Is ipalat profitable to sell on Amazon Germany?

The niche generates €305K/yr across 20 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -44.3%. Flapen's verdict: Worth a look (51/100).

How competitive is the ipalat niche?

4 brands and 42 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in ipalat?

Top complaints mined from reviews: Geschmack insgesamt, Qualität insgesamt, Produktzustand. The return rate is 0.0%.

When does demand for ipalat peak?

Demand peaks in Jan–Feb–Mar; the busiest month runs 4.0× the quietest.

What does it cost to enter the ipalat niche?

Listings span €3.79–€53.71; the average listing price is €14.53 (sweet spot $15–$100). The average incumbent carries 215 reviews — the moat a new listing must climb.

ipalat

Worth a look

Shows low returns (0.0%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Great11.7%

search→purchase rate — share of searches ending in a sale

Review moat

Great214.8

avg incumbent reviews — the moat a new listing must climb

Price range

Great€3.79–€53.71

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good€14.53

avg listing price — sweet spot $15–$100

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Market size

Good€305K

€305K/yr · 180K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-44.3%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, ipalat is a €305K/yr Amazon Germany market (180K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Mar. Verdict: Worth a look — 51/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

ipalat market data

Units sold / yr: 15K–20K; avg 500–750/product
Revenue / yr: €218K–€291K; units × avg price
Conversion rate: 11.7%
Avg BSR: #151
Page quality: 0%
Prime: 70%
Sponsored: 30%
Out of stock: 0.0%
Avg brand age: 77 months
Avg seller age: 185 days

Competition & brand share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

52%

Top 20: 100%

Open market

ISLA61%
ipalat34%
ENGELHARD ARZNEIMITTEL3%
Dr. Pfleger Arzneimittel GmbH2%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -44.3% search growth over the last 90 days.

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 4.0×

Open Trend

Top ipalat search terms

isla38K/yr -28.1%1.8% conv.
isla moos26K/yr -26.0%15.9% conv.
ipalat halspastillen zuckerfrei29K/yr -33.2%5.5% conv.
ipalat32K/yr -66.8%5.9% conv.
ipalat zuckerfrei12K/yr -42.0%4.5% conv.
isla moos lutschtabletten14K/yr -64.7%16.4% conv.
isländisch moos pastillen7K/yr -33.4%10.5% conv.
isla cassis5K/yr -49.9%9.5% conv.
ipalat halspastillen6K/yr -56.0%5.1% conv.
reizhusten lutschtabletten4K/yr -47.8%0.0% conv.

All search terms

Top ipalat products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

isla moos Halspastillen 60 St. Pastillen

ISLA€8.364.6★418 rev

isla moos Halspastillen 30 St. Pastillen

ISLA€3.794.6★111 rev

ISLA CASSIS Pastillen 120 St

ISLA€17.874.6★167 rev

Isla Moos Halspastillen bei Heiserkeit Hals- und Hustenreiz 120 St. Pastillen

ISLA€14.184.6★194 rev

ipalat Die Halspastille Honigmild: Naturkraft bewährt bei Heiserkeit & Hustenreiz 120 St. Pastillen

ipalat€14.834.7★277 rev

Newest

by launch date

ipalat Vitaminpastillen Mango-Maracuja: Für Abwehrkräfte und Schleimhäute 40 St. Pastillen

ipalat€7.2613 rev

6mo ago

ipalat Vitaminpastillen Orange-Ingwer: Für Abwehrkräfte und Schleimhäute 40 St. Pastillen

ipalat€7.252 rev

6mo ago

ipalat Hydro Med akut: Lutschpastillen bei Hals- und Rachenbeschwerden 32 St. Pastillen

ipalat€8.9736 rev

1y ago

ipalat Halspastillen Zuckerfrei: Bei Heiserkeit & Hustenreiz mit Primelwurzel Anis und Fenchel mit Menthol 400 40 Halspastillen 556.0 grams

ipalat€53.71873 rev

3y ago

isla med akut Halspastillen Zitrus-Honig-Geschmack 20 St. Pastillen

ISLA€7.37138 rev

4y ago

What buyers say about ipalat

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt18%

“Schmecken Lecker”

Geschmack16%

“Guter Geschmack”

Qualität insgesamt14%

“super qualität”

Hustenlinderung13%

“Hilft gut bei Husten”

beworben Vs Tatsächliches Produkt11%

“Alles wie beschrieben”

Linderung von Juckreiz5%

“Super bei Heiserkeit”

Effizienz5%

“Wirkt schnell”

Preis-Leistungs-Verhältnis4%

“Da kann man einen Haufen Geld Sparen”

Genauigkeit insgesamt4%

“Zuverlässig”

Ohrenhygiene2%

“Super bei Heiserkeit”

What buyers complain about

Geschmack insgesamt11%

“Schmeckt und ist deutlich günstiger als in der Apotheke”

Qualität insgesamt11%

“Schlechte Qualität”

Produktzustand11%

“Die Halstabletten waren schon benutzt”

Stärke11%

“Mir haben sie nicht so gut geholfen, vl. lag es auch daran dass es etwas stärkeres sein musste”

Funktionalität insgesamt11%

“Bei mir nicht geholfen”

Preis-Leistungs-Verhältnis9%

“Wirkungslos und überteuert”

Textur/Konsistenz – insgesamt6%

“Die Konsostenz ist etwas komisch, da es kein festes Lutschbonbon ist sondern eher weich”

Süße6%

“die zuckerfreien schmecken fürchterlich”

Dicke6%

“die Tabletten sind hauchdünn.”

Künstliche Süßstoffe6%