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Heizdecke Beige

Fail

Shoppers spend an estimated $0 a year here, so Heizdecke Beige is a Fail.

Flapen Score
35
35 / 100
Ranks 2,818 of 2,966 Drogerie & Körperpflege niches · −14 vs the category median of 49
Market size
€0/yr24K searches / yr
90-day growth
-76.0%search demand this quarter
Competition
52%top-5 click share · 12 brands · 46 sellers

Flapen Score

Heizdecke Beige against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Heizdecke Beige is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Heizdecke Beige market on Amazon at a glance

Shoppers on Amazon Germany searched for Heizdecke Beige 24K times last year and spent an estimated €0. The top 5 brands take 66% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -76.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €0 a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
-76.0%
Conversion, latest week
0.0%
Market size, estimated
€0a year
Top search term
heizdecke beige19K searches a year

02 · Price

A sale here is worth €48.76.

Listings sell for €48.76 on average, from €20.06 to €118.60. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €48.76 that is €0 to €5K a year per listing.

Average price
€48.76inside the $15 to $100 sweet spot
Price range
€20.06–€118.60
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
€0–€5K
Returns
6.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 59% ship with Prime. On an average day, 45.7% of listings are out of stock. The average listing ranks #94 within Wärme- & Kältetherapie. It carries 2,703 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
59%
Out of stock, average day
45.7%
Average rank
#94in Wärme- & Kältetherapie
Average rating
4.19 starsAmazon Germany average 4.37 stars
Average reviews
2,703per listing
Listings tracked
17

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Heizdecke Beige products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 52% of clicks. Leaders hold, but buyers still shop past them.

€0€0€0€0€0101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 rising

Sellers

46

Est. top-5 brand share

66%

Top 20: 100%

Est. top-5 click share

52%

Top 20: 100%

Open market

24%

  • Klarstein18%
  • Beurer17%
  • ESTINGO12%
  • sinnlein10%
  • COZYTY10%
  • BEDSURE10%

Demand

Heizdecke Beige search demand

Weekly searches over the year. Pick a range.

250150Mar '26Mar '26Apr '26May '26May '26Jun '26

Reviews and returns

What reviews say buyers love and hate about Heizdecke Beige

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Qualität insgesamt”
36%of negative reviews mention “Heizung”
6.7%of orders come back
“unzuverlässige Heizfunktion”
A buyer, on “Heizung”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Heizdecke Beige questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data