How competitive is the Johannisbrotkernmehl niche on Amazon Germany?

13 brands and 20 sellers compete in Johannisbrotkernmehl on Amazon Germany. The top 5 Johannisbrotkernmehl products take 71% of clicks and its top 5 brands hold 89% of demand.

What do buyers complain about in Johannisbrotkernmehl?

Johannisbrotkernmehl buyers on Amazon Germany complain most about Geschmack insgesamt, Geschmack, Farbe, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Johannisbrotkernmehl niche?

Johannisbrotkernmehl sells for €8.30 on average on Amazon Germany, outside our $15–$100 sweet spot. Listings span €4.21–€14.08. The average incumbent carries 1,053 reviews — the moat a new listing must climb.

Johannisbrotkernmehl

Johannisbrotkernmehl shows low returns (0.0%), but prices mostly outside the sweet spot ($4.21–$14.08) keeps it on the watch list.

Flapen Score

Worth a look

Top 31% of 2,966 Drogerie & Körperpflege niches · +4 vs the category median of 49

This niche Category average · 2,966 niches

Is Johannisbrotkernmehl profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Johannisbrotkernmehl is a €404K/yr Amazon Germany market (329K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Worth a look — 53/100.

Johannisbrotkernmehl: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +62.5% over the last 90 days and 14.8% of searches end in a purchase.

€404K

revenue / yr

Units sold / yr50K

Search volume / yr+62.5%329K

Conversion rate14.8%

Avg price€8.30

Who owns the niche?

The top 5 brands hold 89% of demand, so 11% of the market is open.

11%

open market share

Brands · sellers13 · 20

Top-5 product click share71%

Open market11%

Avg brand age61 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 21 products

Top Johannisbrotkernmehl products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

EWL BIO Guarkernmehl 250g | Verdickungsmittel E412 | Eis | Öko | Guar Gum

Price: €7.05
Rating: 4.6/5
Reviews: 3,367
Age: 6y ago

EWL Naturprodukte Guarkernmehl für Eis 900 g Verdickungsmittel Bindemittel E 412 3.500 cps Carb Guar Gum in Deutschland kontrolliert und abgefüllt

Price: €8.82
Rating: 4.6/5
Reviews: 5,908
Age: 3y ago

EWL Guarkernmehl 200g | Verdickungsmittel E412 | Eis | Rein | Guar Gum

Price: €6.38
Rating: 4.6/5
Reviews: 5,908
Age: 9y ago

Alpi Nature Johannisbrotkernmehl 250g gemahlene Johannisbrotkerne als Stärke und Bindemittel geeignet Johannisbrotkernmehl für Eis

Price: €9.40
Rating: 4.1/5
Reviews: 894
Age: 5y ago

250g Guarkernmehl (E412) Bindemittel mit 3500cps Verdickungsmittel für Eis Desserts Soßen Marmelade Backen - werde zum Profi in deiner Küche mit der Qualität von SWYTS - mind. 12 Monate MHD

Price: €5.04
Rating: 4.7/5
Reviews: 209
Age: 1y ago

Newest

by launch date

Johannisbrotmehl (250gr)

Price: €4.21
Rating: 4.0/5
Reviews: 29
Age: 6mo ago

250g Guarkernmehl (E412) Bindemittel mit 3500cps Verdickungsmittel für Eis Desserts Soßen Marmelade Backen - werde zum Profi in deiner Küche mit der Qualität von SWYTS - mind. 12 Monate MHD

Price: €5.04
Rating: 4.7/5
Reviews: 209
Age: 1y ago

Guarkernmehl 200g Verdickungsmittel Guar Gum OMH nutrition backen Saucen andicken vegan natürlich

Price: €5.84
Rating: 4.7/5
Reviews: 68
Age: 1y ago

AnaVita BIO-Johannisbrotkernmehl 100g | veganes Bindemittel für Eis Suppen und vieles mehr | glutenfrei | ohne Zusatzstoffe | Geschmacklos und Geruchlos | 7 kreative Rezepte GRATIS inkl.

Price: €14.08
Rating: 4.9/5
Reviews: 50
Age: 2y ago

IDDA Herbal Johannisbrotkernmehl E410 125g natürliches Verdickungsmittel Viskosität 3000 CPS

Price: €8.35
Rating: 4.7/5
Reviews: 288
Age: 2y ago

Competition: brands, sellers & click share

The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

71%

Top 20: 99%

Open market

EWL Naturprodukte55%
Alpi Nature15%
SWYTS9%
IDDA Herbal7%
OMH nutrition OH MY HEALTH3%
Vita2You2%
Open — no brand owns it (7 brands, 9%)

Johannisbrotkernmehl demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume329KCVR14.8%Products21Brands13Top 5 Brands89%OOS Rate4.5%Rating4.5★Reviews1,053Avg BSR#61

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 3.1×

Top Johannisbrotkernmehl search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

guarkernmehl122K/yr +74.4%14.6% conv.
johannisbrotkernmehl104K/yr +37.9%9.6% conv.
guarkernmehl für eis35K/yr +139.3%17.9% conv.
guar27K/yr +22.8%0.2% conv.
johannisbrotkernmehl für eis9K/yr +498.9%10.8% conv.
johannisbrotkernmehl bio8K/yr +8.1%8.1% conv.
guar gum6K/yr +30.9%7.7% conv.
guarkernmehl bio5K/yr +10.2%15.0% conv.
guarkernmehl dm4K/yr +56.4%5.7% conv.
johannisbrotmehl4K/yr +39.9%6.1% conv.

What reviews say buyers love and hate about Johannisbrotkernmehl

What buyers mention most, as a share of all reviews.

What buyers love

69% of reviews

Qualität insgesamt23%

“Super Produkt”

Benutzerfreundlichkeit9%

“Bestimmt gut wenn man weiß wie man es anwendet”

beworben Vs Tatsächliches Produkt8%

“Erfüllt seinen Zweck”

Textur/Konsistenz – insgesamt6%

“Es hat eine feine Konsistenz”

Geschmack6%

“Geschmacklich bringt es eine leicht süßliche, kakaonähnliche Note mit, die gut zu vielen Rezepten passt und eine interessante Alternative zu klassischen Zutaten sein kann”

What buyers complain about

63% of reviews

Geschmack insgesamt21%

“Schmeckt nicht”

Geschmack9%

“Es ist geschmacksneutral”

Farbe7%

“Das Johannisbrotmehl ist sehr braun”

Geruch6%

“Ersteres riecht kaum uns schmeckt kaum und ist teuer, zweiteres schon und ist viel billiger”

Dicke5%

“dickt nicht ein,”

Johannisbrotkernmehl return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Kompatibilität – insgesamt

100%

Common Johannisbrotkernmehl questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Johannisbrotkernmehl 53/100 on Amazon Germany — Worth a look. The niche generates €404K/yr across 21 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved +62.5% over the last 90 days.