Hoden
Hoden clears our launch bar: a $1.0M/yr market growing +28.8% this quarter with returns at 0.2%.
Flapen Score
Top 8% of 2,966 Drogerie & Körperpflege niches · +11 vs the category median of 49
Is Hoden profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Hoden is a €1.0M/yr Amazon Germany market (1.1M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Mar–Apr. Verdict: Launch it — 60/100.
Hoden: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Yes. Search demand moved +28.8% over the last 90 days and 7.2% of searches end in a purchase.
€1.0M
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.0★ — the gap to enter on.
0/100
page quality · 19 products
Top Hoden products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Veet Men Intim-Haarentfernungs-Set - Enthaarungscreme für den Intimbereich für Männer - 100 ml Tube & 50 ml Pflegebalsam
- Price
- €8.40
- Rating
- 3.8/5
- Reviews
- 5,518
- Age
- 4y ago
Veet Expert Intim-Haarentfernungs-Set - Enthaarungscreme für den Intimbereich inkl. Multi-Benefit-Schaum - 2 x 50 ml
- Price
- €7.32
- Rating
- 3.8/5
- Reviews
- 5,517
- Age
- 3y ago
NO HAIR CREW Intimbereich Enthaarungscreme für Männer 100 ml Das Original
- Price
- €8.54
- Rating
- 3.7/5
- Reviews
- 28,795
- Age
- 8y ago
Veet Expert Haarentfernungscreme für Körper & Beine - Enthaarungscreme für alle Hauttypen inkl. sensibler Haut - 100 ml
- Price
- €3.98
- Rating
- 4.2/5
- Reviews
- 599
- Age
- 3y ago
Veet PURE Haarentfernungscreme - Haarentfernung für Körper & Beine - 1 x 400 ml
- Price
- €10.47
- Rating
- 4.0/5
- Reviews
- 6,070
- Age
- 18y ago
Trending
90-day click momentum
Veet Men Haarentfernungscreme für den Rücken Arme und Beine für empfindliche Haut 3 x 200 ml
- Price
- €18.27
- Rating
- 4.3/5
- Reviews
- 2,019
- Age
- 1y ago
VEET. Hair Removal Gel Cream Pump: Sensitive Formula (Epilierer)
- Price
- €21.80
- Rating
- 4.3/5
- Reviews
- 79,525
- Age
- 15y ago
IntHim Enthaarungscreme Intimbereich Männer Doppelpack Sanfte gründliche Haarentfernungcreme ohne Rasur Hair Removal Cream Intimbereich Po & Hoden
- Price
- €17.92
- Rating
- 4.4/5
- Reviews
- 51
- Age
- 1y ago
Veet Expert Haarentfernungscreme für Körper & Beine - Enthaarungscreme für alle Hauttypen inkl. sensibler Haut - 100 ml
- Price
- €3.98
- Rating
- 4.2/5
- Reviews
- 599
- Age
- 3y ago
Veet Expert Intim-Haarentfernungs-Set - Enthaarungscreme für den Intimbereich inkl. Multi-Benefit-Schaum - 2 x 50 ml
- Price
- €7.32
- Rating
- 3.8/5
- Reviews
- 5,517
- Age
- 3y ago
Newest
by launch date
IntHim Enthaarungscreme Intimbereich Männer Sanfte Gründliche Haarentfernungscreme + Glatte Haarentfernung mit IntHim DermaClean Pro Schwamm Hair Removal Cream Intimbereich Po & Hoden
- Price
- €9.94
- Rating
- 3.9/5
- Reviews
- 439
- Age
- 1y ago
IntHim Enthaarungscreme Intimbereich Männer Doppelpack Sanfte gründliche Haarentfernungcreme ohne Rasur Hair Removal Cream Intimbereich Po & Hoden
- Price
- €17.92
- Rating
- 4.4/5
- Reviews
- 51
- Age
- 1y ago
Belle Body Enthaarungscreme - Schnell Schmerzfrei Langanhaltend Haare weg
- Price
- €20.94
- Rating
- 3.5/5
- Reviews
- 211
- Age
- 1y ago
VEET Expert Enthaarungscreme für hartnäckige Haare Körper & Beine Wirkt in 2 Minuten 400 ml
- Price
- €11.51
- Rating
- 4.0/5
- Reviews
- 1,006
- Age
- 1y ago
Veet Men Haarentfernungscreme für den Rücken Arme und Beine für empfindliche Haut 3 x 200 ml
- Price
- €18.27
- Rating
- 4.3/5
- Reviews
- 2,019
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
Brands
4 falling
Sellers
84
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
0%
- Veet76%
- NO HAIR CREW14%
- Belle Body5%
- IntHim5%
Hoden demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Feb, Mar, Apr · busiest ÷ quietest = 3.8×
Top Hoden search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- enthaarungscreme intimbereich272K/yr
- enthaarungscreme170K/yr
- haarentfernungscreme139K/yr
- enthaarungscreme männer100K/yr
- veet enthaarungscreme62K/yr
- haarentfernungscreme intimbereich38K/yr
- hair removal cream36K/yr
- veet42K/yr
- intim enthaarungscreme männer30K/yr
- enthaarungscreme intimbereich frauen21K/yr
What reviews say buyers love and hate about Hoden
What buyers mention most, as a share of all reviews.
What buyers love
70% of reviews“Hält was sie verspricht”
“Super Produkt”
“Riecht super”
“Funktioniert”
“Der Schaum fühlt sich ziemlich kühl auf der Haut an”
What buyers complain about
68% of reviews“Wirkt nicht”
“Ich hatte zusehends massive Hautirritationen”
“Stinkt”
“Müll”
“Sehr teurer Müll”
Hoden return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Hoden questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
