Hirsemehl
prices mostly outside the sweet spot ($4.85–$14.15) — Hirsemehl doesn't clear our bar today.
Flapen Score
Ranks 2,543 of 2,966 Drogerie & Körperpflege niches · −9 vs the category median of 49
Is Hirsemehl profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Hirsemehl is a €82K/yr Amazon Germany market (59K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Feb. Verdict: Skip it — 40/100.
Hirsemehl: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -27.1% over the last 90 days and 15.7% of searches end in a purchase.
€82K
revenue / yr
Who owns the niche?
The top 5 brands hold 88% of demand, so 12% of the market is open.
12%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 9 products
Top Hirsemehl products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Reformhaus Braunhirse Bio 1000g
- Price
- €7.91
- Rating
- 4.6/5
- Reviews
- 1,297
- Age
- 14y ago

Bäckerei Spiegelhauer Bio Hirsemehl 1 kg glutenfreis Mehl für Brot hell Millet Vollkornmehl
- Price
- €5.97
- Rating
- 4.6/5
- Reviews
- 61
- Age
- 4y ago

Reformhaus Braunhirse Bio 500g (1er Pack)
- Price
- €4.85
- Rating
- 4.6/5
- Reviews
- 162
- Age
- 12y ago

Bauck Hof Braunhirsemehl Vollkorn Glutenfrei Bio 1 X 425 Gr
- Price
- €6.10
- Rating
- 4.5/5
- Reviews
- 83
- Age
- 8y ago

Natürliches Hirsemehl Gold 1kg von Green Essence Goldhirse Hirse fein gemahlen - Gelbe Braunhirse gemahlen - Millet Flour - Hirsevollkornmehl (1 Kilogramm)
- Price
- €8.61
- Rating
- 4.4/5
- Reviews
- 10
- Age
- 1y ago
Trending
90-day click momentum
Natürliches Hirsemehl Gold 1kg von Green Essence Goldhirse Hirse fein gemahlen - Gelbe Braunhirse gemahlen - Millet Flour - Hirsevollkornmehl (1 Kilogramm)
- Price
- €8.61
- Rating
- 4.4/5
- Reviews
- 10
- Age
- 1y ago

Kamelur Bio Hirsemehl (1kg) - hirse gemahlen aus kontrolliert biologischem Anbau
- Price
- €9.12
- Rating
- 4.3/5
- Reviews
- 8
- Age
- 1y ago

Bio Braunhirse Pulver/Mehl 1 kg fein gemahlen Vollkorn Braunhirse glutenfrei DE-ÖKO-007
- Price
- €9.83
- Rating
- 4.5/5
- Reviews
- 15
- Age
- 3y ago

Reformhaus Braunhirse Bio 1000g
- Price
- €7.91
- Rating
- 4.6/5
- Reviews
- 1,297
- Age
- 14y ago

Reformhaus Braunhirse Bio 500g (1er Pack)
- Price
- €4.85
- Rating
- 4.6/5
- Reviews
- 162
- Age
- 12y ago
Newest
by launch date
Natürliches Hirsemehl Gold 1kg von Green Essence Goldhirse Hirse fein gemahlen - Gelbe Braunhirse gemahlen - Millet Flour - Hirsevollkornmehl (1 Kilogramm)
- Price
- €8.61
- Rating
- 4.4/5
- Reviews
- 10
- Age
- 1y ago

Kamelur Bio Hirsemehl (1kg) - hirse gemahlen aus kontrolliert biologischem Anbau
- Price
- €9.12
- Rating
- 4.3/5
- Reviews
- 8
- Age
- 1y ago

Genießen Sie Qualität: Feinst vermahlenes Bio Braunhirsemehl - Direkt vom Bauernhof 1Kg
- Price
- €14.15
- Rating
- 4.3/5
- Reviews
- 34
- Age
- 2y ago

Bio Braunhirse - Natürliches Superfood für eine gesunde Ernährung ganze Körner 100% aus Österreich (1Kg)
- Price
- €12.36
- Rating
- 4.6/5
- Reviews
- 47
- Age
- 2y ago

Bio Braunhirse Pulver/Mehl 1 kg fein gemahlen Vollkorn Braunhirse glutenfrei DE-ÖKO-007
- Price
- €9.83
- Rating
- 4.5/5
- Reviews
- 15
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.
Brands
7 falling
Sellers
14
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
5%
- Reformhaus48%
- Bauernladenhelene nachhaltig-regional-saisonal11%
- Bäckerei Spiegelhauer11%
- Bauck10%
- Green Essence9%
- Generisch7%
- Open — no brand owns it (1 brand, 5%)
Hirsemehl demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Feb · busiest ÷ quietest = 1.7×
Top Hirsemehl search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- braunhirse15K/yr
- hirsemehl15K/yr
- braunhirse bio gemahlen13K/yr
- hirsemehl glutenfrei3K/yr
- braunhirsemehl5K/yr
- millet flour3K/yr
- braunhirse gemahlen3K/yr
- braunhirse bio3K/yr
What reviews say buyers love and hate about Hirsemehl
What buyers mention most, as a share of all reviews.
What buyers love
90% of reviews“Top Produkt”
“Lecker”
“Gute Nährstoffe”
“Reformhaus Braunhirse bietet außergewöhnlichen Geschmack”
“Exzellente Bio-Hirse Qualität”
What buyers complain about
63% of reviews“Preislich sehr hoch angesiedelt”
“Schmeckt alt und ranzig”
“Alt”
“Ehrlich gesagt finde ich den Geruch auch etwas muffig”
Common Hirsemehl questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









