Inkontinenzeinlagen
PassInkontinenzeinlagen scores 69 out of 100, a Pass. Shoppers spend an estimated $1.5M a year here, demand is soft, at -13.6% this quarter, and an estimated 0.1% of orders come back.
- Flapen Score
- 69 / 100Top 2% of 2,966 Drogerie & Körperpflege niches · +20 vs the category median of 4969
- Market size
- €1.5M/yr1.0M searches / yr
- 90-day growth
- -13.6%search demand this quarter
- Competition
- 19%top-5 click share · 18 brands · 135 sellers
Flapen Score
Inkontinenzeinlagen against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Inkontinenzeinlagen is stronger. Inside it, weaker.
Market
The Inkontinenzeinlagen market on Amazon at a glance
Shoppers on Amazon Germany searched for Inkontinenzeinlagen 1.0M times last year and spent an estimated €1.5M. The top 5 brands take 79% of clicks. Demand peaks in Feb. Flapen scores it 69 out of 100, a Pass.
01 · Demand
An estimated 7.9% of those searches ended in a purchase.
Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -13.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.5M a year.
- Searches, last 12 months
- 1.0M
- Growth, 90 days vs prior 90
- -13.6%
- Conversion, latest week
- 7.9%
- Market size, estimated
- €1.5Ma year
- Peak month
- February1.8× the quietest month
- Top search term
- always discreet195K searches a year
02 · Price
A sale here is worth €19.04.
Listings sell for €19.04 on average, from €3.06 to €69.75. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,000 to 1,250 of them. At €19.04 that is €19K to €24K a year per listing.
- Average price
- €19.04inside the $15 to $100 sweet spot
- Price range
- €3.06–€69.75
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- €19K–€24K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
75% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #62 within Medizinische Geräte & Verbrauchsmaterialien. It carries 1,421 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 71%
- Out of stock, average day
- 1.0%
- Average rank
- #62in Medizinische Geräte & Verbrauchsmaterialien
- Average rating
- 4.41 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,421per listing
- Listings tracked
- 91
04 · Newcomers
5 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 11
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Inkontinenzeinlagen products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 19% of clicks. An open shelf where new products get seen.
Brands
18 flat
Sellers
135
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
19%
Top 20: 51%
Open market
15%
- Brand 129%
- Brand 223%
- Brand 311%
- Brand 48%
- Brand 57%
- Brand 66%
- Open — no brand owns it (12 brands, 15%)
Demand
Inkontinenzeinlagen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 1.8×
Search terms
Top Inkontinenzeinlagen search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- always discreet195K/yr
- tena lady discreet139K/yr
- inkontinenzeinlagen111K/yr
- always discreet inkontinenz59K/yr
- tena64K/yr
- inkontinenz69K/yr
- tena lady43K/yr
- tena lady discreet extra plus33K/yr
- einlagen inkontinenz frauen28K/yr
- teena23K/yr
Reviews and returns
What reviews say buyers love and hate about Inkontinenzeinlagen
We read the reviews and the return reasons for every product selling here.
“Fällt klein aus”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Kinesiotapes Vorgeschnitten
€304K/yr+55.6%
Pre Workout Booster
€1.3M/yr-6.8%
Bieröffner Mörser
€47K/yr+61.7%
Cellulite Massagegerät
€402K/yr+56.3%
Mückenstecker Ultraschall
€46K/yr+208.0%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Inkontinenzeinlagen questions
Answered from the same tracked data.