Hong Thai

Shoppers searched for this 94K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -23.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €40K a year.

Searches, last 12 months

94K

Growth, 90 days vs prior 90

-23.0%

Conversion, latest week

3.8%

Market size, estimated

€40Ka year

Peak month

October2.5× the quietest month

Top search term

hong thai39K searches a year

Listings sell for €11.18 on average, from €6.64 to €20.75. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €11.18 that is €1K to €3K a year per listing.

Average price

€11.18under the $15 to $100 sweet spot

Price range

€6.64–€20.75

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

€1K–€3K

Returns

0.2%of orders · Amazon Germany median 1.1%

68% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 19.2% of listings are out of stock. The average listing ranks #1,643 within Lufterfrischer. It carries 37 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

95%

Out of stock, average day

19.2%

Average rank

#1,643in Lufterfrischer

Average rating

4.27 starsAmazon Germany average 4.37 stars

Average reviews

37per listing

Listings tracked

38

21 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

21

Successful launches

0Amazon's first-year sales bar

Average brand age

29 months