft - 120 Kapseln
- Price
- €39.74
- Rating
- 4.0/5
- Reviews
- 122
- Age
- 4y ago

natural elements Haar Vitamine 180 Kapseln hochdosiert mit Keratinhydrolysat Biotin Selen Zink Hirseextrakt B-Vitaminen & mehr für Haare Haut & Nägel* laborgeprüfte Qualität
- Price
- €22.46
- Rating
- 4.2/5
- Reviews
- 4,156
- Age
- 7y ago

HSN Hair Care Haarpflege* (mit Keranat) | 60 Pflanzliche Kapseln | *Biotin trägt zur Erhaltung normaler Haare bei | Ohne Gentechnik Vegan Glutenfrei
- Price
- €21.08
- Rating
- 5.0/5
- Reviews
- 7
- Age
- 1y ago

NATURTREU Haar Vitamine - 451mg Silizium hochdosiert & Biotin Zink Selen für Haare - Kieselsäure aus Bambus Kupfer Iod Brennnessel und B-Vitamine - 120 Kapseln - Vegan aus Deutschland
- Price
- €22.50
- Rating
- 4.4/5
- Reviews
- 2,807
- Age
- 6y ago
Newest
by launch date
PregniVital - KERANAT Haar Vitamine - Mama Hair Rebuild Komplex mit 300mg Keranat (flüssiger Hirsesamenextrakt Miliacin Linolsäure und Ceramiden) + Zink und Selen - 60 Haarkapseln
- Price
- €27.07
- Rating
- 4.0/5
- Reviews
- 40
- Age
- 10mo ago

fembites femcaps Hair - Nährstoffkomplex für die Haare mit Keranat Aminosäuren & Pflanzenextrakten - Vegan Natürlich & Laborgeprüft - 60 Kapseln
- Price
- €50.52
- Rating
- 4.2/5
- Reviews
- 57
- Age
- 1y ago

HSN Hair Care Haarpflege* (mit Keranat) | 60 Pflanzliche Kapseln | *Biotin trägt zur Erhaltung normaler Haare bei | Ohne Gentechnik Vegan Glutenfrei
- Price
- €21.08
- Rating
- 5.0/5
- Reviews
- 7
- Age
- 1y ago

Medicusan Beauty Perfection II gegen Haarausfall 300g
- Price
- €32.14
- Rating
- 4.4/5
- Reviews
- 77
- Age
- 4y ago

fembites femcaps Cleanse - Hochdosiertes Supplement für Hormonelle Balance - Mit Biotin Zink Vitamin C & Selen - Vegan & Laborgeprüft - 120 Kapseln
- Price
- €39.74
- Rating
- 4.0/5
- Reviews
- 122
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 85% of clicks. A locked shelf that new listings rarely crack.
Brands
9 rising
Sellers
27
Est. top-5 brand share
90%
Top 20: 100%
Est. top-5 click share
85%
Top 20: 100%
Open market
7%
- fembites57%
- Supersmart14%
- PregniVital8%
- NaroVital6%
- natural elements5%
- Priorin3%
- Open — no brand owns it (3 brands, 7%)
Demand
Keranat search demand
Weekly searches over the year. Pick a range.
Search terms
Top Keranat search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- fembites hair8K/yr
- femcaps hair7K/yr
- keranat6K/yr
- keranat haar kapseln5K/yr
Reviews and returns
What reviews say buyers love and hate about Keranat
We read the reviews and the return reasons for every product selling here.
“Unangenehmer Geruch”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Keranat questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









