Heizkissen Nacken Schulter Rücken

Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -55.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €22K a year.

Searches, last 12 months

18K

Growth, 90 days vs prior 90

-55.3%

Conversion, latest week

4.8%

Market size, estimated

€22Ka year

Peak month

November12.2× the quietest month

Top search term

heizdecke nacken schulter rücken6K searches a year

Listings sell for €26.22 on average, from €20.21 to €36.13. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At €26.22 that is €0 to €3K a year per listing.

Average price

€26.22inside the $15 to $100 sweet spot

Price range

€20.21–€36.13

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

€0–€3K

Returns

4.5%of orders · Amazon Germany median 1.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 22.1% of listings are out of stock. The average listing ranks #69 within Wärme- & Kältetherapie. It carries 1,426 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

22.1%

Average rank

#69in Wärme- & Kältetherapie

Average rating

4.30 starsAmazon Germany average 4.37 stars

Average reviews

1,426per listing

Listings tracked

20

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months